1. The 20/20 campaign will be in place from the Sunday, 21 October, 2007 to the end of May 2008, and it celebrates the 20-year anniversary of creation of Amadeus Marketing SA.
We want to use this campaign to mark the achievement of this 20-year milestone
What does the Stamp mean?
The 20/20 :
Denotes the past and the future, 20 past and20 future
Represent clarity-2020 vision
Signifies top score 20/20
The arrow represents:
Direction and growth
Signifies leadership and strength
Amadeus Internet Booking Engine Bassem Daouk, Sales Manager, Amadeus Lebanon. Shibu T. George, Business Solutions Manager (e-Commerce), Amadeus IT Group SA
Beirut, Lebanon 25 February 2010

2. Agenda About Amadeus Amadeus Agency Internet Engine (e-Power)
Key Features
Booking Process Demo
Implementation & Support procedures

3. We are well-positioned to help you
management
0.96%
11.57%
A large, privately-owned company dedicated to the travel and tourism industry
8500 Employees
220+ Markets
2.8 Billion Revenue (2008)
526+ million transactions,
11.57%
We are a true technology partner with 20 years experience serving travel and tourism industry customers and using complex and demanding travel applications.
As a large privately owned company dedicated on the travel and tourism industry, we are well-positioned to support our customers meeting those challenges. Our current owners are strong financial investors as well as three major European airlines, that fully support our strategy.
Comprehensive portfolio
We offer a full range of technology solutions for the travel industry and whichever part of Amadeus you deal with, you have access to our entire global resource and technology portfolio.
New focus
We have increased our emphasis on customer-led product and technology development, so that our solutions will continue to set the standard in meeting the specific challenges facing the travel industry.
52.76%
23.14%

4. An essential industry provider
95% of world’s scheduled network airline seats
101,000+
Travel agency
locations
526+ million bookings processed 56
Low Cost
Carriers
145 hosted airlines
80,000+ hotel properties
Amadeus as an essential industry provider
Global reach
101,000+ travel agency locations
34,600 +airline offices
19% of all Amadeus air bookings are made online
+70 airline and hotel websites are powered by Amadeus
380,000+ terminals worldwide
Processing power
We are the biggest processor of travel bookings: 480+ mio. transactions are processed every day in our data centre in Erding, Germany; more than 3+ mio. net bookings per day.
Over 8,700 end-user requests run through our system every second during peak hours, resulting in over 500,000+ physical disk accesses per second.
In 2008 we have processed 527 mio. bookings (air and non-air).
+1,000 corporations use our corporate travel management solutions.
Content
95% of the world’s scheduled network airline seats
56 Low Cost Carriers
490 airlines bookable, of which +150 have completely outsourced their reservation system to Amadeus
80,000+ hotel properties
18 Cruise lines, rail companies, ferry lines and travel insurance companies are ALL accessible through Amadeus
36,000 car rental locations serving 27 car rental companies
380,000+ terminals worldwide
19% online air bookings
480+ million transactions per day

5. Amadeus … For all participants in the industry
Travel providers
Airlines
Hotels
Car rental companies
Railway
Ferry
Cruise lines
Insurance companies
Tour operators
Travel sellers
Travel Agencies
Travel buyers
Corporations
Travellers
We have a comprehensive offer for all players across the industry - combining technology in distribution, IT, point of sale solutions etc. that allows our customers to take advantage of technology and enables their success:
Travel providers - Airlines
We have long-term technology partnership agreements in place aimed at maximising the distribution, sales and marketing potential of more and more airlines, with specialist solutions for low cost and new model airlines as well as full-service network carriers
Non-air travel providers
Our customers include a wide range of travel providers, including independent and chain hoteliers, car rental and insurance companies tour , ferry and cruise operators, many of whom consider Amadeus to be a trusted partner for the future technological development of their business.
Travel agencies and corporations
We have long-term partnerships with leading travel agencies as well as independent agents, supporting both conventional and online business models. We also work with major blue chip and multinational corporations booking travel worldwide.

6. Amadeus Data Centre One of the world’s biggest data processing centres dedicated to the travel industry.
Around 500 airlines and 95,000 travel agency locations depend on the Amadeus Data Centre to deliver almost half a billion net bookings every year and run extremely complex airline systems.
- 370 million transactions a day million net bookings per day million passenger name records seconds response time - The System boasts 99.99% uptime

7. & in Lebanon, Since 2009 We are well- positioned to support your Travel Business
Amadeus Lebanon, Gefinor Centre, Beirut, Lebanon Tel :

8. We all know that E commerce is the transformation of economic activity into digital media. We can exchange information, exchange contents, agreements, services, and many other things that we get connected to through the World Wide Web. But with all that, the proper Emarketing should be available to guide us through success.
Being successful, to us is simple. Since what we do is, provide successful solutions. We empower the customer, we empower the business, but most of all we empower our travel partners.
Presenting our web solution based, the “E-Power”, I will leave the floor to our product specialist, Mr. Shibu George.

