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QR Codes with a Touch of Microsoft Tags JT Stinnett and Mohammad Hussain University of Louisville Properties EDR Trust.

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Presentation on theme: "QR Codes with a Touch of Microsoft Tags JT Stinnett and Mohammad Hussain University of Louisville Properties EDR Trust."— Presentation transcript:

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2 QR Codes with a Touch of Microsoft Tags JT Stinnett and Mohammad Hussain University of Louisville Properties EDR Trust

3  Review of QR Codes  How they work  Demonstration  Marketing Applications  Education Applications  Limitations  Best Practices

4  Participants will develop and understanding of QR Codes  Participants will learn how to integrate technology into marketing  Participants will learn an innovative way to communicate to students

5  The Quick Response Code  Development  Microsoft Tags  History

6  Your Smartphone  Application Software for common QR Codes  i-nigma reader (free)  QuickMark ($.99)  NeoReader (free)  ScanLife (free)  QR Pro ($1.99) Microsoft TAG  Download the Tag app at http://gettag.mobi and scan this Tag.http://gettag.mobi

7 For the standard QR Code you need a QR Code Generator. Most are FREE and in some cases you can pay to have analytics data ran on the people scanning the codes. Here are a few:  Delivr: http://delivr.com/qr-code-generatorhttp://delivr.com/qr-code-generator  ZXing Project – http://zxing.appspot.com/generator/http://zxing.appspot.com/generator/  BeQRious – http://beqrious.com/generatorhttp://beqrious.com/generator  Qreate & Track - http://app.qreateandtrack.com/#/create/urlhttp://app.qreateandtrack.com/#/create/url  Kayawa – http://qrcode.kaywa.com/http://qrcode.kaywa.com/  QR Stuff.com – http://www.qrstuff.com/http://www.qrstuff.com/ SO EASY! These tools will almost do all the work for you.

8 QR Codes contains characters, that can be used to give information to your customers or anyone that your trying to reach. Listed below are some items you can embed into a QR Code:  Email Address  Phone numbers  Contact Details  Photos  Websites  Product info  Event info  Text  Directions  Social Media Links  Videos

9  Common Uses  Emails  Landing pages  Fliers  Catalogs  Postcards  Business cards  Billboards  Advertisements  Real estate CREATIVE Cups Clothes Magnets Name Tags Temporary Tattoos Permanent Tattoos Stickers Cars  Creative Uses  Cups  Clothes  Magnets  Name tags  Temporary Tattoos  Permanent Tattoos  Stickers  Cars

10  Video was here

11  And many more – your imagination is the limit

12 The real question is who isn’t using QR Codes? Video was Here

13  T-Shirts  Cups  Fliers  More items in process Window Clings Ice Scrapers Rally Towels

14  Enhanced Learning  Examples ▪ Linking your Community Standards  Co-Curricular Activities ▪ Scavenger hunt ▪ Learning about the university Video was here

15  Limitations  Still Developing Technology  Lack of Awareness  Smartphone is required  Size and Distance  Best Practice  Test, Test, Test  Curb the Creativity  Test the action  Signal Strength  Smart Placement  Motivate a call to action  Track Usage

16 Contact JT StinnettContact Mohammad


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