1. May 19-20 l Washington, DC l Omni Shoreham Parallels Plesk Control Panel Roadmap Todd L Crumpler Sales Development Manager, Service Provider Division, Parallels Andrey Andriatis Chief Software Architect / Hosting and Automation, Parallels

2. Parallels Summit 2008 2 Parallels Plesk (Automation in Action) History of Plesk Strategy (Business and Development) Timeline and Roadmap Coming Improvements (Focus on Quality) Plesk Billing (Next Evolutionary Step in Completing the Hosting Solution) SMB Edition (New Business Potential for Partners) Plesk and APS (SaaS is Here Now) Sitebuilder (A Peak into the Future) Conclusion Agenda

3. Optimized Computing What we do Virtualization, Automation, Plesk Products For Consumers, Businesses, Hosting, and SaaS Differentiation 55+ Patents Issued/Pending Hypervisor & OS Containers Open, Complementary Heterogeneous Support Full Suite of Automation Market Leadership #1 in Desktop Virtualization #1 in Container Virtualization #1 in Server Control Panels Fast Facts Founded 1999 900+ Employees Serving 10 Million Customer End Users Focus Partnerships Customer Satisfaction Ecosystem Consumer & Business (On Premise) Service Provider (Hosted & SaaS) Usage Model Solutions System Support IA64 Baremetal/ Hosted X86/x64 VMware Xen Windows Hyper-V LinuxMac OS APS Standard APS Catalog & Marketplace APS Ecosystem Automation Dev Platform DesktopWorkstation ServerContainers Virtual Automation Operations Automation Business Automation Virtualization Automation Plesk Control Panel Plesk SiteBuilder Plesk Billing Plesk Expand License Automation Parallels Open Platform Parallels Summit 2008 3

4. 4 History of Plesk Dec 1999 – 1 st Copy of Plesk Sold (Plesk 1.0) Jan 2003 – Plesk 5.0 Released Aug 2003 Plesk 6.0 Released Dec 2003 Plesk for Windows Released Feb 2004 Plesk 7 Released Sept 2004 Plesk 7.1 Reloaded Released Mar 2005 Plesk 7.5 Reloaded Released Mar 2005 Plesk 7.5 for Windows Released Oct 2005 Plesk 7.6 for Windows Released Mar 2006 Plesk 8.0 for Linux\UNIX Released Sept 2006 Plesk 8.0 for Windows Released Dec 2006 Plesk 8.1 Released Apr 2007 Plesk 8.2 Released Dec 2007 Plesk 8.3 Released May 2008 Parallels Plesk 8.4 Released

5. Parallels Summit 2008 5 Strive to create more ways for Partners to generate more revenue selling Plesk SMB Edition APS Plesk Billing bundled Solution Continuation of effort toward improvements Over 80 dedicated R&D engineers working on Parallels Plesk Using the best of Parallels’ technology to build the next generation Control Panel. Constantly improving product quality. Striving for 100% test coverage Live update testing for unique platform continuity… Special Focus on: Upgrade process. Make it stable, simple and reliable. Usability. Simplify UI. Make it even more intuitive Density. Constantly increase the number of Plesk environments on a single hardware node. Product Long Term Strategy

6. Parallels Summit 2008 6 Develop Parallels Plesk to be the dominant Control Panel for Shared Hosting Fully integrated solution: Control Panel + Billing + Content Management. Parallels Plesk Control Panel to address the needs of SMB users Simplified UI Enhanced Systems Management Single User Sign-on for Pre-Integrated Business Applications Parallels Plesk Control Panel as SaaS Platform Direct access to APS Catalog on APS publishing site Easy new applications installations, updates, notifications Parallels Plesk Control Panel for Managed Hosting Controlled mass push-updates Componentized updates Development Strategy

7. Parallels Summit 2008 7 Parallels Plesk Control Panel Timeline Parallels Roadmaps not available online –Parallels Partners may contact their sales representative regarding roadmap availability

8. Parallels Summit 2008 8 Usability Merge Home and Desktop pages Optimize command buttons Provide helping tooltips Simplify administrative tasks Hosting setup Limits assignments Templates management Hide unused service groups New Structural Hierarchy Your input is highly appreciated Improvements

9. Parallels Summit 2008 9 New Hierarchy (Resellers) PLESK ADMIN RESELLER DOMAIN CLIENT Domain Administrator DOMAIN Domain Administrator CLIENT DOMAIN Domain Administrator CLIENT DOMAIN

10. Parallels Summit 2008 10 Easy Account Migration PLESK ADMIN DOMAIN Domain Administrator CLIENT RESELLER Domain Administrator New Ability to Oversell Account Resources Flexible Resource Usage Management (Reactions to Over Usage) Full API Backward Compatibility Eliminating Update Concerns Billing API on Reseller level –Each Reseller can have own instance of billing system

11. Parallels Summit 2008 11 Easy Account Migration PLESK ADMIN DOMAIN CLIENT PLESK ADMIN DOMAIN CLIENT Domain Administrator RESELLER

12. Parallels Summit 2008 12 System Enhancements PHP over CGI/FastCGI lighttpd for Control Panel server Improved DNS Management Multiple MTA Options Postfix Multiple webmail on Unix @mail support Mail Greylisting On-demand service activation Improvements

