1. Property Profile and Market Analysis James and Kellie 11501 Northpark Ave North, Seattle 98113 Prepared by: John Madrid, Source Real Estate www.seattleprohomes.com July 15, 2005

2. Seattle native with thorough knowledge of area neighborhoods and market trends Over 15 years living in the North Seattle area. Currently in Wallingford. Member of National Association of Realtors and Seattle/King County Association of Realtors Accredited Buyer’s Representative designation, the benchmark for of excellence in buyer representation 10 years of extensive sales, marketing, business development & negotiation experience with Microsoft Corporation MBA in Marketing from University of Michigan and BA from University of Washington Certificates in Construction Management & Residential Design Consultant to University of Washington Business School and Seattle area Fortune 500 companies Member of Seattle Works Board of Directors Results driven and passionate for both real estate & providing outstanding service About Source Real Estate Since 1991, the professionals at Source Real Estate have helped over 3,000 Northwest families enjoy home ownership We are a small, local team of customer focused professionals We embrace technology to deliver outstanding value to our customers We are dedicated to giving you great, personalized service and saving you money My Background

3. Typical real estate transactions cost 3% for the Listing Agent plus 3% for the Selling (Buyers) Agent Many homeowners think this is too much and we agree We provide full service but represent you for only 1 ½% Listing Office commission We encourage you to pay the typical 3% Selling Office commission for maximum Realtor cooperation Your total commission is 4 ½% How much can you save? See below for what your savings could be on a variety of sales prices: How Source Real Estate Will Save You Thousands Sales PriceTypical 3% Listing Office Commission Source Real Estate Listing Office Commission Savings $800,000$24,000$12,000 $600,000$18,000$9,000 $400,000$12,000$6,000 $300,000$9,000$4,500 Technology has made it much easier to buy and sell a home, we pass the savings onto you In 1997, 18% of buyers used the Internet to search for their home In 2003, 65% of buyers used the Internet Today, 100% of Realtors used the Internet to search for homes for their clients The fundamentals of marketing a home still count 86% of buyers work with a Realtor 69% of buyers used yard signs in their home search 48% of buyers used open houses in their home search Buyers use multiple sources of information in their home search How Are These Savings Possible?

4. You Get the Best of: Internet Marketing – your complete listing is posted to the Northwest Multiple Listing Service (NWMLS) and automatically downloaded to some of the areas top websites including: - Source Real Estate - Coldwell Banker - Windermere - John L Scott - Realtor.com Professionally photographed and design full color flyers Yard signage Broker and Public open houses Aggressive marketing to Realtors – I follow-up on every showing Help you set the optimal price for your home based on comparable homes recently listed & sold Be objective and provide valuable feedback with regard to preparing your home for sale Aggressively market your home to both Buyers and real estate agents Keep you updated Serve as your advocate by qualifying and negotiating with prospective Buyers to make sure you’re getting top dollar Negotiate the sales contract on your behalf Comply with the disclosures required by law Provide an estimate of the closing costs and net proceeds Help you prepare for a smooth closing of the transaction Assist with Buyer financing, as appropriate What Else Will I Do For You? When You List Your Home with Source Real Estate

5. 4 “P’s” of how quickly a home sells Product = the home itself; # of beds/baths, sf, age, style, condition, etc Place = location; proximity to parks, schools, bus lines, shopping/dining, busy streets, etc Price = list price; absolute and relative to competition Promotion = marketing; MLS, open houses, flyers, follow-up with agents and buyers While your agent is primarily responsible for the Promotion piece of the mix, I can advise you on the other elements Though a Comparative Market Analysis (CMA) is one of the best tools for determining what a home might sell for, ultimately the marketplace will determine the true value 4 Excitement Price Points that will determine sale success: Priced above market value and showable = Generates low excitement Priced right and not showable = Generates medium excitement Priced above market value and not showable = Generates very low excitement Priced right and showable generate max excitement Pricing Plan for Your Home Time on Market in Weeks Activity 1723456 This graph illustrates the importance of pricing your home at a realistic price from the very beginning. A property attracts the most excitement and interest from the market when it is first listed. The highest chances of a sale occur when its new to the market.

