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Prof. Dr. André Habisch Catholic University Eichstätt-Ingolstadt Center for Corporate Citizenship ICCSR Nottingham Business School Introduction Corporate Citizenship and the allocation of public goods
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‘The Protestant Ethic and the Spirit of Capitalism’ Against Materialism: relevance of values/ norms/ Weltanschauung Normative foundations of Capitalist Society
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‘ The Protestant Ethic and the Spirit of Capitalism’ Point of departure: Vicious cycle of consumptive economy lives from hand to mouth and produces (only) what is consumed No stock of (investment) capital is accumulated “In order that a manner of life well adapted to the peculiarities of capitalism could come to dominate others, it had to originate somewhere, and not in isolated individuals alone, but as a way of life common to whole groups of man." poverty
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Webers´ concept of ‚Heroic Entrepreneurs‘ ‚culture of investment ‘ (calvinist protestantism) Heroic Entrepreneurs: Extended motivation Overcomes balance of underdevelopment
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… 300 years later
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6 Heroic Entrepreneurship in times of Globalisation? CorporateCitizenship
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7 In earlier times there have been Governemen ts!
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9 You Are Here
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10 Citizenship is different from virtue-orientation What is Corporate Citizenship? Not ISOLATED ACTION......it means INTERACTION! CITIZE N social order CITIZEN individual moral standards moral behavior interaction
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13 Traditional trade-off concept Corporate Citizenship – Basics SOCIETYCOMPANY contrast PHILANTHROPY EC.INTERESTS zero-sum game concept
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14 systemic thinking - WIN-WIN Corporate Citizenship – Basics WIN-WIN traditional trade-off concept SOCIETY COMPANY
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CC - Based on Social Market Economy
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The whole company is involved
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Strategic Citizenship Management is crucial
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Gallup – results of motivation Adverse feelings Emotionally bound
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Changing social Environment: Demography (Christa kolling)
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Importance of cultural competencies
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Growing expectations of staff
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CITIZEN: institutions PARTNER: networks time horizon of investment impact on social environment Corporate Citizenship Strategy the three steps of corporate citizenship SPONSOR: money
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Challanges for Companies Professional Management Structure ProfilPartnership … examples …
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Center for Corporate Citizenship: Catholic University Eichstätt-Ingolstadt: Auditoring in several Rakings Good company ranking: 120 CSR reports of German and European companies/ category society Results presented at the World Economic Forum 2007 Davos Results published in ManagerMagazin CC education: MA concept/ Summer school at the Univ. Lib. Bolzano
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betaListe betanet betafon
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Our greatest ability to contribute to poverty alleviation is through our core business.
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Was heißt professionelles CSR Management? 5. Bewusstsein schaffen! Öffentliche Diskussion anstoßen!
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The Commission is promoting the competitiveness of the European economy in the context of the relaunched Lisbon Partnership for Growth and Jobs. The Commission is promoting the competitiveness of the European economy in the context of the relaunched Lisbon Partnership for Growth and Jobs. In turn it calls on the European business community to pub- licly demonstrate its commitment to sustainable develop- ment, economic growth and more and better jobs, and to step up its commitment to CSR, including cooperation with other stakeholders. In turn it calls on the European business community to pub- licly demonstrate its commitment to sustainable develop- ment, economic growth and more and better jobs, and to step up its commitment to CSR, including cooperation with other stakeholders. More than ever Europe needs active entrepreneurs, positive attitudes towards entrepreneurship, and confidence and trust in business. Europe needs a public climate in which entrepreneurs are appreciated not just for making a good profit but also for making a fair contribution to addressing certain societal challenges. More than ever Europe needs active entrepreneurs, positive attitudes towards entrepreneurship, and confidence and trust in business. Europe needs a public climate in which entrepreneurs are appreciated not just for making a good profit but also for making a fair contribution to addressing certain societal challenges.
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‚Heroic Entrepreneurs‘ in the 21st century? culture of investment in public goods civil society, politicians, capital markets, scientists Corporate Citizens: Extended motivation Overcomes balance of social problems
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Prof. Dr. André Habisch Catholic University Eichstätt-Ingolstadt Center for Corporate Citizenship ICCSR Nottingham Business School Introduction Corporate Citizenship and the allocation of public goods End of presentation
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