1. Horse Power A brief look at the numbers and economic impact of the Equine Industry

2. Professionals/para-professionals e.g. vets, farriers Financial Services e.g. accountants, equine insurance The Trade e.g. horse feed, bedding Training & Education of workforce e.g. on-the-job training Associations e.g. breed associations Media e.g. magazines Land-based business e.g. racecourse Event Organization e.g. Showground's Infrastructure e.g. trail corridor Professional horses & riders Semi-professional horses & riders Leisure horses & riders Complexity of the Equine Industry

3. Force of The Horse Economic Impact - $102 Billion Estimated number of horses in the U.S. 9.2 million Estimated number of horses by Activity Recreation, 3,906,923 Showing, 2,718,954 Racing, 844,531 Other, 1,752,439 Estimated number of horses by Breed Quarter Horse, 3,288,203 Thoroughbred, 1,291,807 Other Horses, 4,642,739

4. Iowa Survey Results 199,220 total equine (AHC, 2005) 199,220 total equine (AHC, 2005) Total Iowa equine value Total Iowa equine value $1,027 million $1,027 million 35,800 operations 35,800 operations 47,000 equine owners 47,000 equine owners 145,000 Iowans involved in equine industry 145,000 Iowans involved in equine industry

5. 1 Respondents could indicate multiple roles Equine Owners Role in the Industry 1

6. Composition of Iowa Equine Operations

7. Participation in Equine Activities Over 69% of Iowa equine owners ride on public land Over 69% of Iowa equine owners ride on public land 33% of equine owners will compete in some type of event during the year 33% of equine owners will compete in some type of event during the year 50% will attend an equine show, clinic and/or workshop 50% will attend an equine show, clinic and/or workshop

8. Participation in Equine Activities Over 27% of horse owners will attend a rodeo & 8% will participate in a rodeo annually. Over 27% of horse owners will attend a rodeo & 8% will participate in a rodeo annually. Eight percent of Iowa equine owners will attend one or more races per year. Eight percent of Iowa equine owners will attend one or more races per year.

9. Number of Years People Have Owned Equine

10. Breed Rank by Population Quarter Horse Quarter Horse 42% 42% Other Other 19% 19% Paint Paint 16% 16% Ponies Ponies 7% 7% Appaloosa Appaloosa 7% 7% Thoroughbred Thoroughbred 5% 5% Other – light horse breeds, draft breeds, mules, donkeys

11. Ranking by Use

12. Foal Registrations

13. % of Registered Horses Age 15 or Older

14. Equine-Related Assets Total value - $8.3 billion.

15. Expenditures Associated With Iowa’s Equine Owner $503+ Million Expenses Common to All Horse OwnersPer Owner Total A. Farm Related$3329 B. Veterinary$2959 C. Tack & Supplies$1669 Specialty Expenses A. Travel$ 695 B. Professional$ 846 C. Maintenance & Misc$1282 Overall Per Operation Expenses$10,735 TOTAL ALL EXPENSES$503 M

16. Direct Economic Impact The initial change in the economy as a result of spending to support the horse industry Total Impact Direct impact and additional spending as a result of direct impacts

17. Economic Impact – All Equine Operations Industries Impacted $862 Million and 10,130 jobs Total SalesIncomeJobs Agriculture$179 M$ 38 M943 Utilities$ 9 M$ 2 M24 Construction$64 M$30 M852 Manufacturing$43 M$8 M166

18. Total SalesIncomeJobs Transportation & warehousing $41 M$12 M295 Retail Trade$114 M$50 M1,941 Information Services $12 M$3 M82 Finance, insurance & real estate $60 M$13 M447 Economic Impact – All Equine Operations Industries Impacted $862 Million and 10,130 jobs

19. Total Sales IncomeJobs Professional & technical services $281 M$119 M4,721 Other services$25 M$8 M628 Government$30 M$1 M32 Total$862 M$288 M10,130 Economic Impact – All Equine Operations Industries Impacted $862 Million and 10,130 jobs

20. Prairie Meadows Economic Impact Stalls 1,336 horses Stalls 1,336 horses Running 5/d/wk with 46 horses – 414 horses/wk Running 5/d/wk with 46 horses – 414 horses/wk Hay consumption Hay consumption ½ bale/horse/day ½ bale/horse/day 667 bales/day 667 bales/day 160 day season – 106,720 bales 160 day season – 106,720 bales Grain consumption Grain consumption ~15 lb/horse/day ~15 lb/horse/day ~2000 lb/day ~2000 lb/day

21. Economic Impact – Pari-mutuel Racing Horse Racing Operations pay $12.5 M to the state of Iowa annually Horse Racing Operations pay $12.5 M to the state of Iowa annually

22. Horse Years Vs. Human Years First year horse = 12 human yrs First year horse = 12 human yrs Second year horse = 7 human yrs Second year horse = 7 human yrs Next 3 horse years = 4 yrs each Next 3 horse years = 4 yrs each Subsequent horse years = 2.5 yrs each Subsequent horse years = 2.5 yrs each 2 yr old horse – teenager 2 yr old horse – teenager 15 yr old horse – middle aged 15 yr old horse – middle aged 20 yr old horse – senior citizen 20 yr old horse – senior citizen

23. Summary The equine industry is a thriving part of the Iowa economic landscape, and has tremendous potential to grow.

24. INTO THE FUTURE Guarding Animal Rights u Horse-slaughter u The unwanted horse u Mustangs u Rodeo u PMU farms u Condition of stalls for horses u Composition of track and running surfaces u Racing & showing 2-year olds u Post-race career of horses