1. Diversification NAMM 2012 Jeff Mozingo, Presenter

2. Sales Offer rentals beyond band and orchestra instruments We are expanding our rental inventory to include acoustic drums, electronic drums, electric guitars, acoustic guitars and digital pianos Listen to what customers ask for and implement Sales

4. We’ve included a mini-stage in our showroom where customers can try out product in a live venue Roland’s Friend Jam Change the look and set-up of your store Sales

8. Childbloom Guitar program- educational, in-school elementary school program Partner with outside companies to increase sales Sales

9. Churches Country Clubs Assisted Living Facilities Plus offer instrument drop-offs, pick-ups and product repairs Expand your road reps Sales

10. Lessons Offer FREE Monthly In-Store Jams Bluegrass Jam Acoustic Guitar Jam Blues & Rock Jam Offer incentives Special promotions Product demos

14. Lessons Expand your class offerings Daytime Classes Geared Toward Home-Schooled Youth Mozingo Music Fine Arts Academy Musical Theatre Productions Audition, Acting & Singing Workshops Ukulele Group Class Roland V-Drum Lab

19. Lessons Monthly highlights of our students and teachers Students perform in the community

21. Advertising and Marketing In-store television for digital advertising and upcoming events Groupon – lessons promotions Living Social – sales promotion Social Media - Facebook - Twitter - YouTube

22. Advertising and Marketing Radio Talk Radio Christian Radio Station - Sponsored events Christmas Radio

23. Advertising and Marketing Community Involvement Battle of the Bands Competitions - 10 in ’11 - Battle at Busch

24. Advertising and Marketing Community Involvement Sponsor community events - Ellisville Farmer’s Market - O’Fallon Jammin’ Concert Series Partner with local charities - Six Strings Heroes: honoring our veterans - Cardinals Care

25. Advertising and Marketing Offer In-Store Clinics at a minimal cost Mandolin Clinics Guitar Clinics Percussion and Drum Clinics Band Clinics Theory Clinics