1. Target: cafes, restaurants and eateries 2 stunning new gateaux – pre-portioned for convenience with stunning visual appeal for the cake cabinet 1 new individual cake - flavour favourite in individual format 1 new loaf – popular flavour now Gluten Free Escape the Everyday

2. Choc Cherry Coconut Cake This classic flavour combination just got better. A mouth-watering cake of plump, juicy cherries and tender coconut encased in delicious dark chocolate ganache covered in tantalising pink coconut. Unit GrossInner GrossOuter Gross Weight153g2.45kg4.9kg No. of Portions/Units 1162 Pallet DimensionsCtns per Layer: 8No. of Layers: 7 BarcodesEAN13/APN: 9331043021327TUN/GTIN: 19331043021324 Shelf life Primary frozen: 365 days (≤-18˚C) Secondary refrigerated: 5 days (≤5˚C) Product Dimensions Length: 240mm ±5% Width: 240mm ±5% Height: 75mm ±5% Inner DimensionsLength: 283mmWidth: 273mmHeight: 123mm Outer DimensionsLength: 445mmWidth: 291mmHeight: 136mm New Gateaux PGD code: 1-165 16 cut - 153g per slice 2 inners per outer Visit our website for full product details. Product Specifications and Product Image are available to download.

3. Pina Colada Cake Live life with passion, dare to be different. If you like Pina Colada…… Pineapple coconut & lemon flavours sing in harmony in this delicious cake Unit GrossInner GrossOuter Gross Weight154g2.47kg4.94kg No. of Portions/Units 1162 Pallet DimensionsCtns per Layer: 8No. of Layers: 7 BarcodesEAN13/APN: 9331043021334TUN/GTIN: 19331043021331 Shelf life Primary frozen: 365 days (≤-18˚C) Secondary refrigerated: 5 days (≤5˚C) Product Dimensions Length: 240mm ±5% Width: 240mm ±5% Height: 80mm ±5% Inner DimensionsLength: 283mmWidth: 273mmHeight: 123mm Outer DimensionsLength: 445mmWidth: 291mmHeight: 136mm New Gateaux PGD code: 1-159 16 cut - 154g per slice 2 inners per outer Visit our website for full product details. Use the random search tool to go directly to your chosen product.

4. Carrot Cake - individual Classic combination of walnuts, carrots, golden syrup and spice topped with a delicious dollop of cream cheese and a sprinkling of walnuts. Unit GrossInner GrossOuter Gross Weight121.5g972g5.832kg No. of Portions/Units 186 Pallet DimensionsCtns per Layer: 6No. of Layers: 4 BarcodesEAN13/APN: 9331043021273TUN/GTIN: 19331043021270 Shelf life Primary frozen: 365 days (≤-18˚C) Secondary refrigerated: 5 days (≤5˚C) Product Dimensions Length: 70mm ±5%Width: 70mm ±5%Height: 70mm ±5% Inner DimensionsLength: 375mmWidth: 200mmHeight: 75mm Outer DimensionsLength: 610mmWidth: 390mmHeight: 165mm New Individual PGD code: 1-158 8 serves - 121g each 6 inners per outer Visit our website for full product details. Resources – Product Data and download a file with all products and their logistics data.

5. Banana Bread gluten free Unit GrossInner GrossOuter Gross Weight95g1.14kg4.56kg No. of Portions/Units 1124 Pallet DimensionsCtns per Layer: 8No. of Layers: 7 BarcodesEAN13/APN: 9331043021211TUN/GTIN: 19331043021218 Shelf life Primary frozen: 365 days (≤-18˚C) Secondary refrigerated: 5 days (≤5˚C) Product Dimensions Length: 270mm ±5% Width: 105mm ±5% Height: 85mm ±5% Inner DimensionsLength: 290mmWidth: 110mmHeight: 106mm Outer DimensionsLength: 570mmWidth: 290mmHeight: 135mm New Gluten Free Bread PGD code: 1-171 12 slices - 95g each 4 inners per outer Visit our website to search for products based on dietary requirements. Eg nut free or gluten free. Go to Products – Click on Now tick the boxes to find products that do not contain eg Gluten, Dairy, Egg, Nuts Click on the Update Results to see the products that meet that criteria. Gluten Free, Nut Free and full of flavour. Simply delicious banana bread topped with banana chips.

