1. Connecting the Dots The Resourcing Matrix of Corporate Sourcing August 2011

2. © 2011 Ernst & Young Australia. Liability limited by a scheme approved under Professional Standards Legislation. 2 A Starting Point... Bannister Video

3. © 2011 Ernst & Young Australia. Liability limited by a scheme approved under Professional Standards Legislation. 3 The 5 Elements Platform Alignment Execution Intelligence Strategy Sourcing EngagementBranding Recruitment Technology

4. © 2011 Ernst & Young Australia. Liability limited by a scheme approved under Professional Standards Legislation. Technology Avature Social Networks External Databases Boolean Deep Dive Web 3.0 Networking Talent Community Advertising & Branding Registration Page Reporting & Dashboards Microsites Taleo 1

5. © 2011 Ernst & Young Australia. Liability limited by a scheme approved under Professional Standards Legislation. 5 Sourcing 2 Mind Map

6. © 2011 Ernst & Young Australia. Liability limited by a scheme approved under Professional Standards Legislation. Engagement 3 What? How?Who? When?

7. © 2011 Ernst & Young Australia. Liability limited by a scheme approved under Professional Standards Legislation. Branding ► Branding is more than engagement; it’s about motivation and building loyalty ► Use marketing and CRM tactics to target the messages by candidate segmentations 4 Candidate needs & wants Proof points

8. © 2011 Ernst & Young Australia. Liability limited by a scheme approved under Professional Standards Legislation. Recruitment ► By combining profile data and level of brand engagement we can segment the talent community into different categories ► We use this insight to understand how and when to engage talent with a relevant recruitment message 5 Ambassador Target Hire Networker Inactive

9. © 2011 Ernst & Young Australia. Liability limited by a scheme approved under Professional Standards Legislation. Case Study – IT Community Strategy Diversity & Inclusiveness Agenda Foundations of our IT Community Intelligence Existing networks/channels to market International women’s day Alignment Key Note Speaker Females in IT & Telecommunications Execution 100 Female IT Delegates 3-Pronged Invitation Approach

10. © 2011 Ernst & Young Australia. Liability limited by a scheme approved under Professional Standards Legislation. Case Study 1 – Women in IT

11. © 2011 Ernst & Young Australia. Liability limited by a scheme approved under Professional Standards Legislation. Case Study – IT Community

12. © 2011 Ernst & Young Australia. Liability limited by a scheme approved under Professional Standards Legislation. Case Study – IT Community “ “Innovation, Cloud Computing, Semantic Web, Web 3.0, eHealth” “Cloud Computing, Mobile technology, Social Media in enterprise organisations” “Cloud computing, Risk management, Agile software development” “How do we prepare for the IT future?” “Using social media to gather, create and disseminate data/info/knowledge”

13. © 2011 Ernst & Young Australia. Liability limited by a scheme approved under Professional Standards Legislation. The “Coordination Factor” Platform Alignment Execution Intelligence Strategy Sourcing Engagement Branding Recruitment Technology Strategic Coordination No phase exists in departmental isolation Start small, get specific Identify resources, internalise required skills and platforms Sourcing is considerably more than research – it’s a strategic enabler

14. © 2011 Ernst & Young Australia. Liability limited by a scheme approved under Professional Standards Legislation. Thank you 14 This communication provides general information which is current at the time of production. The information contained in this communication does not constitute advice and should not be relied on as such. Professional advice should be sought prior to any action being taken in reliance on any of the information. Ernst & Young disclaims all responsibility and liability (including, without limitation, for any direct or indirect or consequential costs, loss or damage or loss of profits) arising from anything done or omitted to be done by any party in reliance, whether wholly or partially, on any of the information. Any party that relies on the information does so at its own risk. Liability limited by a scheme approved under Professional Standards Legislation. Kara McLeod Employer Branding Manager Direct : +61 2 9248 6048 kara.mcleod@au.ey.com www.ey.com/au Ernst & Young Centre 680 George Street Sydney NSW 2000 Australia Christian Le Loux Oceania Talent Sourcing Leader Direct : +61 2 9248 4669 christian.leloux@au.ey.com www.ey.com/au Ernst & Young Centre 680 George Street Sydney NSW 2000 Australia