1. Unit 224: Display stock to promote sales to customers in a retail environment
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2. Information needed before setting up a display includes the:
position of the display
start date
end date
stock needed
materials needed
space needed.
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3. Tips for making effective displays:
use outside displays if possible
use shop windows
use room settings
display in groups
use lighting
use strong colours
use movement
work in sets of three.
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4. There is legislation requiring accuracy in descriptions of:
quantity and size
what the product is made of
method, place and date of manufacture
fitness for purpose
endorsements.
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