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The Co-Existence of Broadcasting and Mobile Services Roland Beutler 2012 Latin America Spectrum Conference.

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Presentation on theme: "The Co-Existence of Broadcasting and Mobile Services Roland Beutler 2012 Latin America Spectrum Conference."— Presentation transcript:

1 The Co-Existence of Broadcasting and Mobile Services Roland Beutler 2012 Latin America Spectrum Conference

2 European Broadcasting Union 80+ active Members from 56 countries 40 associate Members around the world 470+ TV channels and 900+ radio channels 195 mil TV households and 600+ mil viewers every week More than 60 mil people visit EBU Members’ web services every day www.ebu.ch tech.ebu.ch Association of public service media organisations Co-Existence of Broadcasting and Mobile Dr. Roland Beutler 2012 Latin American Spectrum Conference

3 Dr. Roland Beutler 2012 Latin American Spectrum Conference Co-Existence of Broadcasting and Mobile There are different broadcasting markets in Europe with regard to the relevance of the terrestrial broadcasting platform The are many stakeholders and users of broadcasting spectrum including public- service and commercial broadcasters, PMSE and consumer electronics vendors The Broadcasting Ecosystem in Europe

4 Dr. Roland Beutler 2012 Latin American Spectrum Conference Co-Existence of Broadcasting and Mobile DTT in Numbers o DTT programme offer in Europe (June 2011) 1800 TV-channels in EU27 + Croatia & Turkey 46 % national TV-channels, 54% regional / local 47% free-to-air, 53% pay-TV HDTV in 13 countries offered via DTT 60% of FTA programmes are commercial, 40% public 92% of pay-TV programmes are commercial o DTT is the fastest growing broadcasting platform in Europe Approx. 700 Mio. DVB receivers in use, without DVB-T2 (End 2011) Growth rate ca. 100 Mio. / year Source: Mavise TV database (www.obs.coe.int/about/oea/pr/mavise_juin2011.html)

5 Dr. Roland Beutler 2012 Latin American Spectrum Conference Co-Existence of Broadcasting and Mobile o DTT usage Usage time of linear TV about 4 h / day and growing Time-shifted usage and on-demand usage are popular and growing DTT in Numbers Source: Mavise TV database (www.obs.coe.int/about/oea/pr/mavise_juin2011.html)

6 A Reminder … Co-Existence of Broadcasting and Mobile Dr. Roland Beutler 2012 Latin American Spectrum Conference

7 The UHF spectrum allocations in Europe Dr. Roland Beutler 2012 Latin American Spectrum Conference 470 MHz 862 MHz 213040506069 790 MHz 61 BC + Mobile 2015 694 MHz 48 XX Co-Existence of Broadcasting and Mobile Source: EBU Technical 470 MHz 862 MHz 213040506069 Broadcasting (incl. PMSE) 2006 470 MHz 862 MHz 213040506069 Broadcasting (incl. PMSE) 790 MHz 61 BC + Mobile 2007 470 MHz862 MHz 213040506069 Broadcasting (incl. PMSE) 790 MHz 61 BC + Mobile 48 694 MHz (?) BC + Mobile 2012 X X

8 Does that leave enough freedom for the future development of terrestrial broadcasting? Co-Existence of Broadcasting and Mobile Dr. Roland Beutler 2012 Latin American Spectrum Conference

9 Co-Existence of Broadcasting and Mobile Dr. Roland Beutler 2012 Latin American Spectrum Conference EBU-SP Terrestrial Broadcasting (SP-TB) tech.ebu.ch EBU-SP Cooperative Terrestrial Networks (SP-CTN)

10 Dr. Roland Beutler A Day In Our Life... 2012 Latin American Spectrum Conference Co-Existence of Broadcasting and Mobile

11 Dr. Roland Beutler A Day In Our Life... Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

12 Dr. Roland Beutler A Day In Our Life... Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

13 Dr. Roland Beutler A Day In Our Life... Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

14 Dr. Roland Beutler A Day In Our Life... Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

15 Dr. Roland Beutler What can we conclude from this? Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

16 Dr. Roland Beutler Watching, Listening, Talking... Content is King Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

17 Dr. Roland Beutler The Content Universe Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

18 Dr. Roland Beutler The Content Universe linear radio and television programmes Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

19 Dr. Roland Beutler The Content Universe linear radio and television programmes 3DTV & UHDTV Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

20 Dr. Roland Beutler The Content Universe linear radio and television programmes 3DTV & UHDTV live transmissions Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

21 Dr. Roland Beutler The Content Universe linear radio and television programmes 3DTV & UHDTV live transmissions time-shifted usage Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

22 Dr. Roland Beutler The Content Universe linear radio and television programmes 3DTV & UHDTV live transmissions time-shifted usage catch-up consumption / podcast Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

