2. Social Media Advertising

3. Ads

4. 1. Boost Posts 2. Promote Your Website Advertising on Facebook

5. 1. Promote Your Best Content 2. Ads Appear in Newsfeed 3. Reach Targeted Consumers 4. Control the Spend 5. Time 6. Results Why Boost?

6. 1. Create Great Content 2. Study Your Analytics 3. Test Your Posts 4. Understand Your Insights 5. Establish a Budget Before You Boost

7. Insights

13. 1. Monitor Your Boost Insights & Analytics 2. Good Results – Add $$$ 3. Bad Results – Pause & Save $$$ After You Boost

17. Questions?

18. 1. Home Page or Landing Page 2. Article 3. Event 4. Deal 5. Promotion 6. Travel Guide or Email Signup 7. Video Promote Your Website

19. 1. One Promotion at a Time 2. Daily Budget 3. Control the Message About Promoting

25. Promote Website Results

28. 1. Promote Tweets 2. Focus on Engaging Tweets 3. Target 4. Clicks to Website 5. Gain Followers 6. Impressions 7. Images / Video 8. Brand Lift Twitter Advertising

35. Twitter Analytics Promoted Tweets

36. Twitter Analytics Promoted Tweets

37. Questions?

38. “We're getting closer to launching Promoted Pins, which will help you reach more people on Pinterest.” You may signup for priority access. https://business.pinterest.com/en/promoted-pins Pinterest Advertising

39. While ads aren't widely available just yet, we suggest getting started with a few tips andresources.tipsresources http://business.instagram.com/advertising Instagram Advertising

40. Break Time Be Back in 15 minutes