6. Sellers Market = more buyers then available homes Well priced homes may receive multiple offers and sometimes above the list price Homes are selling fast – sense of urgency driving up average prices Interest rates are still at historic lows which means more people can afford more home Above conditions are not expected to last indefinitely The closing date – When does the Buyer want to take title? Date of possession – When does the Buyer want to take possession? The earnest money - Look for the largest earnest-money deposit possible; since it is forfeited if the buyer backs out, a large deposit is usually a good indication of a sincere Buyer Fixtures and personal property - Check the list of items that the buyer expects to remain with the property and be sure it’s acceptable Repairs - Determine what the requested repairs will cost and whether you’re willing to do the work or would rather lower the price by that amount Contingencies - See what other factors the Buyer wants met before the contract is final. Inspections, selling a home, obtaining a mortgage, review of the contract by an attorney? Set time limits on contingencies so that they won’t drag on and keep your sale from becoming final. Contract expiration date - How long do you have to make a decision on offer? Reprinted from REALTOR® Magazine Online by permission of the NATIONAL ASSOCIATION OF REALTORS® Copyright 2003 Why Now Is A Great Time to Sell 7 Terms to Watch For in a Purchase Contract

7. Trim bushes so they don’t block windows and cut down on light Add new barking around plantings Buy a new doormat Put a pot of bright flowers (or a small evergreen in winter) on your porch Put new doorknobs on your doors Put a fresh coating on your driveway Edge the grass around walks and trees Keep your garden tools out of site Be sure kids put away their toys Buy a new mailbox Upgrade the outside lighting Low Cost Ways to Sell Your Home for More 11 Steps to Preparing for an Open House Use warm, incandescent light bulbs for a homey feel Polish or replace your house numbers Clean your gutters Put out potpourri or burn scented candles Buy new pillows for the sofa Buy a flowering plant and put it in a window you pass by frequently Make a centerpiece for your table with fruit or artificial flowers Replace heavy curtains with sheer ones that let in more light Buy new towels, shower and soap Put a seasonal wreath on your door1 A clean home is essential; dirt will turn off a prospect faster than anything Mow your lawn, and be sure toys and yard equipment are put away Set out potpourri or fresh baked goods for a homey smell Set the table with pretty dishes and candles Secure your valuables, jewelry, and money. Although your Source Real Estate agent will be on site during the open house, it’s impossible to watch everyone all the time. Turn on all the lights. Even in the daytime, incandescent lights add sparkle Send your pets to a neighbor or take them outside. If that’s not possible, crate them or confine them to one room (a basement or bath) Consider removing one or two major pieces of furniture out of every room to create a sense of spaciousness Put away kitchen appliances and personal bathroom items to show more counter space Lay a fire in the fireplace or put a basket of flowers there if it’s not in use Turn on the sprinklers for 30 minutes to make the lawn sparkle Reprinted from REALTOR® Magazine Online by permission of the NATIONAL ASSOCIATION OF REALTORS® Copyright 2003

8. Give your forwarding address to the post office, usually 2 to 4 weeks ahead move Notify your credit card companies, magazine subscriptions, and bank of the change of address Develop a list of friends, relatives, and business colleagues who need to be notified of the move Arrange to have utilities disconnected at your old home & connected at new one Cancel the newspaper Check insurance coverage for move. Usually movers only cover what they pack. Clean out appliances and prepare them for moving, if applicable Note the weight of the goods you’ll have moved, since long-distance moves are usually billed according to weight. Have a “first open” box with the things you’ll need most—toilet paper, soap, trash bags, scissors, hammer, screwdriver, pencils and paper, cups and plates, water, snacks, and toothpaste. Owner’s manuals for items left in the house Warranties for any items left in the house A list of local service providers—the best dry cleaner, yard service, etc. Garage door opener Extra sets of house keys Code to burglar alarm and phone number of monitoring service if not discontinued Reprinted from REALTOR® Magazine Online by permission of the NATIONAL ASSOCIATION OF REALTORS® Copyright 2003 Moving Tips for Sellers Items to Be Left for the New Owners

9. City of Seattle - www.cityofseattle.net Seattle Public Schools - www.seattleschools.org Seattle PI – www.seattlepi.com Seattle Times – www.seattletimes.com Seattle Times School Guide - http://schoolguide.seattletimes.nwsource.com Seattle Time Neighborhood Guide - http://classifieds.nwsource.com/realestate Seattle Times/PI Un/Subscribe - www.seattletimescompany.com/subscribe US Post Office Change of Address - https://moversguide.usps.com Gas - Puget Sound Energy 1-888-225-5773 Electricity – Seattle City Light 206-684-3000 Garbage/Water/Sewer – Seattle Public Utilities 206- 684-3000 TV/Internet – Comcast 1-877-824-2288 TV – Direct TV 1-888-238-7177 Phone/Internet – Verizon 1- 800-483-3000 Phone/Internet – Qwest 1-800-244-1111 Useful Links and Numbers