23 Dr. Roland Beutler The Content Universe linear radio and television programmes 3DTV & UHDTV live transmissions time-shifted usage catch-up consumption / podcast true on-demand Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

24 Dr. Roland Beutler The Content Universe linear radio and television programmes 3DTV & UHDTV live transmissions time-shifted usage catch-up consumption / podcast true on-demand hybrid programme offers Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

25 Dr. Roland Beutler The Content Universe linear radio and television programmes 3DTV & UHDTV live transmissions time-shifted usage catch-up consumption / podcast true on-demand hybrid programme offers cross media production Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

26 Dr. Roland Beutler Receiving and Displaying: A Plethora of Devices Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

27 Dr. Roland Beutler Devices for all Purposes large screen TV sets Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

28 Dr. Roland Beutler Devices for all Purposes large screen TV sets portable TV sets Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

29 Dr. Roland Beutler Devices for all Purposes large screen TV sets portable TV sets HiFi stereo systems Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

30 Dr. Roland Beutler Devices for all Purposes large screen TV sets portable TV sets HiFi stereo systems kitchen radio / TV Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

31 Dr. Roland Beutler Devices for all Purposes large screen TV sets portable TV sets HiFi stereo systems kitchen radio / TV car radio Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

32 Dr. Roland Beutler Devices for all Purposes large screen TV sets portable TV sets HiFi stereo systems kitchen radio / TV car radio PCs & Laptops Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

33 Dr. Roland Beutler Devices for all Purposes large screen TV sets portable TV sets HiFi stereo systems kitchen radio / TV car radio PCs & Laptops Smartphones Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

34 Dr. Roland Beutler Devices for all Purposes large screen TV sets portable TV sets HiFi stereo systems kitchen radio / TV car radio PCs & Laptops Smartphones Tablets Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

35 Dr. Roland Beutler Users Today: Habits and Expectations Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

36 Dr. Roland Beutler The User Dimension Where:  at home / at work  on the move Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

37 Dr. Roland Beutler The User Dimension Where:  at home / at work  on the move How:  technology agnostic  affordable  easy to use Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

38 Dr. Roland Beutler The User Dimension Where:  at home / at work  on the move How:  technology agnostic  affordable  easy to use When:  in company (shared experience)  in private (personal experience)  being connected Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

39 Dr. Roland Beutler What are the consequences for the future delivery of broadcast content? Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

40 Dr. Roland Beutler Observations Co-Existence of Broadcasting and Mobile Linear audio-visual content will remain the killer application for the foreseeable future. 2012 Latin American Spectrum Conference

41 Dr. Roland Beutler Observations Co-Existence of Broadcasting and Mobile Linear audio-visual content will remain the killer application for the foreseeable future. However, there is an increasing demand for nonlinear content which may not be possible to deliver by broadcasting technology. 2012 Latin American Spectrum Conference

42 Dr. Roland Beutler Observations Co-Existence of Broadcasting and Mobile Linear audio-visual content will remain the killer application for the foreseeable future. However, there is an increasing demand for nonlinear content which may not be possible to deliver by broadcasting technology. Portable and handheld devices (smartphones and tablets) are key for the future development of terrestrial broadcasting. 2012 Latin American Spectrum Conference

43 Dr. Roland Beutler Observations Co-Existence of Broadcasting and Mobile Linear audio-visual content will remain the killer application for the foreseeable future. However, there is an increasing demand for nonlinear content which may not be possible to deliver by broadcasting technology. Portable and handheld devices (smartphones and tablets) are key for the future development of terrestrial broadcasting. The only distribution technology to target these devices is a terrestrial platform. 2012 Latin American Spectrum Conference

44 Dr. Roland Beutler The Challenge Internet Access On-Demand BS Content Dockingstation Sound System Large Screen Internet Access On-Demand BS Content Phone Calls Text Messages Linear TV & Radio Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

45 Dr. Roland Beutler Observations Co-Existence of Broadcasting and Mobile Linear audio-visual content will remain the killer application for the foreseeable future. However, there is an increasing demand for nonlinear content which may not be possible to deliver by broadcasting technology. Portable and handheld devices (smartphones and tablets) are key for the future development of terrestrial broadcasting. The only distribution technology to target these devices is a terrestrial platform. Terrestrial broadcasting and wireless broadband are complementary delivery mechanisms. 2012 Latin American Spectrum Conference

46 Dr. Roland Beutler Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference Terrestrial BroadcastingWireless Broadband universal coverage any reception mode guaranteed, predictable quality cost-efficient delivery to large audiences (independent of the number of simultaneous users) every user has access to the total capacity of the network bi-directional designed for mobile reception potentially unlimited choice of services well suited to serve small audiences growing population of user equipment IP-based one-way, no return channel the offer is limited by the platform capacity (no niche channels) limited delivery to mobile devices no access to IP-only devices limited coverage (where quality is sufficient) only best effort QoS high costs, depending on the number of users; not suitable for large audiences total capacity is shared between users + − Complementarity

47 Dr. Roland Beutler Basic Future Requirements for Broadcasting Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

48 Dr. Roland Beutler Basic Future Requirements for Broadcasting Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference Safeguard spectrum for linear and nonlinear broadcast services.