6. DISTRIBUTOR PRICE (EX GST) September 2014 Pricing Priestley's CodeProduct Title Portions / Inner Inners / Outer outer Inner Portion 1-165Choc Cherry Coconut Cake162 $ 72.00 $ 36.00 $ 2.25 1-159Pina Colada Cake162 $ 72.00 $ 36.00 $ 2.25 1-171Banana Bread (gluten free)124 $ 70.56 $ 17.64 $ 1.47 1-158Carrot Cake - individual86 $ 88.92 $ 14.82 $ 1.85

7. Pricing RECOMMENDED END USER PRICE (EX GST) September 2014 Priestley's CodeProduct Title Portions per UnitPer Unit Per Slice/Piece 1-165Choc Cherry Coconut Cake16$46.08$2.88 1-159Pina Colada Cake16$46.08$2.88 1-171Banana Bread (gluten free)12$22.58$1.88 1-158Carrot Cake - individual8$18.97$2.37

8. Marketing Support Flyers Cake Tags POS support Table talkers, point of sale posters on request from your TSM. Image Library – Hi res images on-line for download.

9. Visit us at www.priestleys-gourmet.com.au for the latest product information, marketing and support material.

10. PRODUCT INGREDIENT DECLARATION: Wheat Flour, Sugar, Dark Compound Chocolate (Sugar, Vegetable Fat, Cocoa Powder, Milk Solids, Emulsifier (Soy Lecithin, 492), Flavours, Contains Cocoa Solids (14%), Milk Solids (9%)), Water, Thickened Cream (Cream, Gelatin (Halal), Stabiliser (407a), Emulsifier (471)), Cherries (7%) (Cherries, Sugar, Flavour, Colour (129), Preservative (211)), Coconut (6%) (Coconut, Sulphur Dioxide), Unsalted Butter (Pasteurised Cream, Water), Whole Egg Pulp, Icing Sugar (Sucrose, Tapioca Starch), Spread (Vegetable Oil, Water, Milk Solids, Salt, Emulsifiers (Soyabean Lecithin), Emulsifier (471), Natural Flavour (Vegetable Oil (Sunflower Oil), Natural Flavouring Substances, Acetic Acid, Natural Flavouring Complex), Food Acid (330), Natural Colour (160a), Vitamins A & D), Canola Oil, Skim Milk Powder, White Compound Chocolate (Sugar, Hydrogenated Vegetable Fat, Whey, Skimmed Milk Powder, Stabiliser (Sorbitan Tristearate), Emulsifier (Soya Lecithin), Natural Vanilla Flavouring), Ovalett (Water, Emulsifiers (471 Soy, 475), Humectant (420), Sugar, Dextrose, Preservative (202), Colours (102, 110)), Cochineal (Water, Alcohol (Content 22%), Glycerine, Food Colour (120) (0.7% Total Dyestuff), Natural Flavouring), Baking Powder (Raising Agents (450, 500, 541), Mineral Salt (170), Wheat Starch), Glucose, Red Food Colour (Water, Food Colour (124) (3.3% Total Dyestuff), Food Acid (330), Preservatives (202, 211)), Salt, Stabiliser (E 471), Rocky Road Flavour (Synthetic Flavour), Sorbitan, Gelatine (Gelatine (From Beef Skin), Preservative (220)). NUTRITION INFORMATION Servings per package: 153g Serving size: 16g Average Quantity per Serving Average Quantity per 100g ENERGY2560kJ (Cal)1670kJ (Cal) PROTEIN6.9g4.5g FAT, TOTAL34.4g22.5g - SATURATED22.0g14.4g CARBOHYDRATE67.4g44.0g - SUGARS48.0g31.4g SODIUM187mg122mg PGD code: 1-165 16 cut - 153g per slice 2 inners per outer ALLERGEN AND MANDATORY WARNINGS: Contains Wheat, Egg, Milk, and Soybean. Choc Cherry Coconut Cake

