1. news to a cup of your coffee…

2. BONNIER BUSINESS PRESS Bonnier Business Press - newspapers web-sites Handbooks Accounting news Delievery service Newspapers Delovoy Peterburg Delovaya gazeta. Yug Web-Sites www.dp.ru www.neva24.ru www.dprealty.ru www.estateline.ru www.dg-yug.ru

3. news to a cup of your coffee… WHAT IS DP.RU? DP.RU Portal of business news of St. Petersburg and Leningrad region. Daily: the latest business news opinions of analysts advices of leading experts photo and video reportings newspaper «Delovoy Peterburg» archive contact information of the companies and Top managers, mentioned in articles

4. news to a cup of your coffee… MAIN CATEGORIES AND SECTIONS

5. news to a cup of your coffee… SEX 60% of the project audience – people aged 25-44 STRUCTURE OF DP.RU AUDIENCE BY SEX AND AGE (% of monthly audience) AGE TNS Web Index SPb February 2012

6. news to a cup of your coffee… SOCIAL STATUS STRUCTURE OF DP.RU AUDIENCE BY SOCIAL STATUS AND INCOME LEVEL (in % OF MONTHLY AUDIENCE) The dp.ru audience is more than 120 000 inhabitants of St. Petersburg with income above average TNS Web Index SPb февраль 2012

7. news to a cup of your coffee… COMPARATIVE ANALYSIS OF COMPETITORS Saint-Petersburg (Visitors. Thou. PPL.) http://top100.rambler.ru Geography of Saint-Petersburg + Leningrad Region, February 2012

8. news to a cup of your coffee… TNS Web Index SPb February 2012 ANALYSIS OF MONTHLY AUDIENCE BY SEX Affinity Internet Saint-Petersburg

9. news to a cup of your coffee… TNS Web Index SPb February 2012 ANALYSIS OF MONTHLY AUDIENCE BY AGE Affinity Internet Saint-Petersburg

10. news to a cup of your coffee… TNS Web Index SPb February 2012 ANALYSIS OF MONTHLY AUDIENCE BY SOCIAL STATUS Affinity Internet Saint-Petersburg

11. news to a cup of your coffee… BANNERS FORMAT 1006 х 179 404 х 150 240 х 400 Banner 1006x179. Average CTR 0,5 The biggest banner among Runet (Russian internet) media sites! Unique format! Fixed on all pages on the screen and not moved when scrolling the page. Banner 240x400. Average CTR 0,2 Placed in the right column at the first and third screen. The most often used format in the Runet. Convenient for carrying out advertising campaigns on several portals as you shouldn't make a separate banner for each advertising platform that naturally will cut down your expenses. Banner 404x150. Average CTR 0,45 Placed in the first screen at the main page and in articles published on the site. Popularity of this format is very high because of logic of its placement. Some statistics: one unique user looks through 2 articles and 4-5 news in average. Thus, a banner placement is always on a look when reading articles that increases efficiency of your campaign.

12. news to a cup of your coffee… ARTICLE AS ADVERTISING If the product or service needs more detailed coverage and placing of a press release or a banner is not enough in some cases it is possible to use a combined placement - article as advertising. The ad block consisted of a photo, heading and the lead of article will be places on the 3rd screen of the main page in the right column. The article will be issued in the form of HTML page on our portal where you can publish all contacts or references to materials on a subject. It is important to remember, that the attractive heading and lead of the article will directly impact on the amount of article’s readers at web site. The minimum period of placement – 7 days. After the publication article remains in web site archive.

13. news to a cup of your coffee… THEME CATEGORIES Size Period 15 days Period 1 month 1006х17920 00035 000 240х200 (top) 10 00015 000 240х2006 0008 000 Article + Announcement 8 00015 000 During a year thematic supplements to the newspaper Delovoy Peterburg are published. The articles of supplements are also placed at MARKET SECTION on the web site. In this section you can place your advertising articles and banners in the following rubrics: BANKS / CARS / WHERE TO LIVE / AUDIT, CONSULTING / GOURMET / BUSINESS CENTER / CITY DAY / POWER WORKER’S DAY/ BUILDER'S DAY/ REAL ESTATE INVESTMENTS / HI-TECH / TOURISM / WOMEN'S CLUB / CONFERENCE ROOMS / LENINGRAD / LEASING / LOGISTICS / MEDICINE / EDUCATION / THE WORLD OF CONSTRUCTION / MEN'S CLUB / YACHTING / INSURANCE / SECURITY / PETERSBURG INDUSTRIAL / CHRISTMAS PRESENTS / ECONOMIC FORUM / ENERGONEFTEGAZ / RANKING OF MAJOR COMPANIES /

14. news to a cup of your coffee… OUR REGULAR ADVERTISERS AUTO AUDI CENTRE VITEBSKYI AURORA AUTO NISSAN BMW RUSSLAND TRADING TOYOTA LEXUS AUTOCENTER CLASSICS AUTOCENTER SKODA ATLANT-M LAHTA LAURA NISSAN MOTOR RUS OLYMP PORSCHE SUZUKI-NEVA TOYOTA CENTER OF PRIMORSKY HYUNDAI MOTOR CIS JAGUAR LAND ROVER ROLF LAHTA RENO BANKS BANK VTB NORTH-WEST BANK SAINT PETERSBURG SBERBANK RUSSIA NOMOS-BANK GUTA BANK ENERGOMASHBANK ALFA-BANK ROSBANK PROMSVYAZBANK RIETUMU BANK REAL ESTATE RBI HOLDING CENTRE FOR EQUITY BUILDING LENSPETSSMU RENAISSANCE OF ST. PETERSBURG CONSTRUCTION COMPANY "TEMP" BUILDING TRUST PETROTREST NIGHT FRANK GDSK GLAVSTROI-STD STROYINVEST STROYKORPORATSIYA "ALICE" PIONEER SC PETERSBURG REAL ESTATE BALTIC PEARL LEMMINKAINEN RUS LENSTROYTREST ECUMENE ROSSTROYINVEST TELECOMMUNICATIONS IBM MICROSOFT PETERSTAR MEGAPHONE MTS TELE2 TRANSPORT. AIRLINE FINNAIR KLM BRITISH AIRWAYS SCANDINAVIAN AIRLINES RUSSIAN RAILWAYS EDUCATION ENGLISH FIRST MOSCOW SCHOOL OF MANAGEMENT SKOLKOVO INSTITUTE OF FOREIGN LANGUAGES MEDICINE CLINIC "MEDI" PHARMACOR ON CLINIC-NEVA PLASTIC SURGERY CLINIC

15. news to a cup of your coffee… CONTACTS ADVERTISING DEPARTMENT 197022 St. Petersburg, Ul. Akademika Pavlova 5 Business center River-House +7 812 326 9744 +7 812 326 9719 Fax +7 812 326 9740 OFFICE IN MOSCOW 125993 Moscow, Volokolamskoye Rd, h. 2, 25 floor + 7 495 981 0647