1. Innovation for UK Automotive Success How to Make a Difference
19th February 2015

2. Innovation for UK Automotive Success
Reflect on the Automotive Industry UK
Introduce the Automotive Council
AC successes
Roadmaps
Opportunities – supported & collaborative
How to engage and make a difference
How to Make a Difference

3. £60 BILLION TURNOVER VITAL TO UK
The Automotive Industry is a major contributor to innovation and growth in the UK
£6 billion investment
in last 2 years
Ave UK car achieves 133g/km CO2
129,000 direct and 700,000
indirect jobs in UK Automotive
£60 BILLION TURNOVER VITAL TO UK
2,700 UK automotive related businesses
Automotive hits 7.3% of
UK manufacturing output
UK produces 1.6 million
Vehicles & 2.5 million Engines
UK productivity highest in Euope
UK cars down 20% CO2 in 10 years
The result of great Industry and Government effort in recent years
However – much work still remains to deliver sustainable success

4. Strategic Government and Industry partnership reversed Automotive decline
Background
Job losses from closures in the early 2000s estimated at 95,000
Government policy promoted services
Manufacturing viewed as “sunset” sector
Catalyst for Change
Improved Government & Industry relationship promotes long term strategy
2008 call for “market-driven industrial activism” leveraging government intervention
Support existing strengths and sectors capable of sustained future growth
Automotive is One of Eleven targeted Growth Sectors

5. Joint Industry/Government team consensed future Automotive vision
Outputs
High-level roadmap on low carbon technology
Collaborative Academia/Industry R&D agenda
UK Automotive Capability Study
Recommendations
Form an Office for Low Emission Vehicles
Establish UK Automotive Council
Transform business environment in the UK
“Testbed UK” for large-scale technology trials
Develop detailed technology roadmaps
Develop a stronger supply base
New Automotive Innovation and Growth Team (NAIGT) Report 2009
NAIGT comprised over 80 senior representatives of automotive companies, Government Departments, Public Sector Agencies, Trade Unions, Universities, Consultancies, …
Establish a permanent joint Industry / Government Automotive Council to develop & implement strategic agenda
2009 NAIGT report framed recommendations to secure the future of UK Automotive Industry

6. The Automotive Council is the voice of our industry in the UK
Aims
Transformed business environment
Compelling investment proposition
Develop technology roadmaps
Exploit UK opportunities
Stronger supply chain
Provide a public voice
Automotive Council provides an ongoing advisory & consultative forum for Government and the Automotive Industry in the UK

7. The Automotive Council goal is to build long term world class ‘research to manufacture’ capability
Applied Research
Fundamental Research
Development
Manufacture
Sustainable
Business
Re-investment € $
Strategic Investment
Transform the business environment for the automotive industry in the UK, providing a compelling investment proposition

8. Success : Innovate UK Low Carbon Vehicle Innovation Platform (LCV IP)
“Innovate UK’s LCV IP invests jointly with industry and other funders in interventions that promote UK-based R&D in low carbon vehicle technologies”
Significant
£206m million of Government investment to date, supporting a further £200m of private investment
Targeted
Investment aligned to Automotive Council’s five Strategic Technologies
Coordinated
Leveraging co-investment from partners such as OLEV, BIS, DfT and EPSRC
Bringing together 288 unique partners from industry and academia
Active
194 projects funded to date
15 interventions so far, including the Integrated Delivery Programme (IDP)
2 large scale LCV demonstrators run (600+ vehicles), including Europe’s largest ever LCV trial
2 new competitions launched in 2014
Industry must rise to the challenge of producing lower carbon transportation; this will require the development of new, innovative technologies to accelerate the industrialisation of low carbon propulsion systems for automotive applications
The APC will facilitate the industrialisation of new supply chains in the UK
The APC scope includes the high-value areas of advanced internal combustion engines, electric machines and power electronics, lightweight powertrain structures and energy storage and energy management.
LCV IP has invested £206m of Government funding to date

