1. Cathy O’Connor, MPH, RD Presentation to CAFP Thursday January 30 th, 2014

2. RDS IN THE WORKPLACE Practice20062010 Clinical/Hospital57%37% Community(PH, LTC, family health) 21%52% Industry & Private Practice <10%< 8% Unemployed/outside of industry 12% DC. 2009. ON Dietetic Workforce Survey 2009. 11% DC. 2010. On Task Force on Dietetic Education Report.

3. CORPORATE OPPORTUNITIES! Human Resources Sales & Purchasing Nutrition Expert Marketing Director Operations Director Registered Dietitian

4. OPPORTUNITIES: WELLNESS AND HEALTHY LIVING Based on 2010 survey, 460+ RDs to retire over the next 5 years! 60-90 Generation! People are blessed with long-life! (and resources….$ time to maintain health) Untapped Market Lifestyle change management Food, travel, activity Mobile Apps Consumers – 66% of Americans read labels; 60% source nutrition information on-line Food Network and Chef Celebrity Families are cooking, growing vegetables and ordering weekly food boxes – education? Capitalize upon growing interest – develop an application to integrate the lifestyle You tube!

5. OPPORTUNITIES: WELLNESS AND HEALTHY LIVING Government Initiatives –public health purse! Ministry of Health and Long-Term Care’s Action Plan for Health Care Local Food Strategy Local Food Act Ministry of Education Healthy Eating Grant o $50,000 for schools to ‘change food culture’ o roof top herb gardens o Iron-chef culinary contests o re-furbing cafeteria eating spaces o local collaboration with farmers to showcase products o student nutrition action committees toward developing a holistic approach!

6. OPPORTUNITIES: WELLNESS AND HEALTHY LIVING Industry-Corporations Hiring wellness experts Expansion of health benefits Reduction in the workplace of illness and absenteeism Preventive approach to long-term employment Education o Healthier Students yield higher achievement and success! Curriculum o Resurgence of Home Economics o OAFE, Farm and Food Care, Agri-food National School Lunch Program o Collaboration of Ministries, Industry and Local Producers

7. OPPORTUNITIES: WELLNESS AND HEALTHY LIVING Collaborative Initiatives OMAF, DC, OFVGA, EDU o OMAF’s Foodland Ontario Program o EDU’s Guidelines for School Fundraising and Foundations for Healthy Schools o EatRight Ontario and Ontario’s Childhood Obesity Panel o Fresh from the Farm, Healthy Fundraising for Ontario Schools 70 schools – expansion to 19 school boards in 2014 Schools raised over $50,000; sold over 120,000 lb vegetables and apples Built on Manitoba’s Farm Two School Healthy Fundraising Program o 2010- 66 schools; o 2013- 410 (includes daycares) o 790,600 lb of vegetables and fruit

8. raises awareness of the role good nutrition plays in the development and well-being of children supports the Ontario Ministry of Education’s SFBP enables supportive nutrition environment – Comprehensive School Health opportunities for introducing the related topics of agriculture, food, and healthy eating into the classroom supports farmers through promotion and sales of fresh, Ontario fruit and vegetables promotes vegetables and fruit consumption within the family home; provides a healthy fundraising campaign and a profitable revenue source for schools

11. KEY MESSAGES 1.Don’t NARROW your focus (and miss potential OPPORTUNITIES) o strive for more o broad based profession 2.Become an EXPERT in your workplace o H & S committees o Management courses o Event Planning 3.Expand your HORIZONS - Continual SELF-DIRECTED LEARNING o Develop organizational skills o Higher education o Local organizations o Volunteer for community initiatives 4.Don’t UNDERESTIMATE what you can bring to an organization o Transferable skills are often understated! 5.CONFIDENCE is an attractive attribute!