1. June 2014

2. WHO WE ARE

4. Youth 18-29, new citizens, voters of color, low income, female RAE Voters accounted for - 81% of population growth in the US between 2000 and 2010 and… 95% percent(!) between 2008 and 2010. Now represent over half of eligible voters RISING AMERICAN ELECTORATE

5. A CHANGING ELECTORATE US Census Voter Registration and Voting Survey

6. WHO VOTES MATTERS The Party of Non-Voters – Pew Research 2010

7. WHO VOTES MATTERS Who Votes Now: Demographics, Issues, Inequality, and Turnout in the United States, Leighley and Nagler, 2013

8. Stronger Nonprofits: Nonprofits whose communities vote have greater access and clout Active Citizens: People who register to vote are more likely to connect with neighbors and contact elected officials Nonprofit Reach: We reach people campaigns can’t and have an impact on turnout when we do WHY NONPROFITS – WHY VOTING Why Voting

9. 2012 EVALUATION

10. Nonprofit Voters were a much more diverse group of registered voters than registered voters in the general population. NONPROFIT VOTERS A DIVERSE GROUP Quant

11. Nonprofit Voters outperformed their counterparts in the general population by 6 points. NONPROFIT VOTERS HAD HIGH TURNOUT

12. Latino and Asian American Nonprofit Voters out- performed their counterparts by 18 points. BY RACE AND ETHNICITY

13. Personal: In-person appeals work best Timing: Closer to election (Aug-Election Day) Integrate: Classes, events, services Motivate: Your issues, your asking Celebrate: Make Election Day special ENGAGING VOTERS AT YOUR YWCA

14. National Voter Registration Day is September 23 NATIONAL VOTER REGISTRATION DAY

17. NONPROFIT VOTE RESOURCES

18. info@nonprofitvote.org 617.357.VOTE (8683) www.nonprofitvote.org Nonprofit VOTE 89 South Street Suite 203 Boston, MA 02111