1. Building Business Relationships Laurie Boockvar Alana Waisbrot How to Network Effectively with On- campus Recruiting Companies September 8, 2009

2. 2 Student Homepage

3. 3 Career Management Tools

4. 4 Career Management Tools> Networking Networking (scroll below)

5. 5 Career Management Tools>COIN Login http://coin.gsb.columbia.edu

6. 6 Initial Contact Alumnus contact Bid on open interview Job postings/resume collection Corporate presentation Faculty referral Interview through daily open sign-up Job fair/conference/study trip Letter writing Other networking Previous full-time employer Search firm Unsolicited interview

7. 7

8. 8 ● Insert Video Clip of Recruiter from Citigroup

9. 9 Recruiting Presentations ask for business cards and set up informational interviews research & prep pick and choose wisely Strategy: Goal: How to prepare:

10. 10 ● Insert Video Clip of Recruiter from L’Oreal

11. 11 Talking About Yourself: Your Quick Career “Story” ● Where you’ve been “ I spent 5 years in marketing at Eli Lilly – my last assignment was launching Cialis in the EU” ● Where you want to go “ I am really interested in doing consulting with a focus on the pharmaceutical industry” ● Why that’s a good fit for you “I believe my experience within the industry and of bringing products to market has given me credible insight into strategic planning and problem solving” ● Next steps in your career progression (relevant to audience) “ So I am greatly looking forward to learning more about your firm”

12. 12 Screening = preinterview Informational Interviews Structured Evaluative

13. 13 Screening = preinterview Goal to obtain an advocate and get an interview Informational Interviews Structured Evaluative

14. 14 What Do I Do Before an Informational Interview? ● Understand your value-add ● Research ● Firm ● Function ● Background of person you’re meeting ● General Industry trends ● Competitors

15. 15 What Do I Do After an Informational Interview? Follow up with networking contacts: Most essential part of networking Take notes Email or send thank you letter Maintain relationships through Periodic Updates Articles Upcoming Events

16. What’s next? ● Building Business Relationships: How to Network Effectively with “Just in Time/Real World Hiring” Companies –Wednesday, Sept 9, 5:45-7:15pm, Uris 301 ● Building Business Relationships: Constructing Your Social Networking Pitch –Monday, Oct. 12, 5:45-6:45pm, Calder Lounge ● Resources –Career Fellows –Columbia Coaches/Coaching Tips –Recruiting Tips 16