1. 1© Copyright 2012 EMC Corporation. All rights reserved. EMC VSPEX Private Cloud with VM WARE vSphere 5.1 For up to 250 Virtual Machines

2. 2© Copyright 2012 EMC Corporation. All rights reserved. Source: Forrester Research, Inc., IT Budget Allocations: Planning For 2011, December 3, 2010 Challenges  IT Budget Dilemma  Data Growth  Application Unavailability  Human resources

3. 3© Copyright 2012 EMC Corporation. All rights reserved. IN 2010 THE DIGITAL UNIVERSE WAS 1.2 ZETTABYTES 1,200,000,000,000,000,000,000 Source: 2010 IDC Digital Universe Study

4. 4© Copyright 2012 EMC Corporation. All rights reserved. IN A DECADE THE DIGITAL UNIVERSE WILL BE 35 ZETTABYTES 35,000,000,000,000,000,000,000 Source: 2010 IDC Digital Universe Study

5. 5© Copyright 2012 EMC Corporation. All rights reserved. In This Decade… Source: 2011 IDC Digital Universe Study 15M 22M WORLDWIDE IT STAFFING WILL INCREASE LESS THAN 50% 20102020

6. 6© Copyright 2012 EMC Corporation. All rights reserved. What If You Had A Solution That Is..  Simple To Manage  Integrated  Flexible  Modular  Fast To Deploy

7. Enter The Cloud.

8. 8© Copyright 2012 EMC Corporation. All rights reserved. Three Paths To The Private Cloud Build Your Own Best Of Breed Components VSPEX Proven Infrastructure Vblock Converged Infrastructure

9. 9© Copyright 2012 EMC Corporation. All rights reserved. Accelerate your Journey to the Cloud with VSPEX  Proven Infrastructures  Simplified Deployment  Efficient Technologies  Flexible Choices

10. 10© Copyright 2012 EMC Corporation. All rights reserved. Flexible Modular Solutions Enables Transformation Servers Storage & Backup Network Consolidate Optimize Manage

11. 11© Copyright 2012 EMC Corporation. All rights reserved. EMC Velocity Financing is available  Simple Process  Transparent Contracts  Affordable Solutions  Talk to us to learn more

12. 12© Copyright 2012 EMC Corporation. All rights reserved. VSPEX Private Cloud VMware vSphere5.1 for up to 250 Virtual Machines.

13. 13© Copyright 2012 EMC Corporation. All rights reserved. VSPEX Private Cloud with VMware vSphere 5.1 Best of Breed Components VMware vSphere 5.1 COMPUTE PARTNER XYZ NETWORK PARTNER ABC EMC VNX EMC Avamar & Data Domain For up to 250 VMs

14. 14© Copyright 2012 EMC Corporation. All rights reserved. VSPEX Server Virtualization for 125 Virtual Machines ComponentConfiguration ServersFive Physical with two 6Core CPUs, 72GB RAM HypervisorVMware vSphere 5.1 Enterprise Network2 x 24 Port Gigabit Ethernet Unified StorageEMC VNX5300 BackupEMC Avamar and EMC Data Domain DD640

15. 15© Copyright 2012 EMC Corporation. All rights reserved. VSPEX Server Virtualization for 250 Virtual Machines ComponentConfiguration ServersTen Physical with two 6Core CPUs, 72GB RAM HypervisorVMware vSphere 5.1 Enterprise Network2 x 24 Port Gigabit Ethernet Unified StorageEMC VNX5500 BackupEMC Avamar and EMC Data Domain DD670

16. 16© Copyright 2012 EMC Corporation. All rights reserved. Why Virtualization Transformation Stalls Slow Complex Apps and virtual server backups slow down Neither built to manage a virtual environment Costly Over-provisioned storage and more backup data Traditional Backup Traditional Storage

