1. Thank you to our 2013 Idaho Gives Presenting Sponsor Welcome to the Idaho Gives Webinar! If you don’t have computer speakers… Call 1-888-721-8686 Conference ID: 6541949 Presentation Slides can be found at: www.idahogives.org under the Nonprofit Toolkit!www.idahogives.org

2. Idaho Gives: Nonprofit Training ©Razoo 2013 - Confidential and Proprietary

3. Learn about Razoo Create your page Plan a fundraising strategy Be creative and get inspired 3 Agenda

4. RAZOO IS IN THE BUSINESS OF TRANSFORMING PEOPLE’S LIVES BY ENABLING We believe the act of giving benefits the donor as much as the recipient, if not more. We endeavor to close the gap between the desire to give and the ability to give, for as many people as possible. In order to do this at scale and have the broadest impact we have created a covetable brand and enable valuable transformational experiences for donors. MEANINGFUL GIVING. RAZOO MISSION 4

5.  Claim admin access IdahoGives.razoo.com/nonprofits - Click “get started” to create a user account. - Fill out the form to claim ownership of your nonprofit’s page. - Please select that you are with Idaho Gives Day. Admin access requests take 1-2 business days to process.  Log-in to your account IdahoGives.razoo.com, click “Log in,” then “My Organization”  Use the cause setup box o Tell your story o Include suggested donation amounts o Customize your url o Upload videos and images with captions o Create a thank you video and message 5 Create your page

6.  Tell the story of how your nonprofit meets needs in your community.  Highlight the value of a donor’s investment with suggested donation amounts  Self-select into 3 categories  Create a custom url. 6 Create your page: Edit

7.  Show your nonprofit at work with images  Uses captions to tell a story  Upload videos from youtube or vimeo  Select an image to be your thumbnail 7 Create your page: Images/Videos

8.  Thank your donors twice as often as you ask them  Upload a thank you video for donors to view after making a donation  Include a message in your donors’ tax receipts 8 Create your page: Thank Donors

9.  Spread the word via social media  Ask supporters to donate their facebook/twitter accounts and link their networks to your giving day page  Use QR codes at live events 9 Create your page: Share

10.  An e-mail notification is sent when a donation is made  Click the donations tab to view donor information and download the report into a.CSV file  Donations are disbursed on the 10 th of each month. Donations are sent via check, or you can sign up for an electronic funds transfer: Razoo.com/eft. Donations for Idaho Gives Day will be sent on June 10 th. 10 Create your page: Donations

11.  Set goals - Tie the $ to the direct impact on your community  Host a live event - Get people to give online together  Be creative and real - Launch a competition, make a dare, tie to an event  Engage everyone you know - Your network trumps your wallet 11 Plan a Strategy: Prepare for Success

12.  Craft a clear and actionable message  Create a plan ahead of time, draft templates  Ask well - Personal, relational, specific  Recruit others to amplify your message - Start with your inner circle, then branch out  Use multiple channels, customize ask by network Facebook/Twitter/Google+ E-mail, e-mail signatures, e-newsletters Word of mouth Flyers in a local business Video 12 Plan a Strategy: Communication

13.  Send 3 main e-mails Fundraising progress Reminder of goals, financial and tangible Reason to give again  Thank in real-time Use social media Send follow-up e-mails  Be on the ground Invite people in – open house, happy hour Go to where the people are 13 Plan a Strategy: Day of giving

14.  Thank in real-time Use social media Send follow-up e-mails  Follow-up 2-5 days after the event Physical notes to top donors Make phone calls  Long-term Provide ways for them to receive updates Let them know the end of the story social.razoo.com/2012/07/22-delightful-ways-to-say-thank-you 14 Plan a Strategy: Thanking

15.  Try something new, experiment  Fundraise with your personality  Provide a reason to come back, competition  Put your own skin in the game  Connect online and offline with the actual work you do 15 Be Creative

16. 16 Be Creative: Real Life Examples

17. We are excited to see you succeed. Please contact us with any questions: Support@razoo.com 866-437-1952 Social.razoo.com