1. OPEN FOR BUSINESS An introduction to New Zealand August 2014

2. AN OPEN AND WELCOMING SOCIETY Section 05

3. PageTHE NEW ZEALAND STORY WE ENJOY A GOOD QUALITY OF LIFE Fraser Institute Institute for Economics & Peace The Wall Street Journal United NationsThe Economist Worldwide Index of Human Freedom 2013 Global Peace Index 2012 Index of Economic Freedom 2012 Development Index 2013 Where to be Born Index 2013 Netherlands Hong Kong Australia Canada Ireland United States Denmark Japan Estonia Switzerland Norway Finland Austria Luxembourg Chile Iceland United Kingdom Slovakia Costa Rica Iceland Denmark Austria Switzerland Japan Finland Canada Sweden Belgium Norway Ireland Slovenia Czech Republic Germany Australia Singapore PortugalQatar Hong Kong Singapore Australia Switzerland Canada Chile Mauritius Denmark United States Ireland Bahrain Estonia United Kingdom Luxembourg Finland The Netherlands Sweden Germany Taiwan Norway Australia United States Netherlands Germany Ireland Sweden Switzerland Japan Canada South Korea Hong Kong Iceland Denmark Israel Belgium Austria Singapore France Switzerland Australia Norway Sweden Denmark Singapore Netherlands Canada Hong Kong Finland Ireland Austria Taiwan Belgium Germany United States UAE South Korea Israel NEW ZEALAND 1 3 4 6 7 3 Source: Fraser Institute, Institute for Economics and Peace, The Wall Street Journal and the Heritage Foundation, United Nations, The Economist

4. Page United National Human Development Index 2013 Records the rankings of nations across education, health and income dimensions. A GOOD QUALITY OF LIFE 1 6 NORWAY NEW ZEALAND 2 AUSTRALIA 3 UNITED STATES OF AMERICA 4 NETHERLANDS 5 GERMANY 7 IRELAND 8 SWEDEN 9 SWITZERLAND 10 JAPAN 4THE NEW ZEALAND STORY Source: United Nations Development Index 2013, The 2013 Human Development Report

5. Page 4 2 NETHERLANDS SWITZERLAND 3 5 ICELANDNORWAY 1 NEW ZEALAND Social Progress Index 2014 Ranks all nations on basic human needs, foundations of wellbeing and opportunity. A SOCIALLY PROGRESSIVE COUNTRY 5THE NEW ZEALAND STORY Source: Social Progress Imperative, the 2014 Social Progress Index Report

6. Page Click to edit Master title style Growing diversity in the population. Importing a global set of cultural perspectives. A well-connected and educated global diaspora. GROWING ETHNIC DIVERSITY 66THE NEW ZEALAND STORY

7. PageTHE NEW ZEALAND STORY Asia New Zealand Colmar Brunton Perceptions of Asia Study 2012 WELCOMING TOWARDS OTHER PEOPLE 84%74% 84% said it was very important or quite important for New Zealand to develop cultural and economic ties 74% believed that Asian people brought a valuable cultural diversity to New Zealand 7 Source: Asia New Zealand Colmar Brunton Perceptions of Asia and Asian Peoples in 2012

8. Page Asia New Zealand Colmar Brunton Perceptions of Asia Study 2012 Warmth towards people from Asian countries WELCOMING TOWARDS OTHER PEOPLE NEW ZEALANDERS’ WARMTH RATING TOWARDS ASIAN COUNTRIES AUSTRALIANS’ WARMTH RATING TOWARDS ASIAN COUNTRIES CHINA6959 JAPAN7470 INDIA6658 SOUTH KOREA6961 88THE NEW ZEALAND STORY New Zealand results compared with a similar survey by the Australian Lowy Institute. Source: Asia New Zealand Colmar Brunton Perceptions of Asia and Asian Peoples in 2012

9. Page Ethnic composition of New Zealand 2013 census data CULTURAL DIVERSITY GROWING 15% Maori 565,329 11% Other Ethnicity 430,881 74% European 2,609,589 12% Asian 354,549 7% Pacific 265,974 1% Mid Eastern, Latin American, African 34,743 9THE NEW ZEALAND STORY Source: Statistics New Zealand Census 2013. Total is more than 100% because some people report more than one ethnicity.

10. PageTHE NEW ZEALAND STORY WELCOMING TOWARDS OTHER PEOPLE Auckland is the largest city in New Zealand. 37% of Auckland’s population was born overseas. 180 different ethnicities live in Auckland. 10 Source: Auckland Council ‘Monior Auckland Tracking Our Progress’ Report

11. PageTHE NEW ZEALAND STORY New Zealand is an active member of international organisations: United Nations APEC OECD World Trade Organization The Commonweath A GLOBAL CITIZEN 11 Source: The Ministry of Foreign Affairs and Trade

12. Page Kiwi Expatriates Abroad (KEA) KEA is a not-for-profit organisation whose purpose is to reach expatriate Kiws and ‘friends of New Zealand’ HIGHLY CONNECTED EXPATRIATE COMMUNITY 12THE NEW ZEALAND STORY Source: KEA New Zealand

13. Page Click to edit Master title style Residents enjoy a good quality of life. Growing ethnic diversity. Welcoming towards other people. Highly connected expatriate community. IN SUMMARY 13THE NEW ZEALAND STORY

14. Page Partnering with high growth economies for our premium products and services NEW ZEALAND HAS A PROMISING ECONOMIC FUTURE 14THE NEW ZEALAND STORY