1. The Wonder of Mumbai Dabbawallas Inspiration of Management

2. Introduction
A dabbawala (one who carries the box), sometimes spelled dabbawalla or dabbawallah, is a person in the Indian city of Mumbai whose job is to carry and deliver freshly made food from home in lunch boxes to office workers.
The dabbawala originated in 1880, when India was under British rule.
Mission of the Dabbawalas is “to server their customers on time”

3. PRESIDENT & GENERAL SECRETARY
NUTAN MUMBAI TIFFIN BOX SUPPLIERS ASSOCIATION
Raghunath Medge And Mr. Gangaram Laxman Taleker

4. (Nutan Mumbai Tiffin Box Suppliers Association)
What is NMTBSA?
(Nutan Mumbai Tiffin Box Suppliers Association)
History : Started in 1880
Charitable trust : Registered in 1956
Avg. Literacy Rate : 8th Grade Schooling
Total area coverage : 60 Kms
Employee Strength : 5000
Number of Tiffin's : 2,00,000 Tiffin Boxes
i.e. 4,00,000 transactions every day.
Time taken : 3 hrs

5. ORGANISATIONAL STRUCTURE
PRESIDENT
VICE PRESIDENT
GENERAL SECRETARY
TREASURER
DIRECTORS(19)
MEMBERS(5000)
MUKADAM

6. Executive Committee (5 members)
Teams of headed by a group leader
Individual Dabbawalla workload = 30 tiffins

7. FINANCIAL DATA OF A GROUP
1st group –
Rs Total earnings - 20 People Rs Maintenance cost Tiffin luggage basket pass – Rs 180 per person Maintenance of cycles – Rs 300 – 2 cycles per month Maintenance of wooden boxes – Rs 100 per person T.C, Robbery of Tiffin - Rs 500 yearly Organizational fees - Rs 15 per head Puja held per station - Rs 50 per head.

8. Coding VLP 9E12 E 3 VLP : Vile Parle (Suburb in Mumbai) 9E12 : Code
for Dabbawallas at
Destination
E : Express Towers
(Bldg. Name)
12 : Floor No.
E : Code for
Dabbawallas at
Residential station.
3 : Code for Destination station (E.g.. Nariman Point)
VLP
9E12 E 3

9. Journey
10:34-11:20 am
This time period is actually the journey time. The dabbawalas load the wooden crates filled with tiffins onto the luggage or goods compartment in the train.

10. 11:20 – 12:30 pm
Re-arrangement of tiffins takes place as per the destination area and destination building

11. 1:15 – 2:00 pm
Here on begins the collection process where the dabbawalas have to pick up the tiffins from the offices where they had delivered almost an hour ago.

12. RETURN JOURNEY:
2:00 – 2:30 pm
The group members meet for the segregation as per the destination suburb.

13. 2:48 – 3:30 pm
The return journey by train where the group finally meets up after the day’s routine of dispatching and collecting from various destination offices
3:30 – 4:00 pm
This is the stage where the final sorting and dispatch takes place. The group meets up at origin station and they finally sort out the tiffins as per the origin area

14. Michael Porter's Five Forces Theory at work.
These are as follows:
 Threat of new entrants
 Current competition
 Bargaining power of buyers
Bargaining power of sellers
Threat of a new substitute product or service

15. Dabbawala Methodology
Operational Motto “Error is horror “
DISCIPLINE:
No Alcohol Drinking during business hour
Wearing Gandhi Cap during business hours
Carry Identity Cards

16. What we learnt Supply chain logistics and efficient reverse logistics
The concept of Multi-level coding
Time Management
Customer Relationship Management
Customer Satisfaction
Cost effectiveness

17. Error Rate: 1 in 16 million transactions
Six Sigma performance ( )
Technological Backup : Nil.
Cost of Service - Rs. 200/month ($ 4.00/month)
Standard Price for all (Weight, Distance, Space)
Rs. 50 Cr. Turnover approx.
[200,000*200 = 400,000,00 p.m. i.e. 48 crore p.a.]
“No strike” record as each one a share holder
Earnings to 6000 p.m.

18. Awards and Felicitation
Forbes Global magazine to award its Six Sigma certification in 2001
ISO and many other certificates
Shri.Varkari Prabhodhan Mahasmati Dindi (palkhi) sohala – 4th march – 2001.
Ø Invitation from CII for conference held in Bangalore.
Documentaries made by BBC ,UTV, MTV, and ZEE TV
Dabbawalla services are popular with the Indian IT developer community in Silicon Valley, California, USA

19. Some Achievements World record in Best Time management.
Name in “GUINESS BOOK of World Records”.
Registered with Ripley's “ believe it or not”.

20. Dabbawalas are mostly invited by
Meetings of Confederation of Indian Industries ( CII).
Stanfort University delegation to India.
Symbiosys Management School - Pune.
Bharat Petroleum Corporation Ltd.
Global Business School- Nagpur.
NM Dalmia College - Mumbai.
National Stock Exchange - Mumbai.
Reserve Bank Of India.
Mahindra & Mahira - Kandivli ( Mumbai ) and Nasik.
Sandoz Pharmaceuticals - Mumbai.
Indian School Of Business (ISB) - Hyderabad.
GE Money Servicing - Hyderabad.
Microsoft - Gurgoan.
Genpact - Hyderabad.
Community of cooked food - Itly.
Accenture - Mumbai.

21. THE ROYAL VISIT:
Recently, the dabbawala’s had royal company at Churchgate station. The Prince of Wales himself had visited them when he came down to Mumbai.
He took keen interest in their way of functioning, expressed surprise at their efficiency and was struck with awe when he was told that they didn’t employ any technology.
The prince was presented a small memento, accompanied with a garland, a Gandhi topi and a trophy by the dabbawalas.

22. RICHARD BRANSON CHAIRMAN VIRGIN ATLANTIC AIRWAYS MUMBAI
Sir Richard Branson, Chairman, Virgin Atlantic Airways, meeting the Mumbai's famed 'Dabbawalas' at their nodal point, the Churchgate Railway Station in South Mumbai, on April 1, 2005.

23. Order Dabbawala’s services Online
Booking for delivery through SMS
mydabbawala.com website is developing a software application for on-line booking

24. Dhanashree Mane Roll No:29 Sheetal Shewale Roll No:57
THANK YOU
Presented By
Rashmi Patil Roll No:13
Dhanashree Mane Roll No:29
Sheetal Shewale Roll No:57