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Russ libby, pga Southern Super Regional Meeting Atlanta, GA Russ Libby for PGA Secretary 2014
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My introduction to golf Southern Super Regional Russ Libby for PGA Secretary 2014
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Strong values Southern Super Regional Russ Libby for PGA Secretary 2014
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I am a PGA Professional Southern Super Regional Russ Libby for PGA Secretary 2014
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17 years of Governance
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Board of Control Southern Super Regional Russ Libby for PGA Secretary 2014
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My Vision Southern Super Regional Russ Libby for PGA Secretary 2014 GROWTH OPPORTUNITY LEADERSHIP FUTURE
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GROWTH THE EDUCATION, TRAINING AND CERTIFICATION PROCESS FIRMLY POSITIONS THE PGA OF AMERICA AND ITS MEMBERS AS RESPECTED EXPERTS IN THE GAME AND THE BUSINESS OF GOLF.
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The decline… Golf rounds declined 13.6%, with a loss of more than 55 million rounds, since 2000 Number of golfers declined 11% from 30.2 million in 2005 to 25 million in 2013
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Golf course closings… The number of golf courses in the US peaked in 2004 at 16,000, but declines annually, with a net loss of 5-10% anticipated over the next 10 years Last year 157 courses closed while only 14 new courses opened
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The Game of is Still Beautiful!
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Growth must be local
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Build Get Golf Ready Work Force Swing Into Schools Expand PGA Jr. League Introduce Next-Step Drive, Chip & Putt Programming Create PGA President’s Club Celebrate the Game of Golf Specific messaging to target audiences Launch PGA GenGolf Millenials Military Women & Minorities Collegiate Golf G ROWTH
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OPPORTUNITY Southern Super Regional Russ Libby for PGA Secretary 2014
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Enhance Education & Skills Affordable/Accessible/Online Education Career Specific Workshops PGM Scholarships & Sponsorships Restructure Delivery of CPP & MPP Strengthen ED Committee Drive Employment Opportunities One Employment Consultant per District Section Employment Committees Analyze Career Links & Head Hunting Opportunities Emphasize Mentoring Membership Orientation Program O PPORTUNITY
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LEADERSHIP Southern Super Regional Russ Libby for PGA Secretary 2014
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Listen to the Voice of the PGA Members & Section Leaders Annual Member Opinion Survey Frequent Town Hall Meetings Enhance 2-Way Communication Create Playbook of Best Practices Develop Leadership Academy Cultivate Future PGA Leaders Implement Section Officer Training Program Demonstrate Hands-On Leadership Utilize Proven Skills & Experience for Success L EADERSHIP
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FUTURE Southern Super Regional Russ Libby for PGA Secretary 2014
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FUTURE
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Marketing
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Drive Chip & Putt Southern Super Regional Russ Libby for PGA Secretary 2014
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FUTURE Southern Super Regional Russ Libby for PGA Secretary 2014
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Expand & Promote the PGA Brand Capitalize on PGA Centennial & Olympics Innovative Global Marketing Strategies Initiate Strategic Plan for Asset Protection & Growth Continuity of Leadership Forge National & Local Alliances Collaborative efforts to Grow the Game Strong presence at Golf Industry Show Business Partnerships with employers to maximize PGA penetration & employment opportunities Leverage Sponsorships to provide additional Section funding F UTURE
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I am ready to LEAD Southern Super Regional Russ Libby for PGA Secretary 2014 Education Employment Compensation Player Development Brand Growth
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We are all in this MEMBERS NEED OWNERS WANT CONSUMERS DEMAND DRIVE GOLF! together
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Celebrate the Game of Golf!
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RUSS LIBBY, PGA I appreciate you. Russ Libby, PGA
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