1. Solutions for Declining Municipal Revenue in the City of Royal Oak Quick Policy Analysis By: John Girdwood Wayne State University For: Royal Oak City Council 16 May 2011

2. Executive Summary I find that the City should adopt an economic gardening program, followed by an economic development webpage, and finally, business incubation. – All of the policy options, when implemented correctly, will increase municipal revenue.

3. Displayed Econ. Agenda (1)economic agenda transformation and advertising it on an economic development webpage DDA actively fill vacancies for City DDA / City manager discuss Incubation Foundations Links to MEDCMEDC –Success Stories

4. Economic Gardening (2) enactment and maintenance of an economic gardening program. –Hire economic development specialist Proactively turn 1 st Stage Bus. To 2 nd Stage Entrepreneurs by nature attracted Measureable success from tracking growth See Littleton.Littleton

5. Business Incubation (3) a designated incubation facility for small business start-ups and entrepreneurs. –Feasibility study –Organize entrepreneurs –Secure Funding –Activate business incubationbusiness incubation –Retain businesses

6. The evaluation (1)expected 15 year return on investment, (2)initial costs, excluding external financial support, (3) time to implementation and functionality, (4) 10 year potential for job growth creation.

8. Questions / Comments?