1. All brand and product names are trademarks or registered trademarks of their respective companies. © Advantech Co., Ltd. 2011. ASMB-781 Serverboard Magic Pao Server-grade IPC Embedded Systems Group Dec. 2011 Sales Kit v0.8 Sales Kit v0.8

2. All brand and product names are trademarks or registered trademarks of their respective companies. © Advantech Co., Ltd. 2011. Document Notes Change Note: [pls address here] update BMC information PD Coverage Slot SBC, Server-grade IPC, ATX File Naming Rule ModelName_SalesKit_vx.x_YYYYMM Revision Control Workflow PM(V0.5)  PD(V0.8)  PG (V0.9)  Marcom (V1.0/2.0/3.0…) This sales kit is officially released by ESG Marcom and Product Team. The followings are some updates to this document and the defined control rule for your attention before you use it.

3.  Market Trend & Opportunity ………………………………………………………………………..….(coming soon)  Product Roadmap & Position………………………………………………... p.4  ASMB-781 Product Showcase…………..…..……………………………… p.6 Mainboard Overview Key Features Layout & Board Diagram Interface & Cables Jumper Setting Power Supply Regulation Certificate Peripheral AVL Software Support Comparison Analysis  ASMB-781 SKU & Ordering Information ……………………………….…. p.35  Application Stories Sharing …………………………………………………………………….….….(coming soon)  Backup………………………………………………………………….……... p.42 Resource Download & Contacts Product Life Cycle Naming Rule FAQ *** Visit ESG WIKI or Internal News Archive for product news update & useful marketing materials download. WIKI: http://wiki.advantech.com/wiki/Embedded_System_Grouphttp://wiki.advantech.com/wiki/Embedded_System_Group Internal News: http://www.advantech.com.tw/nc/newsletter/icd_express/Archives/http://www.advantech.com.tw/nc/newsletter/icd_express/Archives/ (provides Product News, Sales Kit, Roadmap, Brochure, eDM/Banner, AD/Poster, Application Story, Press Release, Flash Video, Whitepaper, DSS…etc.) Content 1

4. Product Roadmap & Position 3

5. ASMB-310IR CEB, 12”10.12” 2x LGA1366, 6*DIMM DDR3 E5520 + ICH10R 4*PCI-Ex8 FH/FL(or 2*PCI- Ex16) + 2*PCI-Ex4 6*SATA HDD (Optional 8*SAS LSI1068E), 2*GbE LAN IPMI2.0 + iKVM ASMB-920I EATX, 12”x13” 2x LGA2011, 8*DIMM DDR3 Patsburg-B (C600) 2*PCI-Ex16 Gen3 slots+ FED Optional 6*SATA HDD (Optional 8*SAS LSI2008E), 2*GbE LAN IPMI 2.0 + iKVMc Q1‘12 ASMB-781 ATX, 12”x9.6” 1x LGA1155, 4*DIMM DDR3 C206 1*PCI-Ex16(or 2*PCI-Ex8) + 1*PCI-Ex4+1*PCI-Ex1+ 3*PCI 6*SATA HDD, 2*GbE LAN (Optional 4*GbE LAN) Dec ‘11 ASMB-820I ATX, 12”x9.6” 1x LGA1356, 6*DIMM DDR3 Patsburg-B (C600) 1*PCI-Ex16 +1*PCI-Ex8 + 1*PCI-Ex4 + 1*PCIx1 + 2*PCI 6*SATA, 2*GbE LAN Optional IPMI 2.0 + iKVM Q2’12 ASMB-782 ATX, 12”x9.6” 1x LGA1155, 4*DIMM DDR3 Panther point 4*PCIex4 + 3*PCI 6*SATA HDD, 2*GbE LAN (Optional 4*GbE LAN) Q3‘12 Ivy Bridge Dual Processor Single Processor Serverboard Roadmap Developing Planning Available Conceptual 4

