1. Provisioning Solutions for Hosting Providers Douglas Johnson, SWsoft Product Marketing Director Wednesday, May 9, 2007

2. May 2007 Provisioning Solutions for Hosting Providers 2 SWsoft Family of Automation Solutions Individual server management Packaged billing and automation Centralized management of Plesk and Virtuozzo servers Customized datacenter management tool Centralized management of resources on server farms and clusters.

3. May 2007 Provisioning Solutions for Hosting Providers 3 Which Solution is Right for My Business? Manage SWsoft hosting products - Virtuozzo, Plesk, and SiteBuilder Create service plans from resources in server farms or clusters Pre-integrated for rapid deploymentModular for growth and customization Easy to install and manageCustomized deployment into existing environment Cost efficient optionFull Windows Services support Shared hosting utilizes Plesk control panel Shared hosting utilizes PEM control panel Single database for billing and provisioning Separate provisioning and billing databases

4. May 2007 Provisioning Solutions for Hosting Providers 4 Provisioning Different Levels of Plans Service provisioning strategies  Platinum, Gold, Bronze plans  Limit based plans  Attribute based plans

5. May 2007 Provisioning Solutions for Hosting Providers 5 Resource Provisioning Service Plans  Collections of resources Resources  Can include sub-resources Service Plan Web hosting (IIS) Database hosting (MS SQL, MySQL, etc.) Email Hosting (Exchange / qmail) Disk spaceTraffic FTPWeb App 1 Web App 2 PHP ASP. NET SharePoint users sites SSL

6. May 2007 Provisioning Solutions for Hosting Providers 6 Manual Provisioning When necessary, manual provisioning steps add flexibility  Add new services quickly  Bill for services such as consulting services  Create a manual validation step

7. May 2007 Provisioning Solutions for Hosting Providers 7 Automatic Domain & DNS Management Domain Registrars (30+ supported) SWDN provides resources to develop new plug-ins SWsoft Provisioning System DNS Servers Customer 1. Order placed via storefront or control panel 2. Domain processing (new, transfer, or renew) Provider Datacenter 3. Update name servers (A MX NS CNAME TXT) SWsoft provisioning products provide automatic domain provisioning and maintenance SWDN provides a framework for ISVs to add and maintain plug-ins for integrating domain registries and registrars Reseller or Service Provider 4. Manage domain provider, reseller, or customer control panels Application Servers (Plesk, Virtuozzo, etc) Domain Plug-In

8. May 2007 Provisioning Solutions for Hosting Providers 8 Provisioning Resellers FeatureAgentSimple Resale Power Resale Financial Arrangements Reseller brands provider plans and collects commission - Charges assessed at end of month Reseller sets plan prices and decides which plans to offer - Charges assessed at consumption or end of month Reseller creates service plans from bulk resources - Reseller pays for bulk resources in advance Other Capabilities Reseller brands service Reseller can change plan resource quantities and limits Reseller can change service plan resource types Reseller plans are automatically created at enrollment Reseller can select a payment gateway and domain registrar Flexible platforms support all types of agents and resellers.

9. May 2007 Provisioning Solutions for Hosting Providers 9 Branding Capabilities Storefront and control panel look and feel is a critical part of service branding Several other important brand considerations: Hostname and URL Database DNS branding SSL proxy Mail branding POP3 IMAP SMTP web mail Credit card statement Auxiliary services IP addesses

10. May 2007 Provisioning Solutions for Hosting Providers 10 Customer Up-selling Type of Up-sale  Upgrade service plan  Add applications  Add resources (in advance or as services are used) Where up-sale transaction takes place  Storefront  Control panels  Notifications Online sales of umbrellas?Field sales of umbrellas!

11. May 2007 Provisioning Solutions for Hosting Providers 11 Events and Alerts Receive alerts  Server over-loaded, customer installed, customer left, service state changes React to alerts  Send email, run script, re-boot server, send notification

12. May 2007 Provisioning Solutions for Hosting Providers 12 3.3 SP3 Roadmap - HSPcomplete 3.3 SP2 3.4 GA 3.4 Beta Q3’07Q4’07Q1’08Q2’08 May June July Aug Sep Oct Nov Dec Jan Feb Mar Apr May June July Q2’07 PHP-based online store Shopping cart “like” functionality and custom branding SWsoft core systems integration Recent versions of Plesk, Virtuozzo, SiteBuilder Open architecture API for external shopping carts, billing, accounting SDK with example plug-ins, a migration toolkit, and more Clustered management node Distribute HSPcomplete across several physical servers and improve uptime with monitoring and load balancing HSPcomplete 3.3 Top Features OPEN FUSION integration Single Sign On (SSO) integration VZPP integration (same as Plesk) Core improvements Pluggable services and provisioning One invoice for several subscriptions SSL certificates support Open architecture Anti-fraud plug-ins Accounting plug-ins HSPcomplete 3.4 Top Features

13. May 2007 Provisioning Solutions for Hosting Providers 13 Roadmap - PEM 2.6.3 PEM 3.0 Q3’07Q4’07Q1’08Q2’08 May June July Aug Sep Oct Nov Dec Jan Feb Mar Apr May June July Q2’07 2.6.42.6.52.6.6 Windows SharePoint Services 3.0 40 templates Bare-metal server provisioning Configured as part of a service plan Mailbox / SharePoint user control panel Exchange service enhancements Bulk mailbox import via.csv file Hostname services branding Key Administrator integration for Plesk in VPS Clustered MS SQL Server 2005 support PEM 2.6.3 Top Features Exchange 2007 Utilizing HMC 4.0 Integration with anti-virus and anti-spam solutions Exchange enhancements Outlook profile configuration tool Exchange SPLA reporting Exchange migration Support for updated Virtuozzo and SiteBuilder versions OPEN FUSION support Applications packaging standard PEM 2.6.4 Top Features Exchange 2007 Automated deployment Customer directory integration LDAP Office Communication Server Scheduled backups Sold by provider, scheduled by customer VPS backups OPEN FUSION support Single sign on PEM 2.6.5 Top Features Clustered shared Windows web hosting Datacenter Automation Suite VMware provisioning VPS/DAS storage provisioning (NetApp SAN integration) VLAN provisioning Exchange 2007 Dedicated Exchange server support Improved Windows mobile support Hosted Exchange manager Integration with Open-Xchange PEM 2.6.6 Top Features

14. May 2007 Provisioning Solutions for Hosting Providers 14 Questions and Answers Conclusions: Provisioning can save time Provisioning can provide customer satisfaction Provisioning can differentiate your service SWsoft provides tier I provisioning software