17. 17© Copyright 2012 EMC Corporation. All rights reserved. ESXi Convergence Most Trusted vSphere ESXi Since vSphere 5.0 VMware choose to use the ESXi hypervisor exclusively ESXi is the gold standard for hypervisors Thin architecture Smaller security footprint Streamlined deployment and configuration Simplified patching and updating model

18. 18© Copyright 2012 EMC Corporation. All rights reserved. Tier 1Tier 2Tier 3 Overview Tier storage based on performance characteristics Load balance based on I/O Benefits Eliminate VM downtime for storage maintenance Reduce time for storage planning/configuration Reduce errors in the selection and management of VM storage Increase storage utilization by optimizing placement High IO Throughput Profile-Driven Storage and Storage DRS

19. 19© Copyright 2012 EMC Corporation. All rights reserved. c c Host Profiles vSphere Image Profiles Overview Deploy and patch vSphere hosts in minutes Coordination with vSphere Host Profiles Benefits Rapid provisioning: initial deployment and patching of hosts Centralized host and image management Reduce manual deployment and patch processes vSphere vSphere 5.1 – Auto Deploy vCenter Server with Auto Deploy

20. 20© Copyright 2012 EMC Corporation. All rights reserved. vSphere scales for Mission Critical Apps vSphere ESXi 2x Create virtual machines with up to: 64 vCPU 1 TB of vRAM 2x size of previous vSphere versions Run even the largest applications in vSphere, including very large databases Virtualize even more applications than ever before (Tier 1 and 2) vSphere 5.1 Enhancements

21. 21© Copyright 2012 EMC Corporation. All rights reserved. vSphere 5.1 – HA Architecture NIC Teaming MultipathingVMware Fault Tolerance High Availability DRS Maintenance Mode vMotion Storage vMotion Component Server Storage VMFS  Simplified clustering setup and configuration  Enhanced reliability through better resource guarantees and monitoring  Enhanced scalability VMware

22. 22© Copyright 2012 EMC Corporation. All rights reserved. c c New Web Client Overview New, improved interface into vSphere delivers: Browser-based experience Custom tagging Scalability Enhanced workflow management Benefits Platform independence Tag based on specific business cases Manage 3X more objects Pause and resume even the most complex workflow or task Object Navigator Inventory Objects Tabs Create Custom Actions Sidebar ExtensionPortletsAdd right-click extensions

23. 23© Copyright 2012 EMC Corporation. All rights reserved. c c vCenter Operations Manager Operations Planning Alerting Analysis

24. 24© Copyright 2012 EMC Corporation. All rights reserved. EMC – Preferred Choice for VMware Source: Wikibon Survey, April 2011 75+ integration points for EMC

25. 25© Copyright 2012 EMC Corporation. All rights reserved. FlashNL- SAS SAS Dynamic, Self-optimizing Storage Pools based on actual data activity OracleExchangeSQLOracle I Exchange I SQL I 100% AUTOMATED Virtualization Changes Everything… SLA optimization has shifted from Point-in-Time to Real-Time Oracle server Static Association of Disk Groups to Applications based on best guess Exchange server SQL server FAST Cache & FAST VP MANUAL PROCESS

26. 26© Copyright 2012 EMC Corporation. All rights reserved. FlashNL- SAS SAS FAST Cache & FAST VP Virtualization Changes Everything… Storage system provides data services across all protocols Dynamic, Self-optimizing Storage Pools based on actual data activity Oracle server Static Association of Disk Groups to Applications based on best guess Exchange server SQL server MANUAL PROCESS 100% AUTOMATED OracleExchangeSQLOracle I Exchange I SQL I Storage Services iSCSI FC FCoE NFS CIFS SOAP REST File Object VAAI Block Storage Services: Thin Provisioning, De-Dupe, Compression, Snapshots and Replication Multi-Protocol Support (SAN & NAS) VMware Control Path Integration

