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© 2007 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialMoran 2-07 1 Christopher Thompson Senior Director, Solutions Marketing Cisco The Future of Communications
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© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCE Thompson 3-10-07 2 “Yes, you. You control the Information Age. Welcome to your world.” “For seizing the reins of the global media... Founding and framing the new digital democracy... Beating the pros at their own game” “For seizing the reins of the global media... Founding and framing the new digital democracy... Beating the pros at their own game” Time Magazine’s “Person of the Year 2006: You” Time Magazine Person of the Year 2006: You.
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© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCE Thompson 3-10-07 3
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A New Generation of Empowered End Users “The next generation of information workers will expect a highly visual, connected, contextual information workplace they can take anywhere.” - Forrester Innovation
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One Time Zone, Real Time Mobility and Uniformity of Experience Working Moments Security and Governance New and Changing Regulations Business Continuance
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© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCE Thompson 3-10-07 8 Your ability to hire and retain employees is at risk We’ve entered a new era: –The post-desktop era –The post-email era –The post-fixed workspace era Collaboration replaces transactional communications –Every media, every time, every device, and everybody
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© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCE Thompson 3-10-07 9
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© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCE Thompson 3-10-07 10 Government in Transformation Borderless Enterprise Real-Time, Contextual Information Empowered User Contextual, Virtual, Secure Architecture of participation Agile business Anytime, anywhere Work @ home Global talent Grassroots innovation Personalization Consumer within
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© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCE Thompson 3-10-07 11 Consolidation, Competition and Collaboration in Unified Communications IP Telephony Mobile/ Centrex Video Conferencing IM/Web Conferencing $30B Unified Comms
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© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCE Thompson 3-10-07 12 IP Telephony Mobile/ Centrex Video Conferencing IM/Web Conferencing Consolidation, Competition and Collaboration in Unified Communications
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© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCE Thompson 3-10-07 13 Social Networking Drove the First Phase of the Human Network Collaboration is Driving Business Process Change Podcasting
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© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCE Thompson 3-10-07 14 Online TelePresence Intelligent Network Every Experience is Delivered by the Network Everywhere, every time, every device, every media, everybody!
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© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCE Thompson 3-10-07 15 Applications Devices Operating Systems Networks Collaboration begins in the workspace
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© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCE Thompson 3-10-07 16 Collaboration Demands “Open” Devices Applications Networks
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© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCE Thompson 3-10-07 17 Enterprise 1.0: A World of Silos Individual user constantly struggled to reconcile Network silos Different networks - different contexts Application silos “Cut and Paste” application integration Collaboration silos “Do you see what I see?”… “Why not?” Time spent reconciling took away from time productively collaborating Transport DataMobileVoice Telephony Voice Conferencing Desktop Applications Enterprise Applications Mobile Telephony
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© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCE Thompson 3-10-07 18 Enterprise 2010: A World of Collaboration Empowered users rely on multi- dimensional collaboration Workgroups Consistent, shared and immediate view of relevant workgroup context Applications Seamless interfaces Mash-Ups, SOA… Integrated Network Services Enable “collaborative applications” Collaborating to achieve common goals Anywhere, any device, anytime Network Systems Layer Integrated Network Services Layer Intelligent Network Application Layer Data Center CampusBranch Identity & Mobility Resource & Policy Session & Media AONSecurity MobileHome SCM CRM … SOAColl Comm
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© 2007 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialMoran 3-07 19 Case Studies in Unified Communications Cisco Systems
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Unified Communications at Cisco Deployment Summary 256 locations covered 25 Cisco UCS Clusters 78,000 IP Phones 59,000 Cisco Unity Voicemail boxes 17,000 Video Telephony Advantage users Now Happening Expanding audio conferencing with video Home office IP Telephony extensions Global IP Telephony apps Benefits Reduced 262 PBXs to 25 centralized UCS clusters - Removed contract PBX lease & maintenance costs - $4.5M/yr Reduced costs - $5M/yr Reduced long distance charges Reduced staff, cabling costs
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Unified Messaging at Cisco Deployment Summary Distributed Cisco Unity at 12 locations Currently 59,000 users on Unity 18,500 Cisco Unity voice mail boxes in San Jose, migrated in just 8 hours Benefits >86% reduction in voicemail systems saving est. $ 4 million dollars/yr Consolidated to 92% fewer locations PC-based voicemail management Reduced IT Management costs Now Happening Migrate to full integrated messaging, convergence of voice mail, fax and e-mail Voice Mail E-mail Fax One Inbox
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Unified Contact Centers at Cisco Deployment Summary 17 Contact Centre locations globally (including 3 outsource locations) 10+ million calls handled per year 84 Global Contact Centre Clients 1,385+ agents Benefits Cisco web collaboration option Centralized or Distributed treatment & queuing $30K / month saving on Tie Lines; $19K / month savings on Carrier Routing Reduced IT & Client Admin Support Reduced Phone Transport Expenses Rapid deployment of new applications Now Happening Customers handled in a customized fashion Web usage & knowledge capture at the call centre
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Video & Rich Media Communications at Cisco Deployment Summary Avg. 123 live broadcasts, 16,000 live viewers, 900 VoDs created, 242,000 internal and external viewers/qtr Unified MeetingPlace audio and video conference 20 million minutes a month Now Happening Video-enabled IP Communicator Conferencing Integration Unified Client Converged SIP/SCCP desktop video dial plan and solution. Blogs / Wikis Benefits Business Video More dynamic, interactive; addresses different learning styles Travel savings est. $115 Million/yr MeetingPlace - Productivity: 4 interfaces reduced to 1; 3 minutes saved/meeting scheduled - 75% of voice traffic shifting from PSTN to IP network - Removal of dedicated circuits: $50,000/month saving
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Cisco TelePresence Deployment Summary Launched October 2006 Cisco deployment 110 units in July 2007 40 Units deployed through February 2007 17000 meetings to date (Sep ’07) via TelePresence 3200 unique customer meetings 360 trips avoided The Future New Business Models Multipoint Conferencing Business to Business Benefits Cisco TelePresence -$93 million improved sales success -$49 million accelerated sales -$29 million employee productivity -$42 million travel savings -(Projected savings over 3 year period)
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© 2007 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialMoran PSS 2-07 25
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