1. Biodiversity is life Biodiversity is our life How we talk to society about biodiversity

2. We need to act  Although a majority of EU citizens have heard the term biodiversity, only 35% say they know what biodiversity means  A minority of EU citizens feel well informed about the topic of biodiveristy loss (2007, Eurobarometer) The International Year of Biodiversity is the best moment to raise public awareness on biodiversity concept and its importance. The International Year of Biodiversity is the best moment to raise public awareness on biodiversity concept and its importance.

3. Aims Show gemmstones of Polish nature Motivate people to take individual action Engage all families, espescialy children

4. Biodiversity is life Photo competition “Biodiversity is life” Outdoor exhibition presented in Polish cities (Warsaw, Augustow, Hel, Karpacz, Krakow and Lodz) May - October 2010 The Incredible The Invisible The Bright The Endangered

5. The Invisible

9. The Incredible

12. The Bright

15. The Endengared

18. Untypical biodiversity lesson Competition for NGOs, national parks, landscape parks and forest schools on innovative biodiversity lesson

19. Summer outdoor campaign for tourists Protect biodiversity during your holiday!

20. Biodiversity promotion events “Earth Day” “International Day for Biological Diversity” “Children’s Day” “Science Picnic”

21. Thank You for your attention Enjoy Polish biodiversity!