27. 27© Copyright 2012 EMC Corporation. All rights reserved. VSPEX with VNX Optimized for Virtualization Seamless virtualization experience and acceleration Virtual server administrator Storage administrator VAAI* offload vCenter Server integration Unisphere Less net I/O More VMs Faster response 10X Manage storage and VM resources in unison Control offload functions and integrated replication Manage storage and VM resources in unison Control offload functions and integrated replication * VAAI = VMware vStorage APIs for Array Integration

28. 28© Copyright 2012 EMC Corporation. All rights reserved. VMware vSphere 5. 1 1.vStorage APIs for Array Integration (VAAI) expansion - NFS 2.vStorage APIs for Storage Awareness (VASA) 3.VMFS-5 4.Storage DRS 5.Storage vMotion enhancements – Multi nic support 6.NFS – improvements for scale-out 7.vSphere HA 8.vCenter Operations Manager Suit 5.6 9.vCloud Connector 2.0

29. 29© Copyright 2012 EMC Corporation. All rights reserved. vStorage API for Array Integration (VAAI)  Thin Provisioning (block)  Thin Provisioning Stun (block)  Full Clone (file)  Extended Statistics (file)  Space Reservations (file)  Hardware Accelerated Locking (block)  Hardware Accelerated Zero (block)  Hardware Accelerated Copy (block) VAAI File and Block VAAI File and Block

30. 30© Copyright 2012 EMC Corporation. All rights reserved. Multipathing in Virtual Environments Virtualization provides a new level of flexibility in managing resources Automation is required to keep pace with change in virtual environments Solution: Enable policy-based management and automation Multiple applications with dynamic workloads sharing common server and storage resources Challenge: Maintain predictable service levels in a virtual environment Industry’s only intelligent path management solution for the virtual data center PowerPath and PowerPath/VE

31. 31© Copyright 2012 EMC Corporation. All rights reserved. Load Balancing in Virtual Environments  Adjust I/O path usage and changes in I/O loads from VMs automatically –Non-disruptive testing assures all paths used –Testing adjusted to host load to not impact applications –Routes around failing paths  Simplify provisioning by pooling connections  Leverage defined policies to ensure automatic, optimized load balancing Manage complex storage architectures with PowerPath vSphere, Hyper-V, Linux, AIX, Solaris APPLICATIONS PowerPath — PowerPath/VE All channels are active and optimized for load balancing HBA

32. 32© Copyright 2012 EMC Corporation. All rights reserved. Virtual Storage Integrator (VSI) EMC Plug-in VMware vSphere 5.1 Empowers VMware Administrator – Storage Provisioning for virtual infrastructure – Storage mapping and connectivity details – Configure SRM environment with SRDF – Manage multi-path policies for EMC Arrays via PowerPath Leverage Storage Efficiencies via compression and fast clone technology VSI vSphere Plug-in EMC plug-in for vCenter solutions Celerra

33. 33© Copyright 2012 EMC Corporation. All rights reserved. EMC Unisphere for Simple Management Manage it all…  VNX, CLARiiON, and Celerra  Storage pools, virtualization, replication  File, block, and object …from a single interface Smarter management, greater automation, faster results

34. 34© Copyright 2012 EMC Corporation. All rights reserved. vStorage APIs for Storage Awareness (VASA)  VMware-defined API to display storage information through vCenter –Designed for heterogeneous storage environments –Subset of EMC Virtual Storage Integrator (VSI) plug-ins for VNX  Provides the VMware Administrator with visibility into basic storage components –Arrays –Storage Processors, I/O Ports –LUNS Cater to Virtual Server Administrator vCenter Server with VASA View / Monitoring Events and Alarms Classification of LUNS Basic “Health” Information

35. 35© Copyright 2012 EMC Corporation. All rights reserved. VASA and VSI—Complementary Solutions  VASA is part of native vCenter and does not replace the VSI Plug-Ins  VSI is complementary to VASA and offers differentiating features  Where one leaves and the other picks up? –VSI cedes common functions to VASA as scope increases –VSI continues to opportunistically and assertively differentiate through plug-ins as EMC storage capabilities evolve

