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International Business Environment & Strategy MOD001148 Determinants of national advantage – and where in the world to locate Market entry © Robert Jones 2010 - 2013
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Objectives: To identify factors in national advantage Which nations are the best for business? To consider factors in international strategy formulation How do senior managers decide which nation to expand to? Market entry considerations Porter, M. (1990)Competitive Advantage of Nations,Macmillan Ellis, J. & Williams D. (1995)International Business Strategy, Pitman
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http://www.bbc.co.uk/news/business-15573991#tooltip19http://www.bbc.co.uk/news/business-15573991#tooltip19 04nov2011
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Factor conditions skills, resources technological base infrastructure Demand conditions Firm strategy, structure & rivalry Related & supporting industries Chance Govt policies Porter M.E. (1990) Competitive Advantage of Nations, MacMillan Porter’s Diamond The Determinants of National Advantage
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International research data sources - 2013 © Robert Jones 2011, 2012 & 2013
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http://www3.weforum.org/docs/WEF_GlobalCompetitivenessReport_2012-13.pdf
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http://www.weforum.org/issues/global-competitiveness WEF Global Competitiveness
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http://www3.weforum.org/docs/WEF_GlobalCompetitivenessReport_2012-13.pdf
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http://www3.weforum.org/docs/WEF_GlobalCompetitiv enessReport_2012-13.pdf 144 nations
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Which are the most competitive nations?
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Which are the top 3 competitive nations? Hint: they all begin with an ‘S’
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http://www3.weforum.org/docs/WEF_GlobalCompetitiv enessReport_2012-13.pdf
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The BRICs
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48 67 59 29 WEF GCR rank The BRICs
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http://www3.weforum.org/docs/WEF_GlobalCompetitivenessReport_2012-13.pdf
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Example: competitive ranking of Canada
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http://www3.weforum.org/docs/WEF_GlobalCompetitivenessReport_2012-13.pdf Page 25
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http://www.youtube.com/watch?v=kzn9-M2umFQ
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http://www.doingbusiness.org/~/ media/GIAWB/Doing%20Busines s/Documents/Annual- Reports/English/DB14-Full- Report.pdf 189 nations compared
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Doing Business 2014 http://www.doingbusiness.org/~/media/ GIAWB/Doing%20Business/Document s/Annual-Reports/English/DB14-Full- Report.pdf
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116 92 134 96 Doing Business rank The BRICs
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Doing Business 2011
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Doing Business 2014
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PwC EM20 Index: 2009 Interim Update http://www.pwc.co.uk/eng/publications/0309_em20_podcast.html Emerging Markets - Balancing Risk & Reward The PricewaterhouseCoopers EM20 Index 2009 Interim Update
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PwC EM20 Index: 2009 Interim Update http://www.pwc.co.uk/eng/publications/0309_em20_podcast.html Emerging Markets - Balancing Risk & Reward The PricewaterhouseCoopers EM20 Index 2009 Interim Update
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http://www.internationalbusinessreport.com /files/global%20economy%20in%202013% 20-%20final.pdf
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http://www.internationalbusinessreport.com/
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Tax Who pays the most tax? Where is the best place to do business?
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http://www.pwc.com/gx/en/paying -taxes/assets/pwc-paying-taxes- 2013-full-report.pdf
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http://www.doingbusiness.org/~/media/GIAWB/Doing%20Business/Documents/Special- Reports/Paying-Taxes-2014.pdf Total tax rate
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Time to comply
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http://www.oecd.org/dataoecd/9/23/48193734.pdf OECD 50TH ANNIVERSARY CHALLENGES IN DESIGNING COMPETITIVE TAX SYSTEMS Paris, 30 June 2011 Tax Reform Trends in OECD Countries
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The Forbes Tax Misery Index Overall Tax Burden http://www.forbes.com/global/2009/0413/03 4-tax-misery-reform-index.html
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Objectives: To identify factors in national advantage Which nations are the best for business? To consider factors in international strategy formulation How do senior managers decide which nation to expand to? Market entry considerations Porter, M. (1990)Competitive Advantage of Nations,Macmillan Ellis, J. & Williams D. (1995)International Business Strategy, Pitman
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Market Entry Mode grid Adapted from:-Ellis, J. & Williams D. (1995)International Business Strategy, Pitman Market entryEntry to nation AEntry to nation BEntry to nation C Key factors – take care whether positive or negative Weight 1-10 [1] Value 1-5 [2] Weighted score [1]x[2] Value 1-5 [3] Weighted score [1]x[3] Value 1-5 [4] Weighted score [1]x[4] Opportunities available Skills availability Resource availability Degree of control req’d Investment required Level of risk Political Level of risk Economic Level of risk Social Level of risk Tech Speed to implement Expected return Total weighted score Rank order
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Macroenvironment – PESTEL Exhibit 2.2 Political Government stability Taxation policy Foreign trade regulations Social welfare policies Economic Business cycles GNP trends Interest rates Money supply Inflation Unemployment Disposable income
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Macroenvironment – PESTEL Exhibit 2.2 Sociocultural Population demographics Income distribution Social mobility Lifestyle changes Attitudes to work and leisure Consumerism Levels of education Technological Government spending on research Government and industry focus on technological effort New discoveries /developments Speed of technology transfer Rates of obsolescence
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Macroenvironment – PESTEL Exhibit 2.2 Environmental Environmental protection laws Waste disposal Energy consumption Legal Competition law Employment law Health and safety Product safety
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Key Aspects of PESTEL Analysis Not just a list of influences Need to understand key drivers of change Drivers of change have differential impact on industries, markets, and organisations Focus is on future impact of environmental factors Combined effect of some of the factors likely to be most important
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Control Risks RiskMap 2011 RiskMap 2011 provides a critical assessment of global, regional political, security and business issues that will prove a challenge in 2011 and beyond http://www.control-risks.com/pdf/Control_Risks_RiskMap2011.pdfhttp://www.control-risks.com/pdf/Control_Risks_RiskMap2011.pdf (04nov2011)
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http://www.internationalbusinessreport.com/files/global%20economy%20in%202013%20-%20final.pdf Grant Thornton IBR2013 International Business Report World Economic Forum WEF The Global Competitiveness Report 2012-2013 http://www3.weforum.org/docs/WEF_GlobalCompetitivenessReport_2012-13.pdf World Bank Doing Business 2014 http://www.doingbusiness.org/~/media/GIAWB/Doing%20Business/Documents/ Annual-Reports/English/DB14-Full-Report.pdf Control Risks http://www.control-risks.com/pdf/Control_Risks_RiskMap2011.pdf http://www.control-risks.com/pdf/Control_Risks_RiskMap2011.pdf Emerging Markets - Balancing Risk & Reward The PricewaterhouseCoopers EM20 Index 2009 Interim Update http://www.pwc.co.uk/eng/publications/0309_em20_podcast.html Paying Taxes 2014 – the Global Picture http://www.pwc.com/gx/en/paying-taxes/assets/pwc-paying-taxes-2013-full-report.pdf Porter, M. (1990)Competitive Advantage of Nations,Macmillan Ellis, J. & Williams D. (1995)International Business Strategy, Pitman
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