1. Rotary Club of Scotts Valley 2014-2015 Mission, Vision, Goals, Budget Rotary Club of Scotts Valley Strategic Plan 2013- 2014

2. Object of Rotary The Object of Rotary is to encourage and foster the ideal of service as a basis of worthy enterprise and, in particular, to encourage and foster: First. The development of acquaintance as an opportunity for service; Second. High ethical standards in business and professions; the recognition of the worthiness of all useful occupations; and the dignifying of each Rotarian’s occupation as an opportunity to serve society; Third. The application of the ideal of service in each Rotarian’s personal, business, and community life; Fourth. The advancement of international understanding, goodwill, and peace through a world fellowship of business and professional persons united in the ideal of service. Rotary Club of Scotts Valley Strategic Plan 2014- 2015

3. Mission Inspiring each other to take action– so that together we can change the world Rotary Club of Scotts Valley Strategic Plan 2014- 2015

4. Vision Strive to be a vibrant club where all members are meaningfully engaged Rotary Club of Scotts Valley Strategic Plan 2014- 2015

5. What are we known for as a club? We are a group of engaged leaders who believe in serving others, we believe in the object of Rotary and we care deeply about our community and each other We have fun as we serve together Rotary Club of Scotts Valley Strategic Plan 2014- 2015

6. What are we known for locally? “Go to” Club for Community Support Families Youth Service Homeless Seniors Schools/Educators Signature Event tbd Rotary Club of Scotts Valley Strategic Plan 2014- 2015

7. What are we known for internationally? We are eradicating Polio worldwide “The Girl Effect” Literacy/Education Self Sustaining Programs for women who are poorest of poor We are improving the sustainability of our planet Reducing the plastics in our oceans Rotary Club of Scotts Valley Strategic Plan 2014- 2015

8. Goals Membership Engagement & Growth: Led by Jim Sikora Current = 46 Goal = 50, net of attrition, or 10% Each member invite a friend or colleague to visit our club to consider joining us Mentorship Program Roteract Outreach Rotary Club of Scotts Valley Strategic Plan 2014- 2015

9. Goals Membership Retention: Led by Cindy Schuette We Care program You Rock Cards Rotarian of the Month recognition Continue to have fun, engaging meetings Rotary Club of Scotts Valley Strategic Plan 2014- 2015

10. Membership is our job Ron Burton, RI President, was an active member of Key Club in high school; but he did not join a Kiwanis Club as no one ever asked him. Rotary Club of Norman, Oklahoma invited him and therefore he joined Rotary. “Membership is not someone else’s job — it’s my job, it’s your job, it’s every Rotarian’s opportunity.” Rotary Club of Scotts Valley Strategic Plan 2014- 2015

11. We have to ask We have to ask. Invite prospective members to the club. When they become members — our job isn’t over. Mentoring them, make sure that they find a meaningful role in the club and that they get satisfaction out of Rotary is our responsibility Rotary Club of Scotts Valley Strategic Plan 2014- 2015

12. Membership Goal Overall, we add about 120,000 new members worldwide every year. But every year, just about that many members leave. And that’s why our numbers have stayed the same, at about 1.2 million members, for more than 15 years. We need to take a look at those who are leaving and find out why they’re leaving and find what we can do about it. We are committed to seeing Rotary membership climb to 1.3 million by 2015. That’s an absolutely achievable goal. Rotary Club of Scotts Valley Strategic Plan 2014- 2015

13. Goals Club Service Goals: Led by Georganna Hildebrand Interesting speakers Timely newsletters Dues paid on time Fun and engaging meetings Club Service, the first Avenue of Service, involves action a member should take within this club to help it function successfully Rotary Club of Scotts Valley Strategic Plan 2014- 2015

14. Goals Vocational Goals: Led by Ron Sekkel Vocational Award Vocational Minute Vocational Service, the second Avenue of Service, has the purpose of promoting high ethical standards in businesses and professions, recognizing the worthiness of all dignified occupations, and fostering the ideal of service in the pursuit of all vocations. Rotary Club of Scotts Valley Strategic Plan 2014- 2015

15. Goals Community Service Goals: Led by Jackie Maurer Committee will determine service projects for the year PIF cards Holiday gifts for homeless families All Rotarians are welcome to suggest a project Community Service, the third Avenue of Service, comprises varied efforts that members make, sometimes in conjunction with others, to improve the quality of life of those who live within this club’s locality or municipality. Rotary Club of Scotts Valley Strategic Plan 2014- 2015

16. Goals International Service Goals: Led by Teresa Landers International Service, the fourth Avenue of Service, comprises those activities that members do to advance international understanding, goodwill, and peace by fostering acquaintance with people of other countries, their cultures, customs, accomplishments, aspirations, and problems, through reading and correspondence and through cooperation in all club activities and projects designed to help people in other lands. Rotary Club of Scotts Valley Strategic Plan 2014- 2015

17. Goals International Service Goals: Led by Teresa Landers Projects are being looked to support the goal of empowering girls and women – “The Girl Effect” Literacy Researching Projects/Grants for use of DDF Rotary Club of Scotts Valley Strategic Plan 2014- 2015

18. Goals Youth Service Goals: Led by Randy Klein Youth Service, the fifth Avenue of Service, recognizes the positive change implemented by youth and young adults through leadership development activities, involvement in community and international service projects, and exchange programs that enrich and foster world peace and cultural understanding. Rotary Club of Scotts Valley Strategic Plan 2014- 2015

19. Goals Youth Service Goals: Led by Randy Klein Active involvement in high school and middle school Interact Clubs Student Awards Dinner and Scholarship Ceremony Speech contest 2 RYLA campers for Summer ’15 School grants Teacher breakfast Rotary Club of Scotts Valley Strategic Plan 2014- 2015

20. Goals Sustainability Goals: Led by Patrizia Materassi Plastic in the World’s Oceans: A Rotary campaign for public awareness, education and action to save our oceans from plastic pollution In partnership with others, perform educational outreach and provide kits to create awareness and action Rotary Club of Scotts Valley Strategic Plan 2014- 2015

21. Goals Fellowship in Motion Goals: Led by Charlene McIntyre To provide opportunities for club members to enjoy fellowship outside of meetings in meaningful, fun ways Rotary Club of Scotts Valley Strategic Plan 2014- 2015

22. Goals Rotary Foundation Goals: Led by Karen Shea & Sheryl Ainsworth Annual Fund Goal = $10,000 Polio Plus Goal = $1,200 Goal = Every Rotarian donates every year, no matter how small ! Goal = Double Sustainer - $200 Rotary Club of Scotts Valley Strategic Plan 2014- 2015

23. Goals Fundraising Goals: Led by Rosanna Herrera and Christina Mancuso To be determined by Club Project Goals Rotary Club of Scotts Valley Strategic Plan 2014- 2015

24. Budget Club Operations brings in small gain – between $2,000 to $5,000 Fundraising Goal = $15000 Community Service, Youth Service, International Service $14000 We have $132,000 in “endowment” for student scholarships We have $33,000 in cash in bank accounts - $14,000 earmarked for giving Rotary Club of Scotts Valley Strategic Plan 2014- 2015

25. Engage Rotary, Change Lives When Rotarians get involved — when they get engaged — lives change. In 2014-15, let’s be inspired Rotarians, be engaged, and share the gift of being a positive force for change in our world. Rotary Club of Scotts Valley Strategic Plan 2014- 2015