36. 36© Copyright 2012 EMC Corporation. All rights reserved. VSPEX with VNX & EMC’s FAST Suite  FAST Cache continuously ensures that the hottest data is served from high performance FLASH SSDs  FAST VP (Virtual Pools)* optimizes storage pools automatically, ensuring that active data is being served from SSDs, while cold data is moved to lower cost disk tiers  Together they deliver a fully automated FLASH 1st storage strategy for optimal performance at the lowest cost attainable FLASH 1st strategy enabler * Not available for VNX5100. Real-time caching with FAST Cache Scheduled optimization with FAST VP FLASH FLASH SSD 15K HDD High- capacit y HDD

37. 37© Copyright 2012 EMC Corporation. All rights reserved. VSPEX with VNX Shared Storage Simple – Tune SQL Server in 80% less time with FAST VP Efficient – Realize 50:1 server consolidation without creating storage bottle necks with FAST Cache Powerful – Run virtualized Microsoft SQL and Oracle three- times faster Shared storage for virtual servers and applications Virtual server pool Oracle, Microsoft Exchange, SQL Server, SharePoint Unisphere vCenter Storage pool

38. 38© Copyright 2012 EMC Corporation. All rights reserved. VSPEX with VNX 3-Times the Performance Run applications faster than ever 3X the number of users 3X the number of transactions 3X the number of users 3X the number of transactions 3X faster VDI boot time 3X quicker VDI refresh time

39. 39© Copyright 2012 EMC Corporation. All rights reserved. 3X more efficient Savings More storage, better utilization, lower cost FAST Suite File Deduplication and Compression Thin Provisioning Classic provisioning

40. 40© Copyright 2012 EMC Corporation. All rights reserved. Continuous Protection: Recovery to any point in time Data Protection Service Levels Complementary EMC Solutions for Complete Protection Optimize Protection  Align service levels with recovery objectives  Recover with confidence  Utilize EMC Backup & Recovery and EMC VNX Total Protection Pack together to provide complete data protection coverage Backup: Recovery point is typically 24 hours Snaps: Recovery point is once every 4 hours Check- point Patch Post- Patch Cache Flush Hot Backup Check- point Pre- Patch Time Replication: Recovery point is latest replicated image EMC Backup & Recovery EMC VNX Total Protection Pack

41. 41© Copyright 2012 EMC Corporation. All rights reserved. VSPEX with VNX Total Protection Pack Application Copies for Business Continuity /Disaster Recovery  Local and remote data recovery with DVR-like rollback  Restore individual or multiple virtual machines with a single click  Define and enforce custom recovery point objectives and service level agreements across virtual infrastructure  Automated failover and failback  Proven Reference Architectures

42. 42© Copyright 2012 EMC Corporation. All rights reserved. Strong Momentum - Virtualizing Business Critical Applications Apr 2011 42 % 47 % 67 % 34 % 28 % 38 % 43 % 53 % 25 % 18 % % of Workload Instances Running on VMware Microsof t Exchang e Microsof t SQL Microsoft SharePoint Oracle Middlewa re Oracle DB SAP Jan 2010 Source: VMware customer survey, Jan 2010 and April 2011

43. 43© Copyright 2012 EMC Corporation. All rights reserved. Challenges today - Microsoft SQL Server Spanning Both Infrastructure and Data Analytics Infrastructure Challenges Increasing Workloads Apps, Users and Data Management Complexity Increasing Cost and IT Inefficiency Increasing App Availability and Recovery Data Sources Are Expanding Stale Data Used for Insight Static Analytical Techniques Data Challenges Rigid Systems/ Architectures

44. 44© Copyright 2012 EMC Corporation. All rights reserved. VSPEX Microsoft SQL Server Consolidation 1 Multiple Standalones 2. VSPEX Consolidate all tiers of the Microsoft SQL Server application landscape Target workloads for performance and capacity at lowest cost Increase server and storage utilization Simplify management Virtual Test/Dev Reporting/ QA Production

