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How to improve your web visibility and university ranking

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Presentation on theme: "How to improve your web visibility and university ranking"— Presentation transcript:

1 How to improve your web visibility and university ranking
Japura Media How to improve your web visibility and university ranking Prof Hiran Amarasekera Leader, Jayewardenepura Digital Team Department of Forestry and Environment Science

2 What is it in for me? Creating Google Scholar Profiles
Japura Media What is it in for me? Creating Google Scholar Profiles Jayewardenepura Websites Staff site How can you help to improve university ranking

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4 Japura Media University websites

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10 www.staffweb.sjp.ac.lk (phased-out)

11 Now Social Media is Mass Media
You can reach more people with just one post in facebook than in the cover of a popular newspaper. Hiran Amarasekera | 2012 |

12 Need traffic to research contents!

13 Hiran Amarasekera | 2015 | www.sjp.ac.lk
Education 3.0 and 4.0 Education 1.0 – Lectures and memorization Education Internet-enabled learning open sourcing Education Knowledge-producing education Education Innovation-producing education Arthur M. Harkins, University of Minnesota Hiran Amarasekera | 2015 |

14 Hiran Amarasekera | 2015 | www.sjp.ac.lk
E-Learning 4.0 MOOCs way Hiran Amarasekera | 2015 |

15 Massive Open Online Courses (MOOCs)
 MOOCs courses are free and easily accessible online therefore large numbers of students can study high quality courses with prestigious universities.

16 Key MOOCs providers

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18 Number of courses offered

19 Jayewardenepura Open Learning Platform

20 Digital Library/ Scholar Bank

21 Jayewardenepura Journals

22 Jayewardenepura Alumni

23 How can you contribute to improve University Ranking
Japura Media How can you contribute to improve University Ranking Hiran Amarasekera Department of Forestry and Environment Science

24 World University Ranking systems
Webometrics Ranking THE-QS World University Rankings Academic Ranking of World Universities (ARWU) produced by Shanghai Jiaotong University

25 World University Ranking systems

26 Webometrics ranking Largest classification of higher educations institutions, 17,000+ universities Conducted by Cybermetrics Lab (CSIC) in Madrid, Spain Twice a year (January and July).

27 Webometrics ranking – Aims
To improve the presence of the academic and research institutions on the Web To promote the open access publication of scientific results.

28 Webometrics - Methodology
Visibility (50%) IMPACT. - external inlinks that the University webdomain receives from third parties The indicator is the product of square root of the number of backlinks and the number of domains originating those backlinks

29 Webometrics - Methodology
Activity (50%) PRESENCE (1/3). The total number of webpages OPENNESS (1/3). number of rich files (pdf, doc, docx, ppt) EXCELLENCE (1/3). The academic papers published in high impact international journals

30 World Rankings North America Stanford University (1st region & world),
MIT (2nd), University of California, Berkeley (3th) Harvard University (4th) Europe Cambridge (1st region), Oxford (2nd), ETH Zurich (3rd)

31 World Rankings Asia/Pacific Tokyo (59th world),
Australian National (60th), National Taiwan (96th), New South Wales (112th) Kyoto (116th) Beijing (120th) universities

32 2015 Janurary Ranking

33 USJ why only 5th? 2nd in No of Pages (Presence)

34 USJ why only 5th? 2nd Openness (No of open files such as pdf)

35 USJ why only 5th? Low Impact Excellence

36 USJ why only 5th? But 7th in Impact Rank

37 USJ why only 5th? But 6th in Excellence Rank
(Published Research papers)

38 Need to improve Impact – No of good quality pages – research reports, educational resources, blogs. Excellence – Good quality papers published in high impact Journals

39 Ranking of Sri Lankan Universities Jan 2011
WORLD RANK UNIVERSITY  SIZE  VISIBILITY  RICH FILES  SCHOLAR 2324 University of Moratuwa 4,165 3,743 2,463 1,665 2552 University of Ruhuna 2,384 9,411 1,965 2,345 2615 U of Peradeniya 4,592 4,847 4,423 1,059 2690 University of Colombo 2,986 1,664 4,417 2,646 4189 Open University 5,622 7,599 4,339 3,111 5830 Sabaragamuwa University 9,286 11,936 6,853 2,130 6068 University of Sri Jayewardenepura 7,287 6,752 5,823 5,068 6104 University of Kelaniya 5,502 7,624 4,751 6,898 9096 University of Jaffna 11,014 5,623 8,374 10264 Eastern University of Sri Lanka 10,102 11,944 8,352 10412 Arthur C Clarke Institute 13,493 14,606 9,831 3,501 10443 Sri Lanka Institute of Information Technology 7,770 11,573 12,890

40 Countries arranged by Number of Universities in Top Ranks - 2015

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42 Strategies to improve web ranking ??

43 Strategies to improve web ranking
Publish more research – to improve Excellence rank Publish great contents on the web – to improve Impact Rank

44 Create a Google profile
Publish in better impact factor Journals Publish in OAI (Open Access) journals Start new Journals in our journals.sjp.ac.lk Upload your presentations, notes, papers, talks to digital library Start your own blog and publish contents on staff.sjp.ac.llk

45 Start an Open Online Course at www.sjp.ac.lk/sites/openlearn

46 Start a website for your student society, research center at www.sites.sjp.ac.lk

47 Web team University of Sri Jayewardenepura Prof. Hiran Prof. Meegama
Japura Media Prof. Hiran Prof. Meegama Mr Harsha Binoy Dulanjaya Bandula Leader – Prof Hiran Amarasekera – Technical Lead – Prof R GN Meegama – Officer In Charge Center for information services – Mr Harsha Munasinghe – Web Editor- Binoy Abeywickrama - Web Designer – Dulanjaya Chamal – Instructor, Media center – Bandula Mahesh –


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