1. Copyright ©2013 The Nielsen Company. Confidential and proprietary. 1 Consumer Confidence Survey – Q3 – 2014 Field Dates: August 13 – September 5, 2014 LEVEL OF AGREEMENT TO THE FOLLOWING STATEMENTS ABOUT WATCHING VIDEO PROGRAMMING CONTENT IT Base : All Respondents (n: 502)

2. Copyright ©2013 The Nielsen Company. Confidential and proprietary. 2 Consumer Confidence Survey – Q3 – 2014 Field Dates: August 13 – September 5, 2014 Base : All Respondents (n: 502) DEVICES YOU USE TO VIEW DIFFERENT TYPES OF VIDEO PROGRAMMING CONTENT IT

3. Copyright ©2013 The Nielsen Company. Confidential and proprietary. 3 Consumer Confidence Survey – Q3 – 2014 Field Dates: August 13 – September 5, 2014 Base : All Respondents (n: 502) DEVICES YOU USE TO WATCH VIDEO PROGRAMMING CONTENT WHILE ALSO TAKING PART IN THE FOLLOWING ACTIVITIES – IT

4. Copyright ©2013 The Nielsen Company. Confidential and proprietary. 4 Consumer Confidence Survey – Q3 – 2014 Field Dates: August 13 – September 5, 2014 LEVEL OF WILLINGNESS TO USE AN ELECTRONIC DEVICE FOR THE FOLLOWING ACTIVITIES IT Base : All Respondents (n: 502)