49 Dr. Roland Beutler Basic Future Requirements for Broadcasting Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference Safeguard spectrum for linear and nonlinear broadcast services. Facilitate complementary usage of broadcast and broadband delivery options.

50 Dr. Roland Beutler To be done … Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

51 Dr. Roland Beutler To be done … Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference Engage in ITU work to ensure that spectrum requirements of broadcasting are treated properly.

52 Dr. Roland Beutler To be done … Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference Engage in ITU work to ensure that spectrum requirements of broadcasting are treated properly. Ensure that reliable methods for spectrum sharing are developed between broadcasting and PMSE broadcasting and mobile services mobile services and PMSE

53 Dr. Roland Beutler To be done … Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference Engage in ITU work to ensure that spectrum requirements of broadcasting are treated properly. Ensure that reliable methods for spectrum sharing are developed between broadcasting and PMSE broadcasting and mobile services mobile services and PMSE Support developments in the field of convergence, i.e. include broadcast receivers in smartphones and tablets, facilitate cooperation between terrestrial broadcasting and mobile broadband networks. actively support the development of future terrestrial platforms for broadcast content delivery

54 Dr. Roland Beutler EBU Recommendations for Members Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference EBU – Recommendation R 136 Spectrum Requirements for Broadcasting Services in preparation for WRC-15 Geneva June 2012 tech.ebu.ch

55 Dr. Roland Beutler EBU Recommendations for Members Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference 1.The EBU and its Members emphasize to the national, European and International authorities, the importance and the diversity of terrestrial broadcasting markets and services;

56 Dr. Roland Beutler EBU Recommendations for Members Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference 1.The EBU and its Members emphasize to the national, European and International authorities, the importance and the diversity of terrestrial broadcasting markets and services; 2.The frequency band 470 – 790 MHz should be retained for the delivery of broadcasting services (both linear and non linear), taking into account future service and technology developments. This would provide certainty to broadcasters and the industry alike, and encourage further standardisation work and investments;

57 Dr. Roland Beutler EBU Recommendations for Members Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference 1.The EBU and its Members emphasize to the national, European and International authorities, the importance and the diversity of terrestrial broadcasting markets and services; 2.The frequency band 470 – 790 MHz should be retained for the delivery of broadcasting services (both linear and non linear), taking into account future service and technology developments. This would provide certainty to broadcasters and the industry alike, and encourage further standardisation work and investments; 3.The EBU and its Members work to ensure close integration between the linear and non- linear services they deliver to mobile devices, PCs, tablets and hybrid television sets. This includes requiring the use of the 470 – 790 MHz band for these services.

58 Dr. Roland Beutler … and for regulators Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference Develop a vision of the future audio-visual media ecosystem including economic, political and social implications.

59 Dr. Roland Beutler … and for regulators Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference Develop a vision of the future audio-visual media ecosystem including economic, political and social implications. Do not preempt future developments by means of irreversible decisions taken in a rush.

60 Dr. Roland Beutler … and for regulators Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference Develop a vision of the future audio-visual media ecosystem including economic, political and social implications. Do not preempt future developments by means of irreversible decisions taken in a rush. Enable spectrum sharing between the broadcast and the mobile service in your regulation.

61 Dr. Roland Beutler Questions? Thank you for your attention! 2012 Latin American Spectrum Conference Co-Existence of Broadcasting and Mobile

62 Dr. Roland Beutler Reminder: Features of the Terrestrial Television Broadcasting Platform Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

63 Dr. Roland Beutler spectrally efficient (up to 6 bits/Hz) cost efficient (independent of No of users) EFFICIENCY FLEXIBILITY COVERAGE QoS BUSINESS SUPPORT reception mode (fixed, portable, mobile, handheld) multiplex structure (adjustable data rates) adjustable coverage area (national, regional) ubiquitous (in principle everywhere possible) independent of concurrent users tailored to demand public service & commercial broadcasters free-to-air, conditional access, pay end users manufactures 2012 Latin American Spectrum Conference Co-Existence of Broadcasting and Mobile

64 Dr. Roland Beutler Competing Requirements Users Shared / Personal Experience expectations Receiving Conditions Services linear nonlinear on-demand connected Devices quality storage interoperability time/space independent Delivery Platform Co-Existence of Broadcasting and Mobile 2012 Latin American Spectrum Conference

