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Enabling Asset Security and Management SLW.0707.01P Expanding Opportunities with Satellite and GPRS Using SkyWave SureLinx 8100 integrated D+ and GPRS
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Enabling Asset Security and Management SLW.0707.01P Page 2 Agenda Where satellite is used today Satellite and GPRS opportunities Values and benefits of integrated satellite and GPRS SkyWave SureLinx 8100 Summary
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Enabling Asset Security and Management SLW.0707.01P Page 3 Fixed/SCADA Marine (VMS, SSAS, LRIT, etc.) Land Mobile (tracking, security, Hazmat, etc.) Aeronautical Maintenance Scheduling Uses of Satellite Communications Environmental & Fishing buoys Truck container monitoring Government, Military & Defense Satellite communication is used in wide range of applications, on land, at sea and in air. SkyWave D+ satellite communications is an industry leader
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Enabling Asset Security and Management SLW.0707.01P Page 4 D+/GPRS Creates Opportunities ChallengesOpportunities Coverage limitations affect quality of service Enable seamless availability of services Reliability of wireless network during emergency or security situations “Back-up” network coverage for emergency situations increases overall reliability and reduces risk Cost of communications limits deployments Broaden market by 10x Cost of implementation and maintenance Faster, simplified implementation for greater profitability Length of time to implement solution affects profitability Faster deployment, increased return on investment
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Enabling Asset Security and Management SLW.0707.01P Page 5 Agenda Where satellite is used today Satellite and GPRS opportunities Values and benefits of integrated satellite and GPRS SkyWave SureLinx 8100 Summary
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Enabling Asset Security and Management SLW.0707.01P Page 6 Hazmat Application Opportunity North America: $16 million annually Business drivers Hazardous Materials (Hazmat) transport vs. national security High value, high priority Challenges Coverage in unpopulated areas Cost of communications Solution SureLinx 8100 D+/GPRS 2.7 million 1 HazMat truck drivers USA Assume 1% truck deployment $50/month Green = GSM Coverage 1 – CNN, January 2005
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Enabling Asset Security and Management SLW.0707.01P Page 7 Truck Security Application Opportunity South America: $165 million annually Business drivers Cargo & trucks are high risk Better logistics improves operating margin Challenges Coverage in dangerous areas Cost of communications Thieves defeating tracking systems Solution SureLinx 8100 D+/GPRS 5 million trucks in South America 1 Assume a 10% take rate $30/month 1 – based on independent study and BR = 10% of GDP South America Green = GSM Coverage
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Enabling Asset Security and Management SLW.0707.01P Page 8 VMS Application Opportunity Global: $145 million annually Business drivers Fishing vessel must report trip & catch information Vessel must have safety alert system Challenges Coverage at sea Cost of communications Environmental Solution SureLinx 8100 D+/GPRS 3,000 vessels >40 GRT Malaysia Global est. 600,000 similar vessels $20/month Green = GSM Coverage 1 – UN Food & Agriculture, 2001 2 – Malaysia production = 0.5% global
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Enabling Asset Security and Management SLW.0707.01P Page 9 Agenda Where satellite is used today Satellite and GPRS opportunities Values and benefits of integrated satellite and GPRS SkyWave SureLinx 8100 Summary
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Enabling Asset Security and Management SLW.0707.01P Page 10 GPRS Coverage Map (Source: GSM World) GSM coverage indicated by orange shading GPRS coverage may be less than GSM Much of the world remains uncovered (primary resource and transportation routes)
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Enabling Asset Security and Management SLW.0707.01P Page 11 Example of Combined Coverage Map (Sources: GSM World, Inmarsat) Satellite provides ‘back-up’ network coverage for increased reliability & reduced risk SkyWave D+ offers global coverage to 75° latitude
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Enabling Asset Security and Management SLW.0707.01P Page 12 Cost Benefits of D+/GPRS GPRS Only D+ Satellite Only Integrated D+/GPRS $20 cost per month$10 cost per month$15 cost per month Out-of-cell violations: Security anywhere Safety anywhere Exception-based reports Status queries Canned text messages Out-of-cell violations: Security anywhere Safety anywhere Exception-based reports Status queries Canned text messages Free-form text messages Logistics details Detailed status and history Exception-based reports Status queries Canned text messages Free-form text messages Logistics details Detailed status and history Out-of-cell violations: Security anywhere Safety anywhere Secure, Reliable and Economical
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Enabling Asset Security and Management SLW.0707.01P Page 13 Designed for Enhanced Security Integrated satellite and GPRS Exposed terminal may increases risk to assets, cargo and human safety “Stealth” installation Compact size Multiple antennas
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Enabling Asset Security and Management SLW.0707.01P Page 14 Implementation Issues Non-integrated Satellite and GPRS Integrated Satellite and GPRS VS. Two step programming Greater chance of error 2 Products: steeper learning curve Brute force routing Higher total cost Single step programming Results in higher quality Simplified cabling, support Intelligent routing Low total cost of ownership
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Enabling Asset Security and Management SLW.0707.01P Page 15 Cost Savings Integrated solutions have lower total cost: 17% with SkyWave D+/GPRS Assumptions: Units in service growth: year 1: 100% year 2: 15% year 3: 10% 3 month delay for Separate GPRS and D+ Typical market pricing on equipment and airtime AVL/Security Solution: 3 year COST PER UNIT 0 0.2 0.4 0.6 0.8 1 Separate GPRS and D+SkyWave Integrated D+/GPRS Relative Cost per Unit SG&A Airtime Cost Install + Maintenance Cost Hardware Cost Integration/Support Cost
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Enabling Asset Security and Management SLW.0707.01P Page 16 Benefits 8x better chance of success Reduced integration hassles Accelerated sales; increased revenue Cost-efficient messaging 1/3 operations support cost Lowest-cost message routing Total cost savings improves bottom line Faster problem resolution More accountability Faster time to market Significant cost savings Higher end-user satisfaction Increased Profitability
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Enabling Asset Security and Management SLW.0707.01P Page 17 Summary of Requirements Satellite provides back-up communications for GPRS Integrated satellite and GPRS provides: Seamless availability of communications service; Cost improvements; Access to a broader market of opportunities; Faster, simplified integration & deployment; and Greater profitability, increased ROI.
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Enabling Asset Security and Management SLW.0707.01P Page 18 Agenda Where satellite is used today Satellite and GPRS opportunities Values and benefits of integrated satellite and GPRS SkyWave SureLinx 8100 Summary
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Enabling Asset Security and Management SLW.0707.01P Page 19 SkyWave SureLinx 8100 SkyWave’s D+/GPRS integrated wireless controller Leverage D+ knowledge to create new opportunities with GPRS Intelligent, least-cost message routing Single-step programming Short learning curve Low TCO
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Enabling Asset Security and Management SLW.0707.01P Page 20 Agenda Where satellite is used today Satellite and GPRS opportunities Values and benefits of integrated satellite and GPRS SkyWave SureLinx 8100 Summary
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Enabling Asset Security and Management SLW.0707.01P Page 21 Summary Combine D+ with GPRS To maintain a critical lifeline to mobile & remote assets; To enhance reliability for existing applications; To build new applications. SureLinx 8100 D+/GPRS Increase security with small footprint; Simplify integration; Simplify message handling; Leverage existing D+ expertise; Lower total solution cost.
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Enabling Asset Security and Management SLW.0707.01P Page 22 Contact Us For more information on expanding your business opportunities with Satellite and GPRS, or on the SureLinx 8100 and other SkyWave products: SkyWave Mobile Communications Tel: +1 613-836-4844 Email: sales@skywave.com Web: www.SkyWave.com
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