1. Excellence awards entries Social responsibility (Fundraising & Community project) MACE Western Cape 4 May 2012 Chris Lombard

2. Overview Considerations MACE entry headings – Comment – Two winning entries discussed under every heading Reflection

3. Consider Fully understand instructions and categories Be honest – do you really have a winning product? Why? Unique features? Layout must be easy to read, including spell / grammar check, word count etc Substantiated data Credible potential appendices Link to national / institutional imperatives Give yourself enough time

4. Consider Elaborate packaging does not impact the judges, sound concepts do The budget spend on the entry is not related to the outcome Where experts need to be paid, this is opportunity costs Project investment : return / ROI is important Consider sponsors’ preferences

5. Competition category Are you clear on where it fits? Is there a matching category where fewer applications are anticipated? Competition Category Fundraising Competition Category Community project

6. Brief description of the project Key selling point that says exactly what you are dealing with and planned output, e.g.

7. Motivation State the needs addressed State the solution developed Clarify definitions / terminology Link to imperatives – why is this important?

8. Motivation

9. Intended audience A clearly defined target market

10. Communication goals Clear focus

11. Solution Give background / contextual framework Roll out milestones Research foundations Outcomes / results based Uniqueness

12. Solution (a)

13. Solution (b)

14. Specific challenges Cost and time challenges People impact challenges Institutional challenges Multi-dimentional  Use these to show the magnitude of the achievement

15. Specific challenges

16. Successes This must be quantifiable Show monitoring and evaluation outputs Show context where needed Include financial implications / return on investment Audit / due diligence reports Risks overcome Why is this success so critical?

17. Success (a)

18. Success (b)

19. Success (b-2)

20. Reflection Is there a golden thread running through? Am I fully convinced of the merit of the entry? Have I addressed all “what if” questions? Have I asked a second reader to comment / make input AND listened? Is the project leader happy with the contents?  Questions?