1. CHOOSING THE APPROPRIATE MEDIUM FOR YOUR PUBLICATION: JOURNAL SELECTION TACTICS SCIENTIFIC LAWRENCE LIBERTI, MS, RPh VP, GENERAL MANAGER JUNE 2008

2. Overview Journal Types Assessing Journal Characteristics Comparative Class Analyses Conclusions

3. Journal Selection is Key to Physicians Liberti, Casebeer et al: 64 th Annual AMWA Conference, Oct 2004, St. Louis MO

4. Journal Types Trade Peer-reviewed –Print –Online –Open-access Society Sponsored Commissioned article journals

5. Open to Your Ideas Rapid Comm’s Primary Research ReviewsSuppl’s Trade++++++0++ Print/ Online+++++++++++ Open Access+++++++++++++++ Commissioned+00+++

6. Assessing Journal Characteristics Journal statistics provide a systematic and objective way to measure the influence of journals, identify trends, categorize and characterize journals Multiple metrics need to be considered Objective metrics Subjective metrics Confusing metrics

7. Sponsorship Society-sponsored Commercial published Partnership of society/academia – commercial publisher

8. Editorial Board Does one exist? What is it’s role? How often do members changes? Are there potential conflicts of interest?

9. Reach/Readership/Audience Does the journal reach the desired audience? By what measure(s) is this determined? Quality of audience Quantity of audience

11. Ulrich’s Periodicals Directory http://www.ulrichsweb.com/ulrichsweb/

12. Publication “Lag Time” How long does it take to get an article –Reviewed –Accepted –Published How important is rapidity of publication to the particular research?

13. Source: TMMS, June 2008 Atrial Fibrillation TA

14. “Quality Scores” What metrics can be used to measure the quality and relevance of information in a journal?

15. Quality Scores –Faculty of 1000 (www.f1000medicine.com) Articles are identified and scored by “Faculty Members” Score 3,6,9 (recommend, must read, exceptional) Consistency, clinical relevance?

16. Quality Scores READER Scoring system –Relevance- to my practice –Education – influence on behavior –Applicability – could it be used in practice? –Discrimination- Quality of methodology and presentation –Evaluation- scoring using above criteria –Reaction- Four categories Classic paper, immediate impact Important enough to be filed Of possible interest Ignore MacAuley D: Br J Gen Pract. 1994 Feb;44(379):83-5

17. Quality Scores Thomson Message Mapping System SM (TMMS) Scores based on –Science - Source Score –Quality – JIF –Evidence – Message Factor –Format – Letter, Brief Comm, Primary Article http://www.thomsonreuters.com/products_services/scientific1/tmms

20. Source: TMMS, June 2008 Atrial Fibrillation TA

21. Other Journal Metrics Journal Citation Reports

24. Similar statistics are provided for the overall category, this provides “benchmark” statistics for similar journals. As with the journals, the details of the calculation are provided for each metric Category data view

25. Key Citation Statistics and additional valuable detail. Explore relationships with other journals through “Cited” and “Citing” data.

26. Other Journal Metrics The Eigenfactor Eigenfactor.org is a non-commercial academic research project sponsored by the Bergstrom lab in the Department of Biology at the University of Washington.Bergstrom lab Goal: to develop novel methods for evaluating the influence of scholarly periodicals and for mapping the structure of academic research

27. The Eigenfactor Ranks journals much as Google ranks websites. Measures journal price as well as citation influence Contains 100K+ reference items Adjusts for citation differences across disciplines Uses 5-year citation data

28. Allows for Better Comparisons Across Research Areas http://www.eigenfactor.org/whyeigenfactor.htm

29. Eigenfactor and JCR With EF the review journals don’t appear at the top of the ranking the way they do with the JIF (possible strength) EF is a recursive formula that takes into account the prestige of the journals that cite your journal. Sometimes a relatively obscure journal can be elevated if it gets cited by Science and Nature EF is based on the JCR cited-citing matrix EF uses JCR “citable item” counts The algorithm similar to Google’s page rank Does EF magnifies the Matthew effect? (ie, “the rich get richer”)

30. Journal Price http://www.eigenfactor.org/whyeigenfactor.htm

31. Comparative Class Analysis http://www.eigenfactor.org/whyeigenfactor.htm

32. Level of Discourse within a Particular Journal

33. Conclusions Journal selection is important with respect to how readers perceive published information Journal selection criteria are subject to interpretation No single metric is capable of identifying the “right” journal for a submission