65 Dr. Roland Beutler New Opportunities: Current Trends Future of Terrestrial Broadcasting 2012 Latin American Spectrum Conference

66 Dr. Roland Beutler Broadband Initiatives Future of Terrestrial Broadcasting 2012 Latin American Spectrum Conference

67 Dr. Roland Beutler Future of Terrestrial Broadcasting Australia National Broadband Network Idea: connecting all premises to a new high-speed broadband network Time frame: 2020 Coverage target:  93% of homes, schools, business via fibre to the premises at up to 1 Gbps  7% by fixed wireless & satellite at up to 12 Mbps Driver: newly founded Government company (NBN Co Limited) Access and usage sold to service providers (ISPs) 2012 Latin American Spectrum Conference

68 Dr. Roland Beutler Future of Terrestrial Broadcasting Europe Digital Agenda 2020 Idea: broadband access to all European citizens Time frame: 2020 Coverage target:  30 Mbps for 100 % of citizens  100 Mbps for 50 % of citizens Method: any suitable broadband platform Driver: market forces 2012 Latin American Spectrum Conference

69 Dr. Roland Beutler Networks 2.0 Future of Terrestrial Broadcasting 2012 Latin American Spectrum Conference

70 Dr. Roland Beutler Terrestrial Networks: Best of Both Worlds Future of Terrestrial Broadcasting 2012 Latin American Spectrum Conference

71 Dr. Roland Beutler Terrestrial Convergence Future of Terrestrial Broadcasting Consumption on portable / mobile devices is key High quality for these devices Return channel has to be enabled Options for future system development:  DVB-Tx bidirectional?  LTE-Advanced+ incl. broadcast mode? Convergence of terrestrial networks:  adaption of content quality  dynamically reconfigurable between unicast, multicast & broadcast mode Driver: market forces 2012 Latin American Spectrum Conference

72 Dr. Roland Beutler Broadband Networks: One For All Future of Terrestrial Broadcasting 2012 Latin American Spectrum Conference

73 Dr. Roland Beutler Future of Terrestrial Broadcasting nonlinear linear hybrid data home work on the move Content User Access Networks Last Mile Mobile BB, WiFi, CR, terrestrial broadcasting Core / Backbone NBN / Digital Agenda 2020 Universal Broadband 2012 Latin American Spectrum Conference

74 Dr. Roland Beutler Future of Terrestrial Broadcasting Just Fiction? 2012 Latin American Spectrum Conference

75 Dr. Roland Beutler Future of Terrestrial Broadcasting Just Fiction? „Broadband To All – An Alternative Vision Report“ UK Government report published 31 July 2012 139: “It is likely that IPTV services will become ever more widespread, and eventually the case for transferring the carriage of broadcast content, including public service broadcasting, from spectrum to the internet altogether will become overwhelming. This may well be a more sensible arrangement, as spectrum is perfectly suited to mobile applications. … Most people watch their television in fixed locations from fixed sets. Actually, spectrum’s great wonder is its ability for mobility.” 140: “As such, it might be argued that spectrum’s current use for fixed, broadcast purposes is wasteful.” 141: “We recommend that the Government, Ofcom and the industry begin to consider the desirability of the transfer of terrestrial broadcast content from spectrum to the internet and the consequent switching off of broadcast transmission over spectrum, and in particular what the consequences of this might be and how we ought to begin to prepare. http://www.publications.parliament.uk/pa/ld201213/ldselect/ldcomuni/41/41.pdf 2012 Latin American Spectrum Conference

76 Dr. Roland Beutler Future of Terrestrial Broadcasting Just Fiction? IRT Studies on WLAN 802.11ac o up to 600 Mbps for line of sight o if there are brick walls data rate drops to 100 Mbps Converter from satellite to IP are available o satellite penetration in Germany about 40% Inhome HD distribution to any IP-enabled device (fixed, portable or handheld) is possible !!! New distribution concept: Pick-up and re-distribute 2012 Latin American Spectrum Conference

77 Dr. Roland Beutler Forecasting: Where Do We Go? Future of Terrestrial Broadcasting 2012 Latin American Spectrum Conference

78 Dr. Roland Beutler Future of Terrestrial Broadcasting Basic Questions What will the future terrestrial distribution platform look like? When will there be a universal broadband backbone network? Who will invest in these networks and who will operate them? Will there be shared infrastructure? What will the technical/regulatory framework look like? 2012 Latin American Spectrum Conference

79 Dr. Roland Beutler Future of Terrestrial Broadcasting „Forecasting is very difficult, in particular with respect to the future!“ Mark Twain 2012 Latin American Spectrum Conference


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