45. 45© Copyright 2012 EMC Corporation. All rights reserved. Strong Momentum - Virtualizing Business Critical Applications Apr 2011 42 % 47 % 67 % 34 % 28 % 38 % 43 % 53 % 25 % 18 % % of Workload Instances Running on VMware Microsoft Exchange Microsoft SQL Microsoft SharePoint Oracle Middleware Oracle DB SAP Jan 2010 Source: VMware customer survey, Jan 2010 and April 2011

46. 46© Copyright 2012 EMC Corporation. All rights reserved. VSPEX with FAST Cache for SharePoint 2010  Enabling Fast Cache on system and search databases (Crawl, Property and tempdb) improves Search and Index performance –Crawl operations improved by 90% –User search response time improved by 27% –Maximum user capacity increased by 10%

47. 47© Copyright 2012 EMC Corporation. All rights reserved. VSPEX Key Benefits – Virtualizing SharePoint SharePoint farms – many roles/servers Achieve 2-10x consolidation ratios, especially for larger deployments Very significant power, cooling, space savings Using a VM based protection for SharePoint homogeneous high availability - VMware HA Live migration of virtual machines - VMware vMotion Ensure maximized application performance with balanced hardware utilization across the farm – VMware DRS Simplified disaster recovery management – vCenter Site Recovery Manager Rapid Provisioning – Dev/Test, Staging, Production Scaling Up and Out – Flexibility

48. 48© Copyright 2012 EMC Corporation. All rights reserved. Unique EMC And Microsoft API Integration Multiple points of management for provisioning EMC Storage Integrator (ESI) for Microsoft SharePoint 86 Minutes 20 minutes Faster Scaling Of Microsoft Applications

49. 49© Copyright 2012 EMC Corporation. All rights reserved. VSPEX benefits for Microsoft Applications BETTER QUALITY OF SERVICE EFFICIENCY LOWER COST

50. 50© Copyright 2012 EMC Corporation. All rights reserved. EMC VSPEX BACKUP AND RECOVERY EMC AvamarEMC Data Domain

51. 51© Copyright 2012 EMC Corporation. All rights reserved. Deduplication Changed Everything Reduces: Backup Times By Up To 90% Data Stored By Up To 30x Data Moved By Up To 95% CPU Usage By Up To 80% Replication Bandwidth By Up To 99%

52. 52© Copyright 2012 EMC Corporation. All rights reserved. WAN Replace Tape With EMC PBBAs EMC Data Domain and EMC Avamar Deduplication Storage

53. 53© Copyright 2012 EMC Corporation. All rights reserved. Innovation Through End-To-End Solutions Software & Storage Designed To Work Together Improves: Performance: Accelerates backup and recovery through optimized deduplication Simplicity: Unifies management and administration through common interfaces Flexibility: Optimizes data movement through clients or direct integration with data management consoles INTEGRATED StorageSoftware

54. 54© Copyright 2012 EMC Corporation. All rights reserved. Avamar for VMware Optimized for VMware Backup and Recovery  Application consistency –Guest-level backup  Faster Image-Level backup –Changed Block Tracking for faster backups –Universal proxy with load balancing  Bare-Metal (VMDK) image-level restore –Integrated with VMware vStorage API for Data Protection  One-step recovery –Changed Block Tracking for faster restores –Agentless file-level recovery for Windows and Linux  Streamlined management with vCenter

55. 55© Copyright 2012 EMC Corporation. All rights reserved. Business Critical Application Backup  Application-specific agent within each VM ensures consistent state for hot backup  Deduplicates within and across virtual machines  Reduces resource contention and speeds backups  Provides file-level restore for Windows, Linux, and Solaris  No charge for agents Avamar agents ensure application consistency Virtual Infrastructure APP OS APP OS APP OS VM1VM2VMn