9. Amadeus Agency Internet Engine (e-Power)
Merhaba,
Welcome back for a whole afternoon dedicated to online business and solutions in CESE.
The objective of my introduction in 20 minutes will be to answer to basic questions that you my have about our strategy, and share with you a couple of figures and elements to help you position yourself within the global frame that I will build. Questions about new trends, new ways to support your business with consultancy services, our future portfolio, our competition.
For Travel Agencies, Tour Operators & Pure Online Portals

10. e- Power used in 32 markets today
In MENA, a version that’s redesigned to support Middle East & North Africa operation style
23 Languages, for MENA : Arabic, English, French Custom Region Service Fee
Regional Localisation for all supported languages Advanced Customisation Advertisement Opportunities Online portals in MENA

11. Amadeus Agency Internet Engine ( e-Power ) in MENA
A booking engine that changed the online concepts in the region
Introduced in MENA : March 2006
Used by top 2 agencies (average) in most Countries
Used by Tour operators and pure online portals
Regional Credit Card Payment Gateway Support
Egypt, Morocco, Tunisia, UAE, Qatar, Oman, Bahrain, Saudi Arabia, Kuwait, Syria, Yemen, Lebanon

12. Technology
Microsoft ASP.net technology Based on N-tier architecture model 128 bit SSL encryption to secure the transactions Advanced Servers, Backup System, Secure and Reliable Data Storage. Experience the Advantage of using Hosted solutions No IT – Infrastructure Investment Centralised developments Quick support and Monitoring system Security ( IP, location ) No profile duplication – real time synchronisation with ASP.

13. e-Power Modules ( “A la carte” model )
Insurance *
Service Fee Manager
Corporate Edition*
Promotions
E-Power Base
Multi-Leg
Affiliation module *
Payment Gateways
Package
E-Ticket Instant
Low Cost Carriers
Sub Agency Module *
Seat Map
Non GDS Hotel Content
External membership
Profile Synchronisation
Closed Group
Flexible solution with 89 different types of configurations today in the world

14. Europe's #1 travel company in R&D investment (in Man/years)
CAGR
870
311
321
356
401
598
649
663
573
121
108
159
166
165
105
151
198
170
409
468
544
508
684
826
1 104
1 279
2005
2006
2007
2008
2009E
2,216
2, 573
2, 796
413
592
110
201
230
569
3, 218
3, 286
10%
Airline IT
Airline Distribution
Hotel Distribution & IT
Traveltainment
Travel Agency Solutions
Cross Area & Technology
Other Travel Providers

15. & More ….. More Content Insurance Hotel consolidators More Innovation
Tour packages
Local inventory
Activities & Entertainment
More Innovation
Mobile technology
Social networks
User generated content
2 questions:
- IS the competition doing better?
- Should we expect our customers to develop this alone: the need for services and consultancy is surging in our region
More Functionality
Dynamic packaging

16. Coming soon. www. Libantravel
Coming soon The First Amadeus Powered online portal in Lebanon
Demo

17. Loading Page – Customisable

18. Process Flow [ Result Page ]
Matrix Display
Modify Search Form

19. Process Flow [ Result Filter ]
Applicable Rules
Advanced Result Filter

20. Process Flow [ Shopping Basket ]
Agency Rules Flight Rules
Add Hotel Add Car

21. Process Flow [ Registration ]
Profile less Booking
Create a new Profile or Login if already a profile exists

22. Process Flow [ Profiles ]
Frequent Flyer Meal Request Seat Request Special Request Seat Map
Fre

23. Process Flow [ Delivery Type ]
Preferred Ticketing Office(s)

24. Process Flow [ Payment Options ]
More Options - Invoice - Call Me - Pay at agency - Credit Card
Discount Coupons or Promotional Code
Pay by Installments

25. Hotels : Map based Result Display
Advanced Result Filter

27. e - Mail Marketing & Amadeus IBEs
Quick Search form
We recommend
Promotion Spots
Spam Free Mails - Permission based mailing - To Avoid blind mass mailing - customer preference specific s

28. Implementation & Support
3-6 Weeks implementation Time
First level support : Amadeus Local offices
Second Level support : Amadeus Regional Office Dubai
Technology & Partnership

29. Technology & Partnership
For more information Please contact your local Amadeus Office
Tel :
Amadeus Lebanon Tel :
Technology & Partnership