6. ASMB-781 Product Showcase 5

7.  ATX Xeon® Server-grade Industrial Motherboard  Intel® Sandy Bridge DT (Socket 1155)  4 DIMM DDR3 ECC/Non ECC Unbuffer 1333/1066, Max. 32 GB  6 SATA Ports (2*SATA III ; 4*SATA II)  2 Intel® Gb LAN (Optional 4* Intel GbE LAN)  Dimension: 12” x 9.6” (ATX)  Target Applications:  Surveillance DVR/NVR  AOI (Automatic Optical Inspection)  Equipment Tester (Hard Drive)  Support Chassis  HPC-7280, HPC-7480, ACP-2320MB, ACP-2010MB, ACP-4000MB, ACP-4010MB, ACP-4320MB, ACP-4360MB, IPC-510MB, IPC-610- F, IPC-610-H, IPC-610-L, IPC-611  Suggested Power Budget: 500 W (Advantech PSU=> P/N: PS-500ATX-ZE)  Expansion: 3*PCI, 1*PCIe x4, 1*PCIe x1, 2*PCIe x16 (auto switch x8 link if slot-4 is occupied)  Fan Connector: 4*System FAN, 1*CPU FAN  Remote Management: SUSI ACCESS, IPMI (G4 version)  Certificate: CE/FCC Class B  Sample: mid of August  Product Phase-in: Dec’11 ASMB-781 Product Overview 6

8.  Server-grade Features Xeon® CPU Support ECC Memory Support 24 x 7 Component Selections Discrete VGA output (ASPEED AST2300/1300) Rack Chassis Optimized  (Optional) Quad Gb LAN Support Teaming / Failover Support Jumbo Frame Support Virtualization  Remote Management SUSI ACCESS (G2 version) IPMI (G4 version)  Flexible Expansion Switch 2*PCIe x8 or 1*PCIe x16 ASMB-781 Feature Overview (1) 7 Note: The PCI-Express port (slot-6) can be assigned to 1 x16 link (Default) or 2 x8 link for some riser card by jumper JCFG1.

9.  2*Type-A USB2.0 Onboard Install USB dongle inside the chassis -- security and convenient  Enhance product lifecycle to 7 years Intel Embedded chipset Strictly revision control Engineer change announcement  Internal Socket for Trusted Platform Module (TPM) Optional TPM V1.2 (PN: PCA-TPM-00A1E)  Quiet PWM Fan Curve Control BIOS setting optimized FAN curve  Design for critical environment applications 0~60 degree Celsius ambient temperature ASMB-781 Feature Overview (2) 8

10. Server-grade Features (1)--- Why Xeon E3 Series? Processors The Intel® Xeon® processor E3-1200 family is the next generation of 64-bit, multi-core desktop processor built on 32- nanometer process technology. The processor is offered in an 1155-land LGA package and designed for server/workstation platforms. Featuring multi-core Embedded Intel Xeon processors for communications Industry leading performance Multi-socket, high I/O bandwidth, high memory capacity & data integrity Full Performance - Intel ® Xeon ® Processors Q2 ’11Q3’11Q4’11Q1’12 Q2’12 Intel® Xeon® E3-1275 Intel® Xeon® E3-1225 Intel® Core™ i7-2600 Intel® Core™ i5-2400 Carlow Maho Bay Premium Performance Xeon, i7, i5 9

11. Server-grade Features (1)--- Intel POR CPU for C206 chipset 10

12. D-Sub Server-grade Features (2)--- ECC Memory and Discrete VGA ECC Memory (Error Correcting Codes) - a method used to detect and correct errors introduced during storage or transmission of data Recommend to Use for: 1. Operation 24 hours a day 2. Contain higher memory capacity Discrete VGA Chip (AST2300/1300) Resolution: 1920 x 1200 VRAM: 64MB Benefit: 1. No VGA card required while using Non-VGA Xeon® 2. Optional KVM over IP Support 11

13. Rack Chassis Optimized Placement => Heatsink, memory slots, cabling, and connectors all follow parallel placement Benefit: 1. Avoid Thermal Issue 2. Lower Fan Power Consumption 3. Lower System Acoustic Server-grade Features (3)---Rack Optimized Front Side 12