56. 56© Copyright 2012 EMC Corporation. All rights reserved. VMware Image-Level Backup Avamar integration with VMware vStorage API for Data Protection  Deduplication within and across VMs  Changed Block Tracking (CBT) reduces backup time and recovery time  File-level recovery from image backup (Windows & Linux)  Flexible restore to original, existing, or new virtual machine  Universal proxy server load balancing for superior throughput Storage Avamar Data Store Mount Virtual Machines Virtual Infrastructure Avamar client software runs on a universal proxy VM

57. 57© Copyright 2012 EMC Corporation. All rights reserved. ESX SERVER NESX SERVER 1 Universal Proxy Server Load Balancing Proxy VM A A B B C C E E F F D D = Data VMware ESX Server Cluster Proxy VM VMware vCenter Server Avamar Data Store... Automatic backup job assignment Distributed evenly Faster backups

58. 58© Copyright 2012 EMC Corporation. All rights reserved. Flexible Image-Level Recovery  Restore back to original VM  Restore to an existing VM  Restore to a new VM OriginalExisting Virtual Infrastructure Avamar Data Store NEW

59. 59© Copyright 2012 EMC Corporation. All rights reserved. CBT Blocks Faster Image-Level Recovery Changed Block Restore Changed block backup – Minimizes backup times Changed block restore – Transfer delta blocks between backup set and virtual machine – Accelerates image restores VM Image Proxy VM Image Proxy LAN-free LAN/WAN LAN-free CBT Blocks CHANGED BLOCK TRACKING (CBT) BACKUP STANDARD RESTORE CBT RESTORE VM Image Proxy VM Image Proxy VM Image Proxy VM Image Proxy Unique Blocks Whole VM CBT Blocks

60. 60© Copyright 2012 EMC Corporation. All rights reserved. Faster Recovery  Disk-level Granularity  Thin Provisioned Restore

61. 61© Copyright 2012 EMC Corporation. All rights reserved. Integration with VMware vCenter Server Single point of management for VMware backup options  Browse to VMware vCenter Server through the Avamar Administrator  Auto-discover virtual machines and their associated groups  Monitor backup/restore operations in the Activity Monitor  Clearly see VM protection status (Guest/Image/None)

62. 62© Copyright 2012 EMC Corporation. All rights reserved. EMC Data Domain Deduplication Storage Systems Efficient Deduplication Reduce backup storage by 10-30x, and eliminate tape Speed and Scale Aggregate throughput up to 5.4 TB/hr; Scales up to 2.7 PB logical capacity Easy Integration Qualified with leading enterprise backup and archiving applications Safe and Reliable Continuous recovery verification, fault detection and self-healing Cost-Effective Replication Send only deduplicated and compressed data

63. 63© Copyright 2012 EMC Corporation. All rights reserved. Avamar Data Store Avamar Data Domain System NAS ROBO DD Boost Avamar & Data Domain For Microsoft  Avamar Simplicity & Efficiency + Data Domain Scale & Performance  Avamar Directs Backups –To Optimal System Based On Workload Attributes –Multi-Stream Support  Avamar Manages It –Backups, Restores, Replication And Maintenance For All Systems

64. 64© Copyright 2012 EMC Corporation. All rights reserved. EMC Backup And Recovery Recovery – Worlds Fastest Deduplication Backup – 90% Reduction in VMware Backup Times – 30x Faster VMware Recoveries – Disk-Based Reliability Efficiency – 10-30x Reduction In Backup Storage – 99% Bandwidth Efficiency – 81% Less Time Managing Backup – 7 Month Payback Agility – #1 In Purpose Build Backup Appliances – #1 Deduplication Software And Systems – Protect Physical And Virtual Environments – Future-Built Architecture

65. 65© Copyright 2012 EMC Corporation. All rights reserved. VSPEX with VMware vSphere5.1 benefits  Increase Application Availability  Increase Business Agility  Reducing Costs  Transform Backup and Recovery  Enabling Cloud Infrastructure