1. Building Rich Interactive Applications Paul Laberge Partner Developer Advisor, Microsoft Canada plaberge@microsoft.com http://blogs.msdn.com/canux

2. Takeaways Designer / Developer Workflow is important! XAML is the key to the workflow Expression Studio, Visual Studio and Silverlight

3. Prior focus of web-enabled applications was functionality Now the focus is on the user

5. Designer Look, behavior, brand, and emotional connection Developer Function, deployment, data, security, operational integrity

8. More focus on usability Understanding Design, Understanding Development Looking at solutions a different way Finding new tools exist to help you build Rich, Interactive Applications

9. Microsoft® Expression Blend™ Microsoft® Expression® Design Microsoft® Expression® Web Microsoft® Expression® Media Microsoft® Expression® Media Encoder

10. Create Rich Interactive Applications Rich Data Binding without the code Efficient Designer/Developer Collaboration Build Silverlight Applications

11. Flexible, Vector-Based Drawing Professional Graphics Effects Seamless Workflow with Expression products and Visual Studio Innovative Design Environment

12. Standards-Based Websites CSS-Based Layout CSS Formatting / Code Management XML & XSLT ASP.NET 2.0 Reporting and Deployment

13. Intuitive Asset Management Seamless Workflow Integration Image and Video Editing Encoding capabilities for Silverlight

14. cross-browser cross-platform implementation of.NET for building and delivering the next generation of media experiences & rich interactive applications for the Web

15. DesignerDeveloper XAML JavaScript.NET

16. Designer / Developer Workflow Expression, Visual Studio and Silverlight

17. Expression Studio Product Page http://www.microsoft.com/expression Training http://www.microsoft.com/expression/kc Silverlight Entry Points http://www.silverlight.net http://www.microsoft.com/silverlight SDK http://msdn.microsoft.com/silverlight Blog http://blogs.msdn.com/canux Design http://www.microsoft.com/design

18. Thank You!

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