14. Server-grade Features (4)---BMC Module (G4 SKU Support) 13 ASMB-BMC-00A1E BMC module for IPMI 2.0

15. Advance Features Supports 1. Teaming & Failover 2. Jumbo Frame 3. Remote Management LAN1 LAN2 (IPMI Share NIC ) (Optional) LAN4 LAN3 Quad Gb LAN (G4 SKU Support) “Advanced Feature” Easy Enable: 1.Check the driver version (please find the driver CD in the packing) 2.Check if the function is enable in “Device Manager” “Advanced Feature” Easy Enable: 1.Check the driver version (please find the driver CD in the packing) 2.Check if the function is enable in “Device Manager” 14

16. 8G * 4 Max. 32G Memory Capacity Verified For High memory requirement: Ex: Solar cell inspection, AOI machine etc. For High memory requirement: Ex: Solar cell inspection, AOI machine etc. 15

17. When need it? User scenario User ppl.Monitor 10~30 clients EnvironmentIntranet/Internet Security ConcernMedium Remote CtrlRequired Add SUSI part number Remote Management (1) SUSI Access SUSIAccess Definition Advantech SUSIAccess : SUSIAccess is an application for System Integrators that centralizes monitoring and managing of embedded devices. By providing a ready-to-use remote access solution, System Integrators can focus more on their own applications, and let SUSIAccess configure the system, monitor their devices' health, and recover any system that may fail. Advantech latest boards and systems will integrated with SUSIAccess. Weblink for manual download http://www.advantech.com/susiaccess/download How to Enable? 1.Install Advantech SUSEAccess utility 2.Implement system environment 16

18. When need it? User scenario User ppl. Monitor /Manage Over 30 clients Environment Intranet/Internet Different Platform Security ConcernHigh Remote CtrlRequired(KVM) IPMI Definition Intelligent Platform Management Interface (IPMI) : An IPMI sub-system operates independently of the operating system and allows administrators to manage a system remotely in the absence of an operating system or of the system management software. Weblink for manual download http://www.advantech.xxxxx How to Enable? 1.Use ASMB-781G4 sku which has AST-2300 BMC chip 2.Install Advantech IPMI utility or local host connection (http://192.168.1.1)http://192.168.1.1 3.Implement system environment Remote Management (2) IPMI (G4 Version) 17

19. SUSI ACCESSIPMI Modein-bandout-of band OS SupportXP 32bitWinServer2003 WinServer2008 Linux H/W ControlPower Off Reset Power Up Power Off Reset Serial-over-LANNoYes KVM-over-IPNoYes Virtual Media over LANNoYes CostFreeYes Security(Encryption)NoYes Version1.02.0 Remote Management Comparison Table 18

20. PCI-Express x16 Slot (PCIex8 Link) PCI-Express x16 Slot (PCIe x8 Link) Auto Switch to PCI-Express x16 Link Flexible Design Support 2*I/O Card (PCIe x8) or 1*PCIex 16 Graphic Card Flexible Design Support 2*I/O Card (PCIe x8) or 1*PCIex 16 Graphic Card Flexible Expansion Switch 19

21. Full Length Card Limitation 21

22. Type-A USB2.0 1.Inside the Chassis 2.USB Dongle Support 3.Plug & Play Type-A USB2.0 1.Inside the Chassis 2.USB Dongle Support 3.Plug & Play Application: 1.Boot Operation System 2.Pre-load Image File 3.Specific Program 4.Security Concerned Data 5.Recover and backup OS image Benefit: 1.Inside the chassis, no worried about theft 2.OS Independent from Storage Data 2*Type-A USB2.0 Onboard 22

23. The Trusted Platform Module offers facilities for the secure generation of cryptographic keys, and limitation of their use, and a hardware pseudo-random number generator Where TPM Uses: 1.Platform Integrity 2.Disk encryption 3.Password Protection 4.Digital rights management 5.Software license protection & enforcement PCA-TPM-00A1E (Optional) Internal Socket for Trusted Platform Module (TPM) 23 For Some Detail of Infineon TPM, please check the link: http://www.infineon.com/cms/en/product/chip-card-and-security-ics/embedded-security/trusted-computing/trusted-platform-module-tpm1.2- pc/channel.html?channel=ff80808112ab681d0112ab6921ae011f

