2. Residents Visitors

3. Outbound marketing Citizen Marketer Other Site

4. Engagement aka Stickiness Data available everywhere “the place” to be Subtly be pulled back in to the site Best Experience

5. What is possible (Demo) What is the platform Demos of enhancing a site Developer tools Getting Started / Resources

6. PARTNERSHIP

8. Terms of Service User DataFind & Locate IdentityInfrastructureNotifications & Messaging Silverlight Streaming Live ID Live Search Virtual Earth Contacts Photos Messenger Alerts Admin Center App Storage Agents March 2008

9. Alpha to Beta Live Contacts API Silverlight Streaming Messenger (Beta) services IM Control JavaScript Library Previews (CTPs) Windows Live Tools for VS Application Based Storage Photo API Standardizing AtomPub as future direction Windows Live ID Delegated Authentication

28. Residents Visitors

30. 420m+ Live IDs active monthly & 1bn + authentications / day Provides Single Sign On to WL services Easy to sign up & integrate Developer tooling SDK Samples ASP.NETRubyPHPPerlPythonJava

41. ~ 70 contacts per address book REST API with delegated authentication Read/Write mode with full dataset Read only subset (optimized for invites) Website renders link User browses to Consent Screen & grants permission Token returned Call to data source

44. JavaScript client API 300m+ active Messenger users You own the experience Great examples (Tafiti / iBloks) Invoke Sign in Control User signs in JavaScript object for user & buddies Send & Receive IMs

47. JavaScript Web Map Control Maps, aerial photos, 3D environment, geo- coding, and routing Vector and raster overlay capabilities 16 million + local points of interest (Live Search) 15 petabytes of mapping data Application loaded Call made to get maps Call made to local source to get data Data rendered into map runtime Map navigation

50. Store/stream Silverlight Applications & their media elements Geo-located, up to 1.4 terabit / second aggregated bandwidth Transcode in the cloud functionality REST & WebDAV APIs Up to 1400 Kbps “streamed”

51. Residents Visitors

52. Windows Live Tools for Visual Studio Toolbox extensions for Visual Studio and Visual Web developer Drag and Drop integration ADO.NET Data Services (aka Astoria) Consumes AtomPub service end points for Application Based Storage Photo API LINQ to cloud capabilities

53. dev.live.com Quick Apps – open source apps End to end applications Technical reference / idea generation

54. Windows Live Platform helps you attract & engage visitors. A lot of progress since MIX07 Developer tools and resources to get you started.

55. © 2008 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.