9. Government funding of £131.5 million
Success : Innovate UK Low Carbon Vehicle Integrated Delivery Programme (IDP)
The IDP is just one element of Innovate UK’s Low Carbon Vehicles Innovation Platform (LCV IP)
Integrated
Innovation chain
Technology creation & adoption
Supply chain
Delivery
Growth of the UK automotive sector
Faster introduction of vehicle-centric technologies
Carbon reduction in domestic and international vehicle markets
Programme
Adaptive portfolio approach – “technologically agnostic”
Seeding and pull through of technology
Aligned R&D with industry , government, and research councils
129 Projects
Government funding of £131.5 million
240 participants
Industry must rise to the challenge of producing lower carbon transportation; this will require the development of new, innovative technologies to accelerate the industrialisation of low carbon propulsion systems for automotive applications
The APC will facilitate the industrialisation of new supply chains in the UK
The APC scope includes the high-value areas of advanced internal combustion engines, electric machines and power electronics, lightweight powertrain structures and energy storage and energy management.
The IDP Platform channels BIS, DfT, OLEV and EPSRC support into the five strategic technology areas

10. Success : UK automotive strategy for growth and sustainability
Invest in innovation and technology:
£1 billion over 10 years in new Advanced Propulsion Centre (APC)
Improve co-ordination / collaboration with academic research
Enhance supply chain competitiveness and growth:
£3m inward investment via Automotive Investment Organisation (AIO)
Improve access to finance via Banking/Industry framework
Invest in people – ensuring the right skills:
UK Industry 5 year plan for 7,600 apprentices and 1,700 graduates
Attracting more young people, especially women, into automotive
Create competitive business environment for automotive:
Enhancing the UK’s flexible labour market & support free trade
Partnership between Auto Council, EU & local enterprise
Continued early market support for ultra-low carbon vehicles
Sets out the collaborative activity that will secure the next stage of automotive sector growth

11. Success : Advanced Propulsion Centre open for business
APC Vision : To position the UK as a global centre of excellence for low carbon propulsion development and production.
Invest £1bn in promising products, processes and people over the next 10 years.
Encourage collaboration between SMEs, vehicle manufacturers and their suppliers.
Enable advanced propulsion technologies to be ready for on and off road applications: turning technologies into products.
Enable projects that drive investment in the UK.
Embed expertise and know-how.
Work with existing providers to deliver a complete propulsion development infrastructure
Industry must rise to the challenge of producing lower carbon transportation; this will require the development of new, innovative technologies to accelerate the industrialisation of low carbon propulsion systems for automotive applications
The APC will facilitate the industrialisation of new supply chains in the UK
The APC scope includes the high-value areas of advanced internal combustion engines, electric machines and power electronics, lightweight powertrain structures and energy storage and energy management.
The next generation of propulsion systems has yet to establish a supply chain, not just in the UK, but internationally  Opportunity
The APC will facilitate the industrialisation of new supply chains in the UK

12. Success : Battery Material Scale-up Facility and R&D Pilot Line at WMG
Research
Performance
Manufacture
£13m investment (InnovateUK/Industry) in a battery chemistry scale-up R&D pilot line
A facility to develop scale-up processes to take new chemistries from button cell size to power pack size
£5m capital plus £4m research revenue from UK Government
£4m research revenue from industrial collaborators
Includes Imperial, Oxford & St Andrews Universities
Industry must rise to the challenge of producing lower carbon transportation; this will require the development of new, innovative technologies to accelerate the industrialisation of low carbon propulsion systems for automotive applications
The APC will facilitate the industrialisation of new supply chains in the UK
The APC scope includes the high-value areas of advanced internal combustion engines, electric machines and power electronics, lightweight powertrain structures and energy storage and energy management.
Enables manufacture and test of single cell, modules, battery packs through to complete powertrain.

