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«Yves Saint Laurent - Style & Design Legacy»

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Presentation on theme: "«Yves Saint Laurent - Style & Design Legacy»"— Presentation transcript:

1 «Yves Saint Laurent - Style & Design Legacy»

2 «Les modes passent le style est éternel - Fashions pass, style is eternal»

3 Yves Saint Laurent - style
A style based on strong recognisable signs Working with codes is in the heart of actual fashion

4 The inventor of the modern language of fashion
The modern femininity The modern wardrobe The notion of individualism The interaction between creation and street style

5 To underline the complexity of modern femininity
Women want to express the various aspects of their femininity: seduction and an active role in society The YSL answer is Ambiguity with the mixing of genders He has invented the « In Between Spirit » : androgyny, the mix of bourgeois and popular style, the masculine-feminine style mix, the sport and urban attitude mix …

6 Ambiguity Strong as a Man Charming as a Woman
Loulou de la Falaise, 1967

7 AMBIGUITY: To show and to hide at the same time
Fall-Winter 1970 Spring-Summer 1968

8 Veruschka, photo of Franco
ANDROGYNY Yves Saint Laurent and his sister. Desert tunique inspired by the Africa Corps uniform. Veruschka, photo of Franco Rubartelli. Vogue, 1968

9 Betty Catroux, Loulou de la Falaise
1969

10 MASCULINITY-FEMININITY
Spring-Summer 1978 Spring-Summer 1967

11 SMOCKING A NEW PROPOSAL FOR THE EVENING
Fall-Winter Fall-Winter Fall-Winter 1996

12 Functional outfits and uniforms in an elegant translation: Urban navy suit, sport outfit for evening, urban short pants… Spring-Summer 1971 Spring-Summer Fall-Winter 1976

13 Fashion and Society Pierre Bergé: "He turned fashion on its head, making it socially relevant rather than merely aesthetic".

14 The influence of Pop Culture To the WWD Magazine, Yves Saint Laurent said in 1965 : "I am fed up doing dresses for blasé rich women”. « J’en avait marre de faire des robes pour des milliardaires blasées » Hippie shock

15 A style that helps to define your own personality
Loulou de la Falaise, hippie chic in 1972 Talitha Getty, Marrakech

16 BEING ELEGANT AND COOL AT THE SAME TIME Catherine Deneuve Collection Pop, homage to Tom Wesselmann Winter 1966

17 An unconventional way of doing Haute Couture
26 September 1966: Launch of Yves Saint Laurent Rive Gauche, 21 rue de Tournon-Paris

18 SHOCKING COLORS Fall-Winter 1992 Fall-Winter 2000

19 NO LITERAL REFERENCES – CROSS REFERENCES IN IMAGINARY TRAVELS
Collection Ballets Russes, july 1976

20 Yves Saint Laurent : A Master for the Fashion World
The impossible legacy ? The impossible dream: to become as successful as YSL Every designer has his stylistic heritage in mind as a reference

21 Albert Elbaz for Lanvin
For Summer 2009: « What we have to do now is make life easier for women ». He was named AD for Rive Gauche in 1999: "I don't want to do Alber Elbaz for Yves Saint Laurent . I want to do Saint Laurent by Alber Elbaz ». His inspiration: dress up an active woman with trousers.

22 Albert Elbaz for Lanvin. Summer 2009

23 MIX MASCULINITY-FEMININITY
Yohji Yamamoto Fall-Winter Bruno Pieters

24 Détournements - Hijackings
Sport The Smoking Underdressed and overdressed

25 JEAN PAUL GAULTIER Summer 2009 Summer 2008

26 COOL & SOPHISTICATED ATTITUDES
Hermès by Jean Paul Gaultier. Fall-Winter 2008

27 Balenciaga by Nicolas Ghesquière
Winter Winter Winter 2005

28 Dries Van Noten Summer 2009

29 Givenchy by Riccardo Tisci
Winter 2008 Winter 2007

30 Marc Jacobs Resort 2009 Fall-Winter Resort 2009

31 Hybridization Exotism mix Color mix

32 Jean Paul Gaultier Summer 2008

33 John Galliano Summer 2009 Yves Saint Laurent said that John
Galliano is interesting «even he is doing things that I can’t admit»

34 Marc Jacobs Resort Summer Resort 2009

35 YVES SAINT LAURENT: “Elegance is being noticed
while wearing a black dress. It’s being at ease. It’s the attitude. It is not wrinkles or white hair that age woman, it is her gestures.”


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