24. Design for Critical Environment Applications ---Solid Capacitor; MTBF; VTT Design Solid capacitor for high reliability MTBF report (Request your sales rep. if required) Meet Intel VTT design and validate 24

25. Watchdog Timer A watchdog timer (WDT) is a device that performs a specific operation after a certain period of time if something goes wrong and the system does not recover on its own. A watchdog timer can be programmed to perform a warm boot (restarting the system) after a certain number of seconds. Check hardware function enableAdvantech provide API and SUSI demo utility 25

26. CPU TypeTest itemMeasurement Intel Core i7 2600 3.4GHz Processor Arithmetic Dhrystone iSSE4.2136.5GIPS Whetstone iSSE383GFLOPS Processor Multi Media Integer x16 iSSE4.1201.68MPix/s Float x8 iSSE2152.54MPix/s Intel Core i5 2400 3.1GHz Processor Arithmetic Dhrystone iSSE4.297.14GIPS Whetstone iSSE345.86GFLOPS Processor Multi Media Integer x16 iSSE4.1147.22MPix/s Float x8 iSSE2100.53MPix/s Intel Core E3-1225 3.1GHz Processor Arithmetic Dhrystone iSSE4.297.17GIPS Whetstone iSSE345.87GFLOPS Processor Multi Media Integer x16 iSSE4.1147.24MPix/s Float x8 iSSE2100.53MPix/s Intel Pentium G850 2.9GHz Processor Arithmetic Dhrystone iSSE4.244GIPS Whetstone iSSE320.79GFLOPS Processor Multi Media Integer x16 iSSE4.164.45MPix/s Float x8 iSSE245.54MPix/s Intel Celeron G540 2.5GHz Processor Arithmetic Dhrystone iSSE4.238GIPS Whetstone iSSE318GFLOPS Processor Multi Media Integer x16 iSSE4.155.56MPix/s Float x8 iSSE239.25MPix/s Intel Xeon E3-1275 3.4GHzProcessor Arithmetic Dhrystone iSSE4.298.16GIPS Whetstone iSSE388.3GFLOPS Intel Xeon E3-1275 3.4GHzProcessor Multi Media Integer x8 iSSE4.1176.7MPix/s Float x4 iSSE2119.82MPix/s CPU Performance Benchmark 26

27. Fan Curve PWM/DC Fan Mechanism Quiet PWM Fan Curve Control 27 When S5 power on and S3 wake up, the FAN speed will run max speed first.

28. Product Image 28

29. Product Diagram 29

30. Front Panel Connector SATA & Power Cable 1700003194, SATA data cable 1703150102, SATA power cable USB Cable 1700002204, Dual port USB cable (27 cm) with bracket 1700008461, Four port USB cable (30.5 cm) with bracket Audio Cable PCA-AUDIO-HDA1E, HD Audio-card COM Cable 1701090401, COM port cable with bracket LPT Cable 1700008809, Printer port cable kit Interface and Cables 30

31. Jumper setting list JCMOS1CMOS clear JMECLR1ME clear JME1ME update JWDT1Watch dog selection JGREEN1Deep sleep Sx mode JUSB_1,JUSB_2USB/KBMS normal/standby power selection CPUFAN_SEL1,SYSFAN_SEL1FAN PWM/DC mode selection JVDDQSEL1DDR3 voltage selection PSON1AT(1-2) / ATX(2-3) JCFG1PCI-E port (slot-6) assigned to 1 x16 link (Default) or 2 x8 link for riser card use Jumper Setting 31

32. ATX 24 pin for system 8 pin for CPU Total Power Budget and Each AC output requirement: 5V/12V/3.3V/5Vsb Power Connector 24-pin + 8-pin 12 V SSI power connector ATX Power Supply 32

