1. Safe to Sleep Campaign

2. What is SIDS? Sudden Infant Death Syndrome (SIDS) is the sudden, unexplained death of a baby younger than 1 year of age that doesn’t have a known cause after a complete autopsy, examination of the deaths scene, and review of the clinical history Sudden Unexpected Infant Death (SUID): the death of an infant that occurs suddenly and unexpectedly. These deaths may be diagnosed as suffocation, asphyxia, entrapment, infection, ingestions, metabolic diseases, cardiac arrhythmias, trauma(accidental or non-accidental), or SIDS. In some cases, where the evidence is not clear or not enough information is available, the death is considered undetermined

3. SIDS rate and Sleep Position

4. Rates of SIDS and other sleep related causes of Infant deaths – 2005-2009

5. What Should you know about SIDS? SIDS is the leading cause of death in babies 1 month to 1 year of age. Approximately 4,000 sleep-related SUID deaths (including SIDS) each year. No national standards regarding infant death investigations or consensus on sleep infant death classification. Despite the national decrease in SIDS rates, African American and American Indian/Alaska Native babies are at a higher risk for SIDS.

6. Key Messages Key facts Always place baby on back for naps and at night. Put baby in separate sleep area in the same room where you sleep – room sharing not bed sharing. If breastfeeding in bed, make sure to place baby in crib, bassinet, or play yard next to bed when finished. Use firm sleep surface, covered by a fitted sheet with no blankets, soft objects, or toys. Safe environment

7. Baby's Anatomy When on the Stomach and on the Back

8. Supporting Messages Avoid smoke exposure during pregnancy and after birth Avoid alcohol and illicit drug use during pregnancy and after birth Breastfeed baby Get prenatal care Consider giving a pacifier at sleep time

9. More Supporting Messages Avoid overheating Do not use home breathing and heart monitors to reduce SIDS Get well-baby check-ups and vaccines Avoid commercial devices marketed to reduce SIDS Give supervised tummy time

10. Safe to Sleep Resources For Parents/Caregivers: Brochures for general outreach, African American, NativeAmerican, and Hispanic communities Door hangers for general outreach, African American, andHispanic communities Grandparents brochure (English& Spanish) Safe Sleep Environment one- pager (English & Spanish) For Health Care Providers: CE program on SIDS Risk Reduction fornurses & pharmacists Health professionals Q&A booklet For General Education Training: Safe Infant Sleep Video Interactive online tool on safe sleepenvironment Healthy Native Babies Projectmaterials for American Indians/AlaskaNative communities

11. Contact Information Contact the Safe to Sleep Campaign® at: 1-800-505-CRIB (2742) or http://safetosleep.nichd.nih.gov