2. RAILWAY SAFETY PROMOTION WORK IN ESTONIAN SCHOOLS Fooripoiss welcome 16 March 2011 Tallinn EU workshop

3. OLE’s educational programme consists of five components

4. 1.Nation-wide advertising campaigns (ISO 9001:2008) 2.Preparation of training materials (ISO 9001:2008) 3.Presenter training (ISO 9001:2008) 4.Organising presentations (ISO 9001:2008) 5.Participation in public events OLE’s educational programme consists of five components

5. One universal message helps to achieve the target

6. “Let the train pass! You are expected home for Christmas!"

8. “Let the train pass! Let’s save lives "

10. Survey results:

11. 75% of respondents said that LET THE TRAIN PASS! is the first railway safety message that comes to mind. Survey results:

12. 1.Advertising campaigns 2.Training materials 3.Crosswords 4.Etc. One message, several channels

13. 1.Background information on railway safety 2.Studying of presentation materials 3.Learning basic presentation skills 4.Attestation 5.Maintaining presenter’s qualification OLE PRESENTER TRAINING

14. Moto: OLE is not selling a service in order to make profit – only those using our service will profit from it. OLE PRESENTATION AT SCHOOLS

15. 1.OLE presentations are free of charge 2.OLE presentations are made only by volunteers trained by OLE 3.OLE presenters come to any part of the country 4.OLE presenters can be invited through OLE Inviting of presenters:

16. 1.Only the visual images developed by OLE are used 2.A presentation lasts about 45 minutes 3.About 7 visual images are presented Principles of making presentations at schools

17. 1.Registry of presentations 2.Feedback questionnaires 3.Students 4.Teachers, instructors 5.Management Reporting

18. Thank You!