1. Resume & Portfolio Workshop The Marketing Society Cuauhtemoc Sandoval ‘10 02.15.12

2. Agenda Brief background Me R/GA 14 min Interview Portfolios Digital Hard Copy Resumes Traditional New Approaches Q&A

4. The Agency for the Digital Age

6. Account Mgt / Production Digital Studio PlanningConnectionsAnalyticsInteraction DesignCopywritingVisual DesignTechnology Departments Organization & Offerings Offerings Platforms / Applications Campaigns Digital Advertising Relationship Marketing Web Sites E-commerce Systematic Design Product Innovation Data Visualization Brand Development Mobile Social Retail Live Events

7. Professional Portfolio What is it? 14 Min Interview

8. Keep It Visual, Show Don’t Tell Mock-ups Screenshots PPTs Articles Certificates

9. Building a Digital Portfolio Basic Components Different Online Options Skill Set Assessment Content Audit

10. Basic Components Bio/Overview Examples of Work Resume Links to Relevant Social Networks Contact Info

11. Learn Basic Coding + Photoshop http://www.codecademy.co m/

14. Option: themeforest.com Lots of options (budget ranges) Great functionality Would need separate hosting Programming experience will help

15. Option: carbonmade.com Free & premium version Simple & Easy Great first step

16. Option: NYU Evita Professional Design Feature Skills Host Files Free Connected to NYU Brand Too Many Options Clunky UI

17. Option: weebly.com Easy, drag & drop Flexible Free More traditional- website focused

18. Option: tumblr.com Option for free hosting (vs upgrading to own domain name) Customizable templates that are just as slick as websites Best when you have some programming knowledge

19. Option: behance.net – prosite.com Good Visibility Connects with Linkedin Very Professional More design focused Prosite not free

20. Hard Copy – For Interviews Know your portfolio Keep it chronological order Keep it updated Leverage it when answering questions Bring it up, show it off

21. Resumes

22. Basics Name & Contact Information Link to Professional Portfolio Objective (Optional) Education Experience Professional, Leadership Major accomplishments, main responsibilities, skills acquired, improved upon and utilized Activities Club memberships, involvement in on- or off- campus organizations Skills Language ability, computer skills, and other technical skills) Interests What do you like to do outside of work and school?

23. Tips Be brief Interests matter Show how you’re unique Be creative

24. The Era of Data Viz & Info Graphics

25. vizualize.me

27. visual.ly

28. Example NYRR member and 3 time marathon finisher 415008 FT RUN in 3 marathons

29. Resume Inspiration http://mashable.com/2011/ 06/16/creative-resume- designs/#167571-Be- Multidimensionalhttp://mashable.com/2011/ 06/16/creative-resume- designs/#167571-Be- Multidimensional

30. Resume Inspiration http://vimeo.com/21228618

31. Recruitment Efforts Keep Evolving

32. The Tweetable Resume, Interview How do you sum up your accomplishments in 140 characters? http://www.lucky13internship.com/

33. Social Circle Interview

34. Q&A