11. PRODUCT INGREDIENT DECLARATION: Wheat Flour, Sugar, Icing Sugar (Sucrose, Tapioca Starch), Water, Spread (Vegetable Oil, Water, Milk Solids, Salt, Emulsifiers (Soyabean Lecithin), Emulsifier (471), Natural Flavour (Vegetable Oil (Sunflower Oil), Natural Flavouring Substances, Acetic Acid, Natural Flavouring Complex), Food Acid (330), Natural Colour (160a), Vitamins A & D), Unsalted Butter (Pasteurised Cream, Water), Whole Egg Pulp, White Compound Chocolate (Sugar, Hydrogenated Vegetable Fat, Whey, Skimmed Milk Powder, Stabiliser (Sorbitan Tristearate), Emulsifier (Soya Lecithin), Natural Vanilla Flavouring), Coconut (Coconut, Sulphur Dioxide), Canola Oil, Coconut (Coconut, Preservative (220)), Skim Milk Powder, Thickened Cream (Cream, Gelatin (Halal), Stabiliser (407a), Emulsifier (471)), Ovalett (Water, Emulsifiers (471 Soy, 475), Humectant (420), Sugar, Dextrose, Preservative (202), Colours (102, 110)), Glucose, Baking Powder (Raising Agents (450, 500, 541), Mineral Salt (170), Wheat Starch), Lemon Juice Concentrate (0%) (Lemon Juice Concentrate, Sodium Benzoate, Sodium Metabisulphite), Pineapple Flavour (0%), Yellow Food Colour (Water, Food Colours (102, 122) (2.3% Total Dyestuff), Food Acid (330), Preservatives (202, 211)), Stabiliser (E 471), Salt, Vanilla Essence (Extract Of Vanilla Beans [Water, Alcohol], Sugar), Gelatine (Gelatine (From Beef Skin), Preservative (220)). PGD code: 1-159 16 cut - 154g per slice 2 inners per outer NUTRITION INFORMATION Servings per package: 16 Serving size: 154 g Average Quantity per Serving Average Quantity per 100g Energy2600kJ1690kJ Protein5.9g3.8g Fat, Total34.5g22.4g - Saturated17.7g11.5g Carbohydrate71.1g46.2g - Sugars50.9g33.0g Sodium225mg146mg ALLERGEN AND MANDATORY WARNINGS: Contains Wheat, Egg, Milk, and Soybean. Pina Colada Cake

12. PGD code: 1-158 8 serves - 121g each 6 inners per outer PRODUCT INGREDIENT DECLARATION: Ingredients: Carrot (17%), Wheat Flour, Canola Oil, Sugar, Whole Egg Pulp, Unsalted Butter (Pasteurised Cream, Water), Icing Sugar (Sucrose, Tapioca Starch), Cream Cheese (7%) (Milk, Cream, Salt, Milk Solids, Stabilisers (E410, E412, E415), Starter Culture), Walnuts, Golden Syrup, Vegetable Shortening (Vegetable Fats And Oils, Emulsifier (435), Antioxidant (306), Flavours And Colour (160a)), Dextrose Monohydrate, Baking Powder (Raising Agents (450, 500, 541), Mineral Salt (170), Wheat Starch), Cinnamon, Bicarbonate Soda, Mixed Spice (Coriander, Cinnamon, Cassia, Ginger, Cloves), Stabilizer (E 410, E 412, E 460), Lemon Juice Concentrate (Lemon Juice Concentrate, Sodium Benzoate, Sodium Metabisulphite), Stabiliser (E 471). ALLERGEN AND MANDATORY WARNINGS: Contains Wheat, Egg, Milk, Soybean, Tree Nuts. May Contain traces of Sesame Seeds. NUTRITION INFORMATION Servings per package: 8 Serving size: 121.5g Average Quantity per Serving Average Quantity per 100g ENERGY2030kJ (484Cal)1670kJ (399Cal) PROTEIN5.3g4.3g FAT, TOTAL33.2g27.3g - SATURATED9.6g7.9g CARBOHYDRATE40.7g33.5g - SUGARS28.1g23.1g SODIUM164mg135mg Carrot Cake - individual

13. Banana Bread – gluten free PGD code: 1-171 12 slices - 95g each 4 inners per outer PRODUCT INGREDIENT DECLARATION: Ingredients: Gluten Free Muffin Mix (48%) (Maize Starch, Sugar, Soy Flour, Vegetable Shortening (Vegetable Oil, Emulsifiers (471, 477), Antioxidants (307)), Egg Powder, Milk Powder, Aerators (500, 341, 450), Modified Maize Starch (1422), Emulsifier (481), Thickeners (415, 412, 464), Flavour), Banana Puree (19%) (Banana Fruit, Citric Acid, Ascorbic Acid), Water, Whole Egg Pulp, Canola Oil, Sugar, Dehydrated Banana (3.5%) (Banana, Rice Flour, Sulphur Dioxide ALLERGEN AND MANDATORY WARNINGS: Contains Egg, Milk, Soybean. NUTRITION INFORMATION Servings per package: 12 Serving size: 95g Average Quantity per Serving Average Quantity per 100g ENERGY1190kJ (Cal)1250kJ (Cal) PROTEIN3.9g4.2g FAT, TOTAL12.2g12.9g - SATURATED4.7g4.9g CARBOHYDRATE43.5g45.8g - SUGARS22.2g23.3g SODIUM186mg196mg