1. 1 The Community Network Game CNG Networked Media Concertation Feb. 2010 Alex Shani – Project Coordinator

2. 2 CNG ICT-248175-Facts STREP rewarded on Call 4 8 Partners (out of which 3 are SMEs) Start date: 1 st Feb 2010 Duration: 30 months Project Officer: Ms. Loretta Anania

3. 3 CNG Partners Participant organisation name Part. short name Country 1* Exent Technologies Ltd.ExentIL 2 Research Academic Computer Technology Institute CTIGR 3 Groupe des Ecoles des TelecommunicationsITEFR 4 De Montfort UniversityDMUUK 5* Kaltura Ltd.KALIL 6* RedBedlamRBUK 7 European Game Developers FederationEGDFSE 8* i2 media research limitedi2mediaUK * SME

4. 4 CNG Partners and Activities Gallery

5. 5 CNG Highlights The CNG project combines the use of InGame Graphical Insertion on users’ local devices and the use of P2P traffic for UGC Video/Graphical applications to facilitate and support community activities on MMOGs. This innovative approach linked the highly interactive environment of MMOGs (operating on their existing servers) with new CNG graphical and community functionality. The MMOG and Community activities are merged by the graphical processing on end-users’ devices.

6. 6 In-game Graphical Insertion Technology (IGIT)

7. 7 In-game Graphical Insertion Technology [1] The original resolution of the game was modified to enable an additional frame around the game to hold the in-frame objects. [2] MSN messenger window [3] Web browser [4] Another web browser window [5] MMOG specific chat to enable the users in a specific scene to cooperate. [6] In-game 3D UGC. [7] Two windows of a video chat with casual friends or cooperative players.

8. 8 CNG Innovations InGame Graphical Insertion Technology (IGIT): new techniques of replacing existing texture with a new one and adding new 3D and Video elements; including: InGame Asset Replacement and Asset Insertion Inserting In-Frame Web Browser for hosting Web 2.0 applications. Enhanced peer-to-peer (P2P) Video and Content delivery: new application-layer mechanisms to allow users to diffuse their User- Generated Content (UGC) over a P2P overlay without harming the game experience (MMOG-friendly P2P); including: Overlays for P2P User Generated Streaming Diffusion MMOG-friendly P2P traffic Efficient transmission of user-generated content over a P2P overlay New Business Models that capitalise on CNGs’ innovative approach.

9. 9 CNG System

10. 10 Thanks Alex Shani Project Coordinator