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HOW WE STARTED, HOW WE MADE IT! Lisa Christensen, Founder + CEO, Ecovision Asia | Ecozine Nissa Marion, Director + Editor, Ecovision Asia | Ecozine Lisa.

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Presentation on theme: "HOW WE STARTED, HOW WE MADE IT! Lisa Christensen, Founder + CEO, Ecovision Asia | Ecozine Nissa Marion, Director + Editor, Ecovision Asia | Ecozine Lisa."— Presentation transcript:

1 HOW WE STARTED, HOW WE MADE IT! Lisa Christensen, Founder + CEO, Ecovision Asia | Ecozine Nissa Marion, Director + Editor, Ecovision Asia | Ecozine Lisa Christensen, Founder + CEO, Ecovision Asia | Ecozine Nissa Marion, Director + Editor, Ecovision Asia | Ecozine

2 AGENDA HOW WE STARTED OUR BUSINESS OVERCOMING CHALLENGES WHAT WORKS THE FUTURE

3 SOCIAL ENTREPRENEURIAL SUCCESS FRIENDS CAN BE BUSINESS PARTNERS

4 AGENDA HOW WE STARTED OUR BUSINESS OVERCOMING CHALLENGES WHAT WORKS THE FUTURE

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9 AGENDA HOW WE STARTED OUR BUSINESS OVERCOMING CHALLENGES WHAT WORKS THE FUTURE

10 AWARENESS CHALLENGES Lack of education Hands-off government “Pick up after me” society Consumption Value chain SOLUTIONS Free educational events & seminars Advocacy Public opinion survey Community engagement Targeted media campaigns

11 FUNDING CHALLENGE S Project by project Sporadic revenue Limited budgets Small team SOLUTIONS Brand equity 11 year history Cultivating partnerships Developing stable revenue streams

12 TIMING CHALLENGES Immature market First-mover risk High output, low reward SOLUTIONS Understanding the market First-mover advantage! Be willing to change/evolve

13 COMPETITION CHALLENGES Green space is growing More players in the market Cookie-cutter new entries SOLUTIONS Developed reputation One step ahead Choosing best opportunities Do what we do, and do it well

14 AGENDA HOW WE STARTED OUR BUSINESS OVERCOMING CHALLENGES WHAT WORKS THE FUTURE

15 CSR: Staff engagement & education Entering the digital business world Social media and online marketing Engaging a board of advisors SPECIFIC EXAMPLES

16 LOVE Leadership Integrity Communication Compassion Respect Awareness Trust Authenticity Empowerment Commitment Teamwork A BUSINESS MINDSET

17 AGENDA HOW WE STARTED OUR BUSINESS OVERCOMING CHALLENGES WHAT WORKS THE FUTURE

18 EXPANSION NEW PARTNERS REGIONAL DEVELOPMENT “Coming together is a beginning; keeping together is progress; working together is success.” – Henry Ford

19 THANK YOU! Lisa Christensen | +852 9379 8213 | lisa@ecovisionasia.com Nissa Marion | +852 9501 1005 | nissa@ecovisionasia.com


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