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Entrepreneurship: Starting and Managing Your Own Business CHAPTER 5 The Future of Business The Essentials 4 th Edition Gitman & McDaniel Prepared by Deborah Baker Chapter 5 Copyright ©2009 by South-Western, a division of Cengage Learning. All rights reserved © Hemera Technologies / AbleStock.com / Jupiterimages
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2 Learning Goals CHAPTER 5 1 Why do people become entrepreneurs, and what are the different types of entrepreneurs? 2 Which characteristics do successful entrepreneurs share? 3 How do small businesses contribute to the U.S. economy? 4 What are the first steps to take if you are starting your own business?
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3 Learning Goals (continued) CHAPTER 5 5 Why does managing a small business present special challenges for the owner? 6What are the advantages and disadvantages facing owners of small businesses? 7How does the Small Business Administration help small businesses? 8 What trends are shaping entrepreneurship and small-business ownership?
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4 Entrepreneurship Today 1 Why do people become entrepreneurs, and what are the different types of entrepreneurs? 1
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5 Entrepreneurs entrepreneurs People with vision, drive, and creativity who are willing to take the risk of starting and managing a business to make a profit, or greatly changing the scope and direction of an existing firm. 1
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6 Types of Entrepreneurs Employees who apply their creativity, vision, and knowledge within a large corporation Risk takers who start their own companies Entrepreneurs who start a series of companies Multipreneurs Classic Entrepreneurs Intrapreneurs 1
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7 Why Become an Entrepreneur? 1 The challenge of building a business The desire to control their own destiny Financial independence Frustration working for someone else Personal satisfaction Creating the desired lifestyle
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8 CONCEPT check 1 Describe several types of entrepreneurs. What differentiates an entrepreneur from a small-business owner? What are some major factors that motivate entrepreneurs to start businesses?
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9 Characteristics of Successful Entrepreneurs 2 Which characteristics do successful entrepreneurs share? 2
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10 CONCEPT check Describe the personality traits and skills characteristic of successful entrepreneurs. What does it mean when we say that an entrepreneur should work on the business, not in it? 2
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11 Small Business: Driving America’s Growth 3 How do small businesses contribute to the U.S. economy? 3
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12 What is a Small Business? Locally based Independently managed Owned by an individual or a small group Not a dominant company 3
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13 Industry Services Construction Retail Manufacturing, finance, transportation, communications, wholesale Percentage 60% 16% 14% 10% Exhibit 5.5 Source: “”The Small Business Economy 2004,” United States Government Printing Office, http://www.sbaonline.sba.gov (March 21, 2006). Home-Based Businesses, by Industry 3
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14 CONCEPT check What are the criteria the Small Business Administration uses to define a small business? What social and economic factors have prompted the rise in small business? 3
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15 Ready, Set, Start Your Own Business 4 What are the first steps to take if you are starting your own business? 4
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16 Checklist for Starting a Business Before your start your own business… Identify your reasons Self-analysis Personal skills and experience Finding a niche Market analysis Planning your startup Finances 4 Exhibit 5.6 Source: “Checklist for Starting a Business,” http://www.sba.gov/survey/checklist/(March 20, 2006).
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17 Choose a Form of Business Organization Type of business Number of employees Capital requirements Tax considerations Level of risk 4 Sole proprietorship Partnership Corporation Limited liability company
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18 Developing the Business Plan Key Features General description of the company Qualifications of the owner(s) Description of the product or service Analysis of the market Financial plan 4
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19 Developing the Business Plan Outline for a Business Plan 4 Title Page Table of Contents Executive Summary Vision and Mission Statement Company overview Product and/or service plan Marketing plan Management plan Operating plan Financial plan Appendix of supporting documents Exhibit 5.8 Source: From ACP-ECollege—Small Business Management: An Entrepreneurial Emphasis, 13 th edition, by Longenecker/moore/Petty/Palich. ©2006. Reprinted with permission of South-Western, a division of Cengage Learning. http://www.thomsonrights.com. Fax 800-730-2215.
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20 Common Causes for Business Failures Economic factors Financial causes Lack of experience Personal reasons 4
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21 CONCEPT check How can potential business owners find new business ideas? Why is it important to develop a business plan? What should such a plan include? What financing options do small-business owners have? What risks do they face? 4
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22 Managing a Small Business 5 Why does managing a small business present special challenges for the owner? 5
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23 Managing a Small Business Using outside consultants Hiring and retaining employees Entering the global marketplace 5
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24 CONCEPT check How does the small business owner’s role change over time? How does managing a small business contribute to its growth? What are the benefits to small firms of doing business internationally, and what steps can small businesses take to explore their options? 5
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25 Small Business, Large Impact 6 What are the advantages and disadvantages facing owners of small businesses? 6
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26 Why Stay Small? 6 React more quickly to changing market forces Develop innovative product ideas faster, with fewer financial resources and fewer people Serve specialized markets Offer a higher level of personal service
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27 Disadvantages of Being Small 6 Difficulties in obtaining adequate financing Limited managerial skills may impact growth Expensive to comply with federal regulations Requires a major commitment by owner
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28 CONCEPT check Why are small businesses becoming so popular? Discuss the major advantages and disadvantages of small businesses. 6
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29 The Small Business Administration 7 How does the Small Business Administration help small businesses? 7
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30 Small Business Administration (SBA) A government agency that helps people start and manage small businesses, helps small-business owners win federal contracts, and speaks on behalf of small business. The Small Business Administration http://www.sba.gov 7
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31 CONCEPT check What is the Small Business Administration? Describe the financial and management assistance programs offered by the SBA. 7
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32 8 What trends are shaping entrepreneurship and small-business ownership? 8 Trends in Entrepreneurship and Small Business Ownership
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33 Trends in Entrepreneurship and Small Business Ownership Demographics SocietyTechnology 8
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34 CONCEPT check What significant trends are occurring in the small- business arena? How is entrepreneurial diversity impacting small business and the economy? How is technology affecting small business? 8
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