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CHAPTER 5- GLOBAL DIMENSIONS OF MANAGEMENT
By: Linda, Janelle, UMEKA
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INTERNATIONAL MANAGEMENT AND GLOBALIZATION
Global Economy : resources, markets, competition are worldwide in scope economy offers great opportunities for worldwide sourcing, production, sales capabilities Globalization: process of growing interdependence among elements of global economy International Management: managing operations in more than one country management challenges and opportunities of working across national & culture borders must be mastered management practised in organizations that conduct business in more than one country Global Manager: culturally aware and informed about international affairs
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Europe European union: political and economic alliance of European countries Union expanding to 22 countries that agree to support mutual economic growth by removing barriers Euro: common European currency Expected regional benefits of an expending EU include higher productivity, lower inflation and steady growth
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The Americas NAFTA: North American Free trade agreement linking Canada, The Unites States , and Mexico in an economic alliance NAFTA frees the flow of goods, services, workers, and investments within a region Getting approval of NAFTA from all three governments was not easy Calls were made to protect domestic industries from foreign competition Maquiladoras: Manufacturing plants that operate in Mexico with special privileges Import materials , components, and equipment duty free Maquiladoras increase employment and prosperity and help develop skilled local workers Regions are cutting off tariffs, updating their economic policies and welcoming foreign investors Agreement has been reached by trade ministers to create Free Trade Area of the Americas ( FTAA)
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Asia and the Pacific Rim
Country of 1.3 billion people is the world’s largest consumer market place Top exporter of computers, electrical parts and components, telecommunications equipment and sporting goods Goals are to expanding its growing presence in global markets for medical transcription and accounting services “Opportunity” is watchword , wherever you travel/ do business in Asia India is an example, country is in midst of economic expansion, with high literacy rates and relatively inexpensive skilled labour It is emerging as world class base for technology development and software engineering
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Africa Foreign businesses tend to avoid risk of troubled spots , giving increase attention to stable countries with growing economies Example Ghana , established growing presence in market for business process outsourcing Many parts of Africa suffer from problems of poverty and continuing AIDS epidemic Southern African development community (SADC) links 14 countries in Africa to trade and develop economics efforts SADC objective include harmonizing and rationalizing strategies for sustainable development among member countries
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http://www.ted.com/talks/simon_anholt_which_country_does_the_most_good _for_the_world#t-151961
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INTERNATIONAL BUSINESS CHALLENGES
International Business: Conducts commercial transactions across national boundaries
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Why DO Companies Go International ?
Profits-Global operations offer greater profit potential Customers-Global operations offer new markets to sell products Suppliers-Global operations offer access to needed raw materials Capital-Global operations offer access to financial resources Labour-Global operations offer access to lower labour costs
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Forms of International Business
Market strategies involve the sale of goods or services to foreign markets, but do not require capital in vestments Joint ventures & wholly owned subsidiaries are direct investment strategies Require major capital commitments but creates rights of ownership and control over foreign countries Direct Investment Strategies: To establish direct investment presence in foreign country, firms enter into joint ventures International joint ventures are strategic alliances that help partners gain thing through co- operation
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Complications in the Global Business Environment
Global executives must master task demands operating with worldwide suppliers, distributors, customers and competitors Organizations are expected to abide by the laws of the host country in which they are operating Legal problems in international business involve incorporation practices and business ownership negotiating and implementing contracts with foreign parties World trade Organization: member nations agree to negotiate disputes about tariffs and trade restrictions
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MULTINATIONAL CORPORATIONS
Multinational Corporation: business with extensive international operations in more than one foreign country
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Types of Multinational Corporations
Transitional corporations: MNC that operates worldwide on a borderless basis Executives view the entire world as their domain for acquiring resources locating production facilities, marketing goods, and services and promoting its brand image Try to operate across borders without homes-based prejudices, make major decisions from a global perspective Distribute work among worldwide points of excellence and employ senior executives from many different countries
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Pros and cons When consumer demand, resource supplies , product flow, and labour markets increasingly span national boundaries, actions of MNC’s are increasingly influential in the global economy Host-Country Issues: Potential host-country benefits include larger tax bases, increased employment opportunities, technology transfers, introduction of new industries & development of local resources Home-Country Issues: When MNC outsources cut back or close domestic operation to shift work to lower-cost international destinations, loss of local jobs is controversial
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Ethical Issues for Multinational Corporations
Corruption: involves illegal practices to further ones business interests The Canadian Corruption of Foreign Public Officials Act makes it illegal for firms and managers to engage in corrupt practices overseas Sweatshops: employ workers at very low wages , for long hours and in poor working conditions Outsourcing of contracts are now common as manufacturers follow the worlds low cost labour supplies Child Labour: full-time employment of children for work otherwise done by adults Sustainable development: meets the needs of the present without hurting future generations MNC’s are increasingly expected to uphold high standards in dealing with sustainable development and protection of the natural environment
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CULTURE AND GLOBAL DIVERSITY
Culture: shared set of beliefs, values and patterns of behaviour common to a group of people
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Popular Dimensions of Culture
Language: provides access to the cultural understanding needed to conduct business and develop personal relationships Use of Space: The use of interpersonal space is one of the important ‘silent languages’ of culture Time Orientation: another silent languages which controls the way people approach and deal with time tends to vary widely Religion: major influence that impacts the way people dress, eat, and interpersonal behaviour Contracts and Agreements: cultures vary in their use of contracts and agreements
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Values and National Cultures
Framework helps to better understand how cultural differences can influence management and organizational practices Dutch Scholar, Geert Hofstede published his book Culture’s Consequences: International Differences in Work –Related Values which demonstrates broad differences in national cultures Hofstede’s five dimensions for selected countries to be ranked:
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Understanding Cultural Diversity
Relationships with people: Universalism vs. particularism, individualism vs. collectivism. Neutral vs. affective, specific vs. diffuse, achievement vs. prescription Attitudes toward time: Time may be considered as a continuous series of events or a greater sense of urgency Attitudes Toward the Environment: Inner- directed cultures view themselves separated from nature while outer- directed cultures view themselves as a part of nature
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MANAGEMENT ACROSS CULTURES
Management process is as relevant to international operations as to domestic ones This process must be applied appropriately from one country and culture to the next
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Planning and Controlling
Planning must link the home office and foreign affiliates, while thinking about other countries Computer based global networks allow home and field office to share database, transfer document, have group meetings virtually Planning factors into the risks of doing business across political and economic borders The potential loss of an investment or managerial control over a foreign asset due to instability and political changes in the host country will become a political risk.
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Organizing and Leading
Common organizing approach is to appoint a vice-president or other senior managers to oversee all foreign operations The global area structure arranges production and sales functions into separate geographical units The global product structure gives worldwide responsibilities to product group managers, who are assisted by area specialists on the corporate staff
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Are Management Theories Universal?
Geert Hofsted answers No, He claims that many theories are ethnocentric and fail to take into account cultural differences He argues that the North American emphasis on participating in leadership reflects the culture’s moderate score of power distance, national cultures with lower scores are characterized by more democratic leadership initiatives The motivation of American scholars value individual performances Elsewhere, where values are more collectivist, the theories are less applicable
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Global Organizational Learning
Global organizational learning is when managers around the world realize they have much to share and learn from one another It must be learned with full appreciation of the constraints and opportunities of different cultures and country environments However, not everyone/organization is ready to learn about other cultures Some organizations still have ethnocentric attitudes, while others have polycentric attitudes, and in global businesses geocentric attitudes create a rich global environment The approach to learning should be an alert, open, inquiring, and cautious one
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