13. Parallels Summit 2008 13 Upgrade process Per-component upgrade User content Security Pre-Update Test Certification Update Failure Recovery Tools Mass Updates Option with Controlled Updates Push Multi-Level backup/restore Server Reseller Client Domain Improvements

14. Parallels Summit 2008 14 Controlled pushed updates Managed Hosting AUTOINSTALLER PARALLELS DOWNLOAD SITE DOWNLOAD MIRROR UPDATE PLESK SERVER 1 PLESK SERVER 2 PLESK SERVER 3 UPDATE TESTING Configuration of Updating

15. Parallels Summit 2008 15 Multi-Level Backup/Restore PLESK ADMIN DOMAIN RESELLER CLIENT Web UserMail User LOCAL DISK / WORKSTATION PROVIDER’S FTP / USER’S FTP Backup

16. Parallels Summit 2008 16 Complete Hosting Solution Seamless end to end integration Sell, Provision, Manage hosting plans Full automation and management of domain registrations Hosting plans synchronized with provisioning templates Integrated GUI for service provider and clients Support for over 20 payment gateways Stages of Integration with ModernBill Stage 1: Installation bundle (Q3’08) Stage 2: Billing module in PPCP (Q4’08) Plesk Billing

17. Parallels Summit 2008 17 Simplified user model No Resellers or Clients Create own company websites Manage email for employees Manage custom service accounts Enhanced Server Management Manage users and groups Configure corporate file server Manage users’ access Integrated backup/restore SMB Edition PLESK ADMIN DOMAIN(s)

18. Parallels Summit 2008 18 Integrated Solutions –Collaboration –Content Management –E-Commerce Single Sign-On for all applications Central desktop for user access High density virtualized offering Fast migration from shared hosting to dedicated SMB solution SMB Edition

19. Plesk and SaaS Opportunity Parallels Summit 2008 19 5% of new business software deployed as a service – 2005 25% of new business software deployed as a service – 2011 Opportunity  $8B (2006) => $40B (2011)  50 million SMB customers Types of applications  CRM, web conferencing, web content management, HR, supply chain, collaboration, email, and more SaaS % of Business Software Market opportunity: $8B increasing to $40B Example Case: 55% of IBM’s over 10,000 PartnerWorld ISVs are considering offering Software as a Service* * IBM PartnerWorld Survey

20. Parallels Summit 2008 20 Application Packaging Standard (APS) Catalog Browse through applications available on APS Publishing site Convenient grouping by application types Flexible search criteria Subscription for applications updates notifications Install selected applications on Plesk server Push applications into Clients’ application pools

21. Parallels Summit 2008 21 CLIENT’S APPLICATION POOL CLIENT’S APPLICATION POOL APPLICATION VAULT Domain NEW APP NEW APP APS CATALOG Application Packaging Standard (APS) Catalog

22. New Parallels Plesk Sitebuilder 5.0 features Mobile sites support –Ability for the site owners to create dotMobi compatible sites and to add dotMobi compatibility (xHTML MP) to their existing sites –Supported browsers: Nokia default browser, Opera Mini Parallels Summit 2008 22 Event Calendar module –Helps site owners to organize weddings, birthdays, reunions and all celebrations easily and in style

23. Parallels Summit 2008 23 Parallels Plesk Sitebuilder Timeline Parallels Roadmaps not available online –Parallels Partners may contact their sales representative regarding roadmap availability

24. Parallels Summit 2008 24 Building the Next Generation Hosting Platform and Control Panel. –Consolidating the best of several technologies for the future. –Controlled mass updates (Solidify your Update Process) –Qualification Testing More Complete Shared and Reseller Hosting Solution –Integrated Control Panel + Billing + Content Management in one platform installation. Special offering for SMB Hosting –Plesk SMB Edition directly addresses selling to Small Companies Ready for SaaS Platform –Integrated access to the APS publishing site makes APS applications readily available Extend Your Business with Parallels

25. Summary Use Parallels Plesk to tailor your product offerings toward the customer and make more sales… –SMB Edition (small business owners) ▪Target local SME’s and SMB’s with pre-packaged business deal ▪Create natural path for Shared customers to grow internally ▪ Go Green… Use Virtualization and Plesk to make more money per square inch in your datacenter –Plesk Billing (shared hosting provider\reseller) ▪Offer a complete management solution for the service reseller ▪Automate provisioning process for Shared Hosting accounts ▪Easily extend your service offerings (Domain Registration – Online Payments) –APS (Application Service Provider) ▪Use Plesk to quickly create a SaaS offering (Ecommerce, Blogging etc…) ▪Grab a piece of the fastest growing business segment in hosting today. ▪See Doug Johnson’s presentation and how to charge for SaaS and APS… Parallels Summit 2008 25

26. You can Help Shape the Future of Plesk Immediately following this presentation is a hands on live lab for anyone that wants to participate… (Room XYZ) There is a questionnaire with 3 questions at your table please help us out by taking a couple minutes to answer some very simple questions about Plesk. Your feedback is invaluable and appreciated. See Todd or Andrey or Anton after the presentation to discuss the roadmap, features, or even current issues. Parallels Plesk Development team is looking for Partners to assist us with “Beta” testing Plesk updates… if you would like to get the earliest access possible to new software releases please talk to Andrey or Todd to set up a meeting. Parallels Summit 2008 26