13. Success : Technology roadmaps to guide Research and Development activities
Cross industry teams
Research challenges
UK capability
Automotive Council consensus
Five strategic technology themes where the UK could show leadership through specialisation
Technology Roadmaps published at LCV2013 guide focus of UK Automotive growth activity

14. Roadmaps : Living pathways to focus activity
What is a Technology Roadmap
Advisory not directive
Relative priorities
Relative UK strengths
Consensed
Not precluding new ‘fundamental research’
Currently preferred pathway, not the only pathway
A living document
How do I use it ?
Priorities recognised as technology and business challenges  hence technology and business reward to those that overcome !
The Automotive Council Roadmaps sign-post the consensed industry technology priorities

15. Application Roadmap : Commercial & Off-Road Example
There is more indepth information available on the AC website
·         The roadmap process has revealed agreed ‘challenges’

16. Technology Roadmap : ICE Example
There is more indepth information available on the AC website
·         The roadmap process has revealed agreed ‘challenges’

17. Knowledge Transfer Network (KTN)
The Automotive Council goal is to build long term world class ‘research to manufacture’ capability
Applied Research
Fundamental Research
Development
Manufacture
Sustainable
Business
Re-investment
Battery
Centre € $
£Xm
Xyrs
£500m
10yrs
£3m
2yrs
£206m
Strategic Investment
EPSRC
Innovate UK
APC
AIO+RGF+AMSCI
Knowledge Transfer Network (KTN)
R&D Tax Credit
Roadmaps for UK ‘Sticky Technologies’ focus ‘research to manufacture’ activity
Strategic investments and interventions guided by roadmaps, are accelerating critical technology development and growth

18. Our roadmaps fall into a natural structure linking Industrial Strategy to our Technical Challenges
WHY are challenges and future technologies important ?
HOW will future growth and applications be supported ?
Technology Challenge Areas
ICE
Light-weighting
Electrical Machines
Energy Storage
Intelligent Mobility

19. UK Automotive R&D Technology Challenges
Advanced Internal Combustion Engines
Downsizing and downspeeding
Boost systems
Flexible valve trains
Electrification
Integration of ICE and e-machines
Advanced Pm and NOx emissions control
High efficiency combustion systems
Advanced regenerative cycles (target ɳ>60%)
Thermal energy recovery
Lightweight structures
Reduced friction
Electric Machines & Power Electronics
Lower cost of manufacture/high efficiency e-machines
Recycling at high volume
Reduce material cost
Alternatives to rare earth magnets
CAE optimisation of electromagnetic, thermal, mechanical, NVH and control
Higher power density and lower cost/kW
Integrated power electronics package
Energy Storage and Energy Management
Low cost battery chemistries
‘Scale up’ technologies
Battery system design for efficient
Thermal mgmt
Packaging
Safety
Cost effective alternate energy storage
Battery and energy management systems
Lightweight Vehicle & Powertrain Structures
Lightweight structures and interiors with low cost of manufacture
Light weight powertrain including transmission; driveline; and chassis integration
Low rolling resistance tyres and brakes
System integration for lower system weight
Intelligent Transport Systems
Connected and autonomous vehicles, systems & subsystems
Sensors Actuators
Software control
Object recognition
Decision algorithms
Safety systems
Human-Machine interface & ITS/human behaviour inter-action
V2V/V2X technologies
Traveller information systems
Freight logistics
Business case demonstration
The industry seeks your involvement in solving these challenges

