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Graham Corporate Communications
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Doers Managers Leaders 2
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Produce the product Carry out the orders Fulfill the mission 3
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Define the operations Enforce the rules Increase productivity 4
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Identify the dream Motivate the team The Island of Happiness is: Sexy 5
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Tasty as an Apple Likable Facebook Fun as a good Google
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When you: Walk in the room, we are watching we are watching Speak, we are listening we are listening You choose to be “must-see TV” or canceled
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All things being equal... Election Job Promotion Relationship Sale Likeability is the final decision maker
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55% Face and Body 38% Sound of Voice 7% Actual Words
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Face: open, helpful Voice: warm with inflection Body: open, energized
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Eye Contact Pause Silence
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Listen Don’t’ sell. Ask questions. Solve problems
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The Helpful Head: Drop the jargon... You are competent, if you help me.
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No difference in: Quality of information Details of medication Patient’s condition 15
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In 40 seconds of garbled recordings, judges heard: DisinterestDisrespectDominance 16
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Dominance got sued. Concern did NOT get sued. Dominance does not help the listener. Concern HELPS the listener. 17
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Likeability- Make your audience feel special
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Job Success: 25% from IQ 75% from optimism, support, & ability to see stress as a challenge not a threat Long-term Happiness: 10% external world 90%- how your brain sees the world. Change your happiness, change reality
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Intelligence rises Creativity rises Energy rises 31% more productive 37% better sales Doctors 19% faster correct diagnosis
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“The central driver of productive performance is the quality of a person’s inner work life.” Research by Teresa Amabile & Steven Kramer 21
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Making Personal Progress Catalysts- set goals, help with the work, provide resources, learn from problems, and listen to ideas Nourishers- encouragement, respect, recognition, opportunities to connect
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Inhibitors- fail to provide support, fail to solve problems, interfere with the work. Toxins- disrespect, distrust, disregard for emotions, interpersonal conflict, discouragement
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You will have influence with your listeners when your listeners know you are listening
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A relationship building tool that is: Simple Sincere Specific Helpful 25
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Inspires and motivates Builds trust Points out a person’s specific value Models & encourages humanity “Everybody likes a compliment.” Abraham Lincoln 26
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Notice an improvement or specific value Why are you happy to work with them? What would you miss if she/he left? include a specific example 27
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"Thank you. You made my day." "Thank you. I appreciate hearing that.” 28
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You can improve the personality, creativity, and confidence of the industry: Media Regulators Watchdogs Change your happiness, change reality
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Companies with major investments in innovation grew much faster that those with smaller investments in innovation. Among products, processes, business models, supplier solutions and customers: Customer Innovation was the most profitable type of innovation
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Captain Jerry Hyde: Take Down Walls Make Connections Help Others Win 35
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making the complicated simple and the simple powerful ® CONTACT: Bill Graham 917-705-0663 bill@grahamcc.com Copyright © 2011 Facebook www.GrahamCC.com
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