1. Knowledge-intensive services as a business support instrument Elżbieta Książek, Poznan Science and Technology Park TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014, Gdynia, Poland

2. Plan of the presentation Scoping the issue Examples of services Challenges for service providers and innovation agencies Any other information

3. Scoping the issue „Knowledge intensive business services - services that rely heavily upon professional knowledge ….” „generate original knowledge, or fuse, "package" or translate knowledge resources from other sources” (I. Miles) in-depth interaction between supplier and user – mutual learning Make important sector of economy Influence innovation of the client KIS as a business support instrument: Services that support innovation in a company Provided with a public mission – aim to change the economy in a desired way (e.g. companies’ behaviour, structure of the economy) May be financed (part-financed) from public sources High added value innovation support services

4. High added value innovation support services – what are they? IP advice – IPR strategies, patent landscape, commercialisation path Technology and market intelligence (e.g. technology watch) Technology transfer Innovative ideas generation Market strategies for innovative products, incl. internationalisation Innovation management techniques introduction: innovation strategies, knowledge management in companies, design management, project management, benchmarking etc. Investment readiness

5. Source: Christian Saublens, EURADA High added value innovation support services in „RIS3 SUPPORT SERVICE ECO-SYSTEM”

6. Experiences of Poznan Science and Technology Park Market opportunity analysis Patent landscape analysis IPR strategy preparation Commercialisation path development Innovation management audit Innovation strategy preparation Generation of innovative ideas Key issues: -Skilled team -Service model and tools development -Poor demand of companies – yes, if there is some part-financing Key issues: -Skilled team -Service model and tools development -Poor demand of companies – yes, if there is some part-financing

7. Challenges for service providers Skilled, knowledgeble HR Access to expertise Development and retaining know-how Development of tools and methods - costly Difficulties to sell the service - companies are not keen to ask for the service, but they are happy once they receive it How to keep the service if public funding ends Innovation support KnowledgePeopleToolsProcessesNetworksClients

8. Challenges to innovation agencies What companies really need? Is it enough that companies use the support? Who is the target group? What result is expected? At what cost? How to follow it? Supply is taken for granted – is it enough that access for SMEs is provided? Too many providers? When to stop support? Innovation support pyramid Source: Christian Saublens, EURADA Innovation support pyramid Source: Christian Saublens, EURADA

9. Company perspective (?) Why do I need it? What do I get from it? How much I need to invest? Where do I go (it all looks the same)?

10. Thank you for your attention Elżbieta Książek Poznan Science and Technology Park ul. Rubież 46 61-612 Poznań, Poland tel. +48 61 8279 740 fax. + 48 61 8279 741 e-mail: elzbieta.ksiazek@ppnt.poznan.pl http://www.ppnt.poznan.plelzbieta.ksiazek@ppnt.poznan.pl http://www.ppnt.poznan.pl Elżbieta Książek Poznan Science and Technology Park ul. Rubież 46 61-612 Poznań, Poland tel. +48 61 8279 740 fax. + 48 61 8279 741 e-mail: elzbieta.ksiazek@ppnt.poznan.pl http://www.ppnt.poznan.plelzbieta.ksiazek@ppnt.poznan.pl http://www.ppnt.poznan.pl