1. Intellectual Property
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2. What is Intellectual Property?
Creations of the mind: inventions, literary and artistic works, and symbols, names, images, and designs
It is a legal concept that protects a creative work just as if it were physical property
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3. SOPA – Stop Online Piracy Act
A bill to expand the ability of U.S. law enforcement to fight online trafficking in copyrighted intellectual property and counterfeit goods
Court orders to bar advertising networks and payment facilities from conducting business with infringing websites
Prevent search engines from linking to the sites, and court orders requiring Internet service providers to block access to the sites.
The law would expand existing criminal laws to include unauthorized streaming of copyrighted content, imposing a maximum penalty of five years in prison.
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4. SOPA – Stop Online Piracy Act http://boingboing
For
Against
Hollywood, Recording Industries
Internet industries such as Google, proponents of freedom on the internet
Google & Wikipedia, January 18, 2012
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5. Copyright
The term copyright literally means restricting the right of others to copy.
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6. Trademarks Trademarks
A trademark is a distinctive word, phrase, or image used to identify something as a product of a particular business or organization
It automatically conveys the identity of the organization it represent
HHS H-Hawk is trademarked.
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7. Copyright vs. Trademark
1. The purpose of a copyright is to protect works of authorship as fixed in a tangible form of expression. Thus, copyright covers: a) works of art b) photos, pictures, graphic designs, drawings and other forms of images c) songs, music and sound recordings of all kinds d) books, manuscripts, publications and other written works e) plays, movies, shows, and other performance arts. 2. The purpose of a trademark is to protect words, phrases and logos used in federally regulated commerce to identify the source of goods and/or services.
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8. How to gain rights to copyrighted material
Permission – simply ask to obtain permission to use copyrighted material
Royalties
A royalty is a fee paid to the person who owns the copyright on a creative work when it is used by someone else
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9. Copyright (continued)
Software Licenses
Proprietary means the software code has restricted rights of use
Open source software allows others to use its code without cost
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10. Are Copyrights Needed?
If there were no protections for creative work, would people still produce movies, publish music, or create software?
Would artists paint and would writers write?
Would you be more or less willing to be creative if you knew that your work could be used without your permission?
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11. Illegal File Sharing
File sharing is a useful means of transferring Information from one computer to another
The term file sharing has come to mean the illegal transfer of copyrighted material between computers
A form of copyright violation
Having paid for a work does not mean you can share it with anyone you choose
Uploading or downloading copyrighted material without permission is against the law
PhotoEuphoria/iStockphoto.com
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12. Illegal File Sharing (continued)
Piracy
Piracy is copying a product (often digital) without authorization from the owner
Music and video products as well as software are frequently subjects of pirating
Digital Rights Management
Digital rights management (DRM) is a form of technology that controls digital copying by inserting a software program into the CD (or other media) that restricts copying
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13. Queen vs. Vanilla Ice $$$$$$$$
Queen vs. Vanilla Ice $$$$$$$$
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14. Fair Use Guidelines
Fair use is the right to reproduce a small part of a copyrighted work for educational or other not-for-profit purposes without having to obtain permission or pay a royalty fee
To determine the amount of a work that may be used, you have to consider the overall work
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15. Defining Plagiarism
Plagiarism is copying or otherwise using someone else’s creative work and claiming it as your own, usually in an academic or journalistic work, but also more recently in social media
To avoid plagiarism, document the source of your material
It is not enough to cite the source of copyrighted material to avoid copyright infringement
You cannot use copyrighted material in your own work (except under fair use guidelines) without the owner’s permission – even if properly cited
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16. Using Proper Web Citations
The five basic components of a proper Web site source citation are:
Author
Date
Title of Article
Access Date
URL
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17.
Spoof on Dove campaign
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18. Ethics and Photo Editing
Moral choices between right and wrong actions are referred to as ethics
Some ethical questions for image editing:
Is it ethical to make a model look thinner than she is in real life?
Is it ethical to change a sky from cloudy to bright blue?
Is it ethical to add a missing family member to a group photo?
Is it ethical to remove someone from a photo because you no longer like that person?
Is it ethical to use a photo taken by someone else and distort the image, making the subject appear ridiculous?
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19. Key Concepts
Intellectual property is a creation of the mind that is treated as a tangible property
Copyright laws give the owner of a creative work the legal right to restrict who may copy the work
A trademark is a distinctive word, phrase, or image that visually identifies something as a product of a particular business or organization
Fair use allows students and some professionals to reproduce a small part of another person’s work, though proper credit should be given to the creator
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20. Key Concepts (continued)
Plagiarism involves copying another person’s creative work and claiming it as your own
Piracy involves stealing another person’s creative work, usually for profit
Ethical decisions require you to make choices about what is right
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