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"Bringing Berkeley City Government to UCB" Emily Ly Lillian Wang PP 156 - Exercise II September 15, 2011 Presented to Berkeley City Council Member, Gordon Wozniak
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Overview = Parti Engage Students Gather opinions, input User focused Internship Program
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Overview = Goals 1.increased active engagement from the "non- usuals" 2.foster more inclusive, balanced, and diverse opinions 3.modernize communication system
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Overview = Internship Program
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Model UserS U1 = Interns U2 = Students U3 = Participants
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How Will Berkeley City Govt.Get Interns? City of Berkeley Callisto, Berkeley's Job Website Department Advisors' email list serve Career Center, Career Fairs
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Internship Program Interns Media Production Marketing/Social Media Administration Development
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1. Media Production Media Production Intern Promotional video clips (CAL TV) General Student Body Population Council Meetings Details DeCal students, Interns
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2. Marketing/ Social Media Marketing/ Social Media Promote BBCGTB Program Revamp OpenTown Hall Advertise Social Media: Facebook, Twitter, Blogspot Revamp: Show specific district issues Flyers, Tabling, etc. General student body/ DeCal Students Citizens and Residents General student body
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Facebook
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Twitter
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Blogspot
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3. Administration Administration Intern Arrange Decals Conveys information from discussion forums and DeCal to Berkeley City Gov't Oversees the Evaluation System DeCal StudentsBerkeley City Officials
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4. Development - DeCal Development Intern Develop DeCal/Teach Gather DeCal students opinions - > Admin Intern DeCal StudentsBerkeley City Officials
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Decal 3 Sections Taught by Development Interns
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(Self) Evaluation System Participant information: Location in Berkeley? Cal Student? Results: :) = increased "/ = static :( = decreased
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Why Choose This Program? Low cost v. potential high benefits = low risk Debate + Dialogue = meaningful Alternative way to engage Economic benefits Self-sustaining system
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Questions? Thank you! Contact: BBCGTB@gmail.com
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