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LOGO How to build your business online By : Stephen P. Tan.

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Presentation on theme: "LOGO How to build your business online By : Stephen P. Tan."— Presentation transcript:

1 LOGO How to build your business online By : Stephen P. Tan

2 Table of Content What’ve been stopping your goal Business idea comes from problems ! Finding Niches... Ideas.. Ideas.... and Ideas Market Research Initial Steps - Creating Website

3 Table of Content Creating Website Content using Wordpress Social Media Marketing Marketing your website Other Resources

4 What’ve been stopping your goal?  No Capital  No Time!  I am too Busy with my work  Don ʼ t know How to start  Don ʼ t know WN hattosell..  Don ʼ t know the Technical details

5 What’ve been stopping your goal?  Don ʼ t have Partners  It is too RISKY  Wait & See attitude  Time Mgt issue  I am Not cut for this  Don ʼ t have Expertise on this  Job security vs Passion

6 Business Ideas Come From Problems Car insuranceGambling TipsName card design Tuition centreAffiliate marketingRefinancing InsuranceIphone 4Credit card application Fat loss packageIpad 2Discount coupon Facial treatmentGame boy advance gameIphone accessories Flower shopXbox 360Fashion cloth Bridal gownsKate spadeCoach Bridal make upWebsite designWebcam Forex trainingBurberryChinese Stock tradingAdvertisingPrada SPA treatmentGraphic design Integrated resortIphone repair

7 Finding Niches... Ideas...Ideas..Ideas 3 Ways to identify highly searched services/products in Internet and target on them.  Knowing who your market is and what your market wants is crucial to successfully promoting or attracting people to your site.  Finding what people need  Getting Ideas from the Online - Checking what is the highly demanded queries from Internet.

8 Market Research  Adwords keyword tool https://adwords.google.com/select/KeywordToolExternal  Word tracker https://freekeywords.wordtracker.com/Wordstream  Word stream http://www.wordstream.com/keyword-research-tool  Market Samurai http://www.marketsamurai.com/

9 Initial Steps - Creating Website  Acquiring your domain name  Acquiring webhosting  Link domain & webhosting  Creating your corporate emails  Creating Website structure  Creating Website content

10 Creating Website Using Wordpress  Two types of Wordpress that you can use Wordpress.com (FREE) : http://www.wordpress.com Wordpress.org (Need to installed to your purchased domain) : www.wordpress.org  Follow the following steps to install self hosted Wordpress to your domain Go to : http://www.(yourdomain).com/cpanel Login with your user id and password of your Webhosting Account. Install Wordpress to your domain To login to your Wordpress

11 Creating Website Using Wordpress  Resources that you can use to write contents for your website Company brochures Competitors information Write yourself Refer to references online Outsource !  Resources that you can use to write contents for your website  Refer to Article Marketing Site

12 Creating Website Using Wordpress  Other settings in Wordpress  Appearance settings in Wordpress  Plug-in settings in Wordpress

13 Social Media Marketing  Twitter  Facebook  FanPage  Myspace

14 Marketing Your Website  Popular Pay per click search engines  Things you need to know about AdWords account  Creating Adwords Campaign  Take notes when setting up Google Adwords ads  Steps by Steps in Setting Adwords  Finally Your Ads is up and running

15 LOGO


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