20. Opportunity for supported and collaborative innovation for UK automotive success
If you innovate in a ‘roadmap’ area, you’re delivering to an agreed industry need
Increasing the chance of getting support, getting to market & getting rewarded
Collaborative innovation
Have a shared goal
Helps realize others’ visions
Motivate your own team
Share new ideas
Build on others’ ideas
Buy-in
Engagement translates to success
There is a real and current opportunity for supported and collaborative innovation which will help bring UK automotive industry success.
But what is in it for you, the audience?
We have seen the road maps, and its important to remind ourselves that these have been created by industry consensus. Whether you agree with them or not, this is what the industry believes is happening, and needs to happen, and this is where the collaborative innovation needs to take place,
If you choose to innovate in this area, you will deliver to an industry consensus need and therefore the chance of getting support is increased. The support will help you get to market, and ultimately get the reward you are targeting.
The key to success is collaborative innovation, and its worth looking at the key points of this.
Its important that the goal is shared amongst the collaborators, and that the activity will help one another realize their own vision. If these are achieved then the collaboration can be very motivational to your own employees and staff, and there are four key benefits:
New ideas shared. When Teams work together pooling intellectual revenue, more ideas will naturally be forthcoming. In the early stages of collaboration, many ideas are generated. The challenge is to determine which ideas are the good ideas and to put resources in place to drive the marketable ideas into reality.
Building on the ideas of others. With creative brain power from multiple individuals, new directions on the ideas can be improved upon. People with different expertise, diversity and backgrounds can elaborate in a different ways, adding their take on how the idea can be developed and why. It is important that everyone shares openly, not withholding valuable information that might lead to breakthrough.
Buy in. When people invest a part of themselves into an innovation, their interest is peaked and they will strive to have their work a success. They take ownership, pride and active interest in boding its success. It is vital in collaborative innovation that the whole team is recognized for the innovation, not just the person who had the original idea, otherwise, people will lose motivation to be a part of the team.
Engagement translates into success. Even collaborative innovations that are not ultimately successful in the market will translate into raised engagement within the workplace. Engagement translates to greater loyalty, quality and when collaborative innovation’s products achieve the desired outcome, the result is profitability.
The benefits to you and your organisation are that you can find better or alternative ways of fulfilling existing functions, and new ways to solve problems. There will be a positive impact to your bottom line, either directly or indirectly.
Enables you to find a better or alternate way to fulfil existing functions and to find a new way to solve a problem
Positive direct and indirect impact on your bottom line whatever your motivation

21. How to engage in supported and collaborative innovation for UK automotive success
Stay knowledgeable about what your industry needs from you …
Stay in touch with Automotive Council activities (
Understand, support and shape the roadmaps
The funding competitions are aligned to the roadmaps across all TRLs  Collaborate!
Other organisations and communities  Join and engage within the industry.
Technology Workstreams  Get involved
Industry Events  Attend and grow your network
Some important contacts:
Research  EPSRC ( )
Demonstration  Innovate UK (
Innovation  Catapult ( )
Industrialisation  APC ( )
Networking  KTN ( )
Investment  UKTI / AIO
How can you engage in collaborative innovation to bring UK automotive success?
The first step is to understand what your industry needs from you by reading and understanding the roadmaps in the field or area you are operating in. All of the collaborative funding competitions are aligned to the roadmaps.
There is a lot of supporting material on the Automotive Council website; of particular importance to give a good background is the Industrial Strategy.
The funding activities are aligned across all of the technology readiness levels, encouraging collaboration.
There are many other organisations and communities who are wanting to join and engage with you, and many events such as the Low Carbon Vehicle Show where you can meet fellow industry colleagues.
There are 5 automotive council technology group workstreams, all of which will encourage your participation:
There are some important contacts for research through to networking and investment, all ready and willing to help you.
Engaging will help your organisation to bring UK automotive success.
Engaging will help your organisation contribute to bringing UK automotive success

22. Knowledge Transfer Network (KTN)
The Automotive Council goal is to build long term world class ‘research to manufacture’ capability
Applied Research
Fundamental Research
Development
Manufacture
Sustainable
Business
Re-investment
Battery
Centre € $
£Xm
Xyrs
£500m
10yrs
£3m
2yrs
£206m
EPSRC
Innovate UK
APC
AIO+RGF+AMSCI
Knowledge Transfer Network (KTN)
R&D Tax Credit
Opportunity to engage and contribute at every step to benefit from relevant funding, networking, influence, impact, knowledge, process and skills benefits
Collaborative R&D funding competitions supporting roadmap technologies are central to growth strategy
Reaching out to others is an essential step to success

23. Innovation for UK Automotive Success
Industry is coming together in a new way to collaborate to bring new technologies to market in innovative products
The Automotive Council has worked to build an improved business framework in the UK, guided by technology roadmaps
Represents industry consensus following consultation with leading experts in both business and technology - it's real and important !
Support mechanisms and collaboration opportunities are in place
Contact … Automotive Council, InnovateUK, KTN, EPSRC to engage and benefit from the growth of our industry
Please join in and Make a Difference
Opportunity to research, develop and deploy the critical Automotive Technologies that the industry needs…
Through an accelerated, collaborative and co-funded process…
In the UK automotivecouncil.co.uk