1. Eylem Culculoglu Editor in Chief Startup Magazine

2. Startups are popular and get a lot of attention About

3. Startup companies invest more on products and services are indicators for business trends bring new technology into use are popular among young innovative professionals About

4. Startup a digital magazine An international focus from a European perspective About

5. Startup Market European venture capital market is starting to become a mature business In Europe 15.1 Billion Euro was invested in venture capital companies in the first half of 2010. Source= EVCA 800 new investments in first half on 2010

6. Startup magazine will bring ‘the startup dynamics’ to reach young innovative professionals aged between 20-45 interested in: Business trends Talentscouting Technology insights Finance and Investment About

7. Free controlled subscription model for: CEO’s, managers, entrepreneurs, IT professionals, Universities Worldwide reach A+,A and B+ high income readers Estimates 2011: 10.000+ readers on iPad 20.000+ readers on web Target audience

8. Business Applied science New technology Role models Finance & Investing About

9. Opportunity driven Work hard play hard Ambitious Explorations Entrepreneurship Optimistic Tone of voice

10. Kevin Kelly - Cofounder of Wired Magazine Jeffrey Bussgang - Venture capitalist Fred Wilson - Principal of Union Square Ventures Tom Foremski - Silicon Valley Watcher Editor Evan Carmichael - Entrepreneur and International Speaker Rick Segal - Venture Capitalist - Cofounder of Fixmo Ed Sim - Venture Capitalist - Founder of Boldstart John Jantsch - Marketing Guru - Founder of Duct Tape Marketing Jason Mendelson - Venture Capitalist - Foundry Group Managing Director Writers of Startup

11. –Editor’s letter –News and trends –Profile interview (Interview with an entrepreneur/investor) – more lifestyle –Success Stories –Biggest Failures –Country Guide –Toys for big boys – gadgets –Cover Story –Zoom – (A detailed research on a product/solution/service/investment tool) –Finance –Human Resources –Duct Tape Marketing by Jon Janstch (Marketing secrets) –Tips for entrepreneurs by Jeffrey Bussgang –Columns – Kevin Kelly – Jason Mendelson – Fred Wilson Table of Content

12. Startup magazine in app-store Ipad sales are increasing rapidly. Number of Ipad sales worldwide: Jan. 18, 2011 - 14.8 million Sept. 2010 - 7.5 million July 21, 2010 - 3.27 million May 31, 2010 - 2 million May 3, 2010 - 1 million April 8, 2010 - 450,000 April 5, 2010 - 300,000 Multiplatform

13. Startup magazine in Android market Today’s Android install base on Tablet computers 22% 40% Estimated market share in 2014 Source: RBC Capital Markets Multiplatform

14. www.startupmagazine.net Multiplatform

15. iPad App

18. Pages: 48-64 pages. Monthly: First issue May 2011 Size: A4 Language: English Publication platform: Ipad, Android and web Distribution: Free controlled subscription Readers: A+,A and B+ high income Fact-sheet

19. Questions?