33. CategoryAdvantech PNVendorPart Description CPU 96MPXE-3.1-6M11T InteI XEON 3.1G 6M 1155P 4CORE E3-1225(G) 96MPXE-3.4-8M11T Intel XEON 3.4G 8M 1155P 4CORE E3-1275(G) 96MPI7-3.4-8M11B Intel CORE 3.4G 8M 1155P 4CORE BOX I7-2600(G) 96MPI7-3.4-8M11T Intel CORE 3.4G 8M 1155P 4CORE I7-2600(G) 96MPI5-3.1-6M11B Intel CORE 3.1G 6M 1155P 4CORE BOX I5-2400(G) 96MPI5-3.1-6M11T Intel CORE 3.1G 6M 1155P 4CORE I5-2400(G) 96MPI3-3.3-3M11T Intel CORE 3.3G 3M 1155P 2CORE I3-2120(G) TBD Intel Intel Pentium G850 TBD Intel Intel Celeron G540 Memory / ECC UNB Transcend 4G DDR3-1333 240PIN ECC Transcend 2G DDR3-1333 240PIN ECC Transcend 1G DDR3-1333 240PIN ECC innoDisx 4G DDR3 1333 240PIN ECC Memory / Non-ECC UNB 96D3-4G1333NN-TR Transcend 4G DDR3-1333 240PIN 96D3-1G1333NN-TR Transcend 1G DDR3-1333 240PIN 96D3-4G1333NN-AP Apacer 4G DDR3-1333 240PIN 96D3-2G1333NN-AP Apacer 2G DDR3-1333 240PIN ADATA 8G DDR3-1333 240PIN Option Card PCA-TPM-00A1E TPM module PCA-AUDIO-HDA1E Audio module Daughter board 96922LG300E AdvantechSRC-2LG3 Riser Card for 2U chassis 9692P3P810E AdvantechAIMB-RP3P8 Riser Card for 2U chassis Peripheral AVL 33

34. OS CertificationRemark Microsoft Windows Server 2008 Enterprise Edition R2 SP1x64 Windows Server 2003 R2x86 Windows Server 2003 R2x64 Windows 7 (Ultimate SP1)x86 Windows 7 (Ultimate SP1)x64 Windows XP SP2 Professionalx86 Windows XP SP2 Professionalx64 Microsoft XPE WES2009 V4.0 IMG WES09 ASMB-781 V4.0 EN CT CS ATI PSNL P/N: 2070010831 IMG WES7P SP1 x32 ASMB-781 V5.1 EN CT CS ATI PSNP/N: 2070010832 IMG WES7P SP1 x64 ASMB-781 V5.6 EN CT CS ATI PSNP/N: 2070010833 Red Hat Red Hat Enterprise Linux AS 6.1x86 Fedora By request Ubuntu By request Novell SuSE Linux Enterprise Server 11.2(TBD)By request SuSE Linux Enterprise Server 11.2(TBD)By request QNX 6.5By request OS Support 34 Note: Windows 7 has VGA limitation and can’t support some 3D desktop themes, must change to traditional desktop themes.

35. ASMB-781 SKU & Ordering Information 37

36. Order Information Order NumberChipsetMemoryLANIPMI ASMB-781G2-00A1EC206 ECC/Non ECC 2No ASMB-781G4-00A1EC206 ECC/Non ECC 4Yes Packing List (Optional parts) Part NumberDescriptionRemark 1700002204 Dual port USB cable (27 cm) with bracket 1700008461 Four port USB cable (30.5 cm) with bracket 1960047669N001 LGA1155/1156 CPU cooler for 4U and wallmount chassis 1960052651N001 LGA1155/1156 CPU cooler for 2U and rackmount chassis 1960053207N001LGA1155/1156 CPU cooler for 1.5U 1700008809 Printer port cable kit 1701090401 COM port cable with bracket PCA-AUDIO-HDA1E HD Audio-card Riser Card Part NumberDescriptionRemark 96922LG300E2U Riser Card (2*PCI-X + 1*PCIex8)SRC-2LG3 9692P3P810E2U Riser Card (PCIex16 to 2 PCIex8)AIMB-RP3P8 ASMB-781 SKU & Ordering Information 38

37. Chassis Selection Part NumberDescriptionSupport form factor HPC-7280-R8A1E2U DP Xeon HPC chassis w/800W RPS w/o MBE-ATX, CEB, ATX HPC-7480-66A1E4U DP Xeon HPC chassis w/665W PSU w/o MBE-ATX, CEB, ATX ACP-4000MB-00XEACP-4000MB Bare Chassis RoHSATX ACP-4010MB-00XEACP-4010MB w/o PSU & M/B w/ ATX SWCEB, ATX ACP-4320MB-00XEACP-4320MB Bare Chassis RoHSATX ACP-4360MB-00XBE4U chassis w/6 SAS/SATA trays w/o MB & powerATX ACP-2010MB0-00XBE2U chassis w/o PSU, motherboard & riserATX ACP-2320MB0-00XBE2U dual SAS/SATA chassis w/o PSU, MB & riserATX IPC-610 seriesATX Ordering Information for Chassis 39

38. ACP-2010 ACP-2320 Momentary power switch Ruggedized Design for Harsh Environments 1.Up to 1.2 mm heavy duty steel 2.With SECC (electrolytic Zinc-coated steel) for anti-oxidization 3.Shock-resistant drive bays Intelligent System Monitoring and Security 1.LED indicators and audible alarm for system fault detection 2.Monitoring power, HDD, temperature, fan 3.Lockable front door for security System Solution for 2U Chassis 40

39. Front Driver Bay for ACP-4360 System Solution for 4U Chassis 41

40. Part numberDescription 1960047669N001LGA1155/1156 CPU cooler for 4U and wallmount chassis 1960052651N001LGA1155/1156 CPU cooler for 2U and rackmount chassis Note: Purchasing ASMB-781's proprietary CPU cooler from Advantech is a must. Other brands' CPU coolers are NOT compatible with ASMB-781. Support CPU Cooler 42

41. Part numberDescription 96922LG300E2U Riser Card (2*PCI-X + 1*PCIex8) 9692P3P810E2U Riser Card (PCIex16 to 2 PCIex8) Support Riser Card for 2U Chassis 43

42. Back Up Resource Download & Contacts (website Info, WIKI, FTP, PLM CERT. no) Product Life Cycle Naming Rule FAQ 46

43. Product Webpage http://www.advantech.com/products/ASMB-781/mod_2D4AF6C3-E108-48C6-AD3E-E97A82EB924F.aspx Server-grade IPC Zone http://www.advantech.com.tw/server-grade-ipc/ Marketing Materials (source link for internal use only) - ASMB-781: Datasheet / PR / PhotoDatasheetPhoto - 2011 Q4 Product Roadmap: PPTPPT - 2011 Server Pamphlet: PDF / SourcePDFSource - 2011 Server Flyer: PDF / SourcePDFSource - 2011 Industrial Computer MA Brochure: PDF / SourcePDFSource - 2011 Embedded Systems Catalog: PDF / Source (contact Marcom)PDF - 2011 eDM: Webpage / SourceWebpageSource - Server Banner AD: DownloadDownload - Server Whitepaper: Webpage / PDFWebpagePDF - Server Video: Flash-1 / Flash-2Flash-1Flash-2 - Server Poster: PDF-1 / PDF-2 / PDF-3 / PDF-4 / Source (contact Marcom)PDF-1PDF-2PDF-3PDF-4 - Server AD: PDF / SourcePDFSource *More ESG marketing materials are available for download on WIKI.WIKI *Check ESG Internal News Archive.Archive PLM CERT. No Major Contacts Advantech Embedded System Group No.33, Lane 365, Yang Guang St., Neihu, Taipei, Taiwan 11468 Tel: +886 2 2792 7818 - Magic Pao / Product Manager (magic.pao@advantech.com.tw; ext. 1536)magic.pao@advantech.com.tw - Sandra Lin / Marcom (sandra.lin@advantech.com.tw; ext. 1307)sandra.lin@advantech.com.tw Resource Download & Contacts 47

44. Product Lifecycle 48

45. ASMB-781G2-00A1E ASMB-abcde-00A1E ASMB: Prefix for Advantech Industrial Serverboard a: Segmentation 7: Entry line 8: Value line 9: Performance b: Processor Type 2: Intel Socket LGA 2011/1356 8: Intel Socket LGA 1156 c: Sequential Number 0,1,2….9 de: BOM sku G2: Dual GbE G4: Quad GbE I: IPMI onboard IR: IPMI + SAS RAID onboard 00: for ODM or onboard processor or other sku A1: for revision E: for RoHS compliant